(Senior) Business Development Manager

Full Job Description

(Senior) Business Development Manager Apply Now Job No.: 498309
Employment Type: Full time
Departments: BOC Credit Card (International) Ltd
Job Functions: Bank Operations, Business Development, Strategic Planning, Customer Services, Quality Assurance

Responsibilities:

• Responsible for the KPIs on: Credit Card Interest Income, Card Installment sales volume, Interest Bearing AR balance and overall Credit Card AR balance;
• Develop and drive product strategies, promotion offers, product pricing, new initiatives for card lending products in order to meet company targets;
• Manage and continues to enhance various sales channels including inbound sales team, outbound sales team and digital channels;
• Drive digital initiatives, including system enhancements, design eChannel specific incentive programs in order to increase the contribution of digital channels to overall business;
• Monitor channel performance, marketing program effectiveness and keep abreast of market trends;
• Conduct portfolio analysis and utilize big data in formulating customer segmentations to facilitate precise customer targeting;
• Liaise with various department to optimize business growth

Requirements:

• Degree holder or above；
• More than 3 years’ experience in Banking / Finance is preferred (ideally in loan on card / unsecured lending) ；
• Good command of both written and spoken English and Chinese；
• Good at using English / Chinese Word Processing tools；

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