Brand Manager (Healthcare)

Full Job Description

Our client is a leading healthcare company with core focus in promoting holistic health and fitness. To cope with their strong performance and growth in Hong Kong, they are now urgently seeking a Brand Manager to join their expanding team

Job Description

• To formulate brand and business development strategies to define an outstanding brand image, positioning and achieve sales target
• To manage health and skin care product development projects from initiation, planning, sourcing, sampling, testing, design development, pricing, positioning to roll-out
• To manage P&L to drive market share and sales
• To develop ATL & BTL materials to promote the brand image
• To provide product training to the sales team
• To regularly review and measure the effectiveness of sales & marketing plans
• To ensure inventory levels of products are well planned and controlled within reasonable volume
• To analyze business trends and consumer insights to deliver brand sales and market share targets

• Degree holder in Business Administration or Marketing with a minimum 8 years work experience in Brand Management
• Minimum 3 years’ proven track record in brand management, product development and project management
• Experience in health/ beauty care industry, purchasing and sourcing is highly preferred
• Strong sense of Market-focused with strategic thinking, problem solving tactics
• Excellent skills of leadership, negotiation, communication skills and multi-tasking are required
• Good time management and able to work under tight deadline and over time
• Aggressive, creative, efficient, organized, and energetic
• Excellent command of both written and spoken English and Chinese
• Proficiency in PC knowledge such as MS Office and Chinese Word Processing