What Jobs are available for Product Marketing in Hong Kong?

Showing 507 Product Marketing jobs in Hong Kong

Product Marketing Manager

$900000 - $1200000 Y Selby Jennings

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Job Description

About the Role

A fast-growing global Web3 company is seeking a
Product Marketing Manager
to lead go-to-market strategies and drive user growth for its suite of crypto products. This is an exciting opportunity to shape product narratives, collaborate cross-functionally, and make a tangible impact in a dynamic, fast-paced environment.

Key Responsibilities

  • Go-to-Market Strategy
    : Plan and execute GTM launches for new products, features, and campaigns in collaboration with product, marketing, and regional teams.
  • Positioning & Messaging
    : Develop compelling narratives and value propositions tailored to different customer segments.
  • Market Insights
    : Conduct market and competitor research to identify opportunities, threats, and emerging trends.
  • User Understanding
    : Analyze data and gather feedback to translate user insights into product and marketing improvements.
  • Cross-Functional Collaboration
    : Work closely with Product, Branding, and Regional teams to ensure consistent and effective communication.
  • Content & Enablement
    : Create product marketing assets (e.g., one-pagers, FAQs, decks, videos) to support sales, PR, and user education.
  • Performance Tracking
    : Define and measure KPIs for product campaigns, reporting on outcomes and key learnings.

Requirements

  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • 3-6 years of experience in product marketing, ideally within the crypto or technology sectors.
  • Strong understanding of cryptocurrency, blockchain, and financial markets.
  • Proven track record of executing GTM strategies and managing cross-functional projects.
  • Excellent communication skills in English (additional languages are a plus).
  • Analytical and data-driven mindset with strong storytelling capabilities.
  • Comfortable working in a fast-paced, global, and collaborative environment.

Selby Jennings is a Trading Style of Phaidon International (License number R

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Product Marketing Manager

$900000 - $1200000 Y Talent Pro Recruitment

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Job Responsibilities

  • Participate in executing product launch and revamp initiatives, ensuring that all launch materials are delivered on time and meet quality standards.
  • Collaborate with various teams to create clear and customer-friendly marketing materials (such as product brochures, leaflets, videos, promotional flyers, and website content) to support project timelines.
  • Create compelling propositions and effectively communicate key product benefits in accessible language.
  • Ensure all marketing materials align with the established propositions.
  • Guide external creative agencies and editors in producing impactful and professional materials that feature user-friendly content and design.
  • Oversee product maintenance projects by collaborating with relevant teams to update marketing materials within the specified timeline.
  • Design and execute promotional campaigns, including both tactical and product-focused initiatives, ensuring high quality.
  • Manage the team budget and handle payment processing.

Job Requirements

  • Bachelor's degree in Marketing, Communication, or Business.
  • At least 7 years of relevant experience in the financial or life insurance sector, with a foundational understanding of life insurance products.
  • Extensive experience in creating customer-friendly communication materials and executing product launch campaigns.
  • Strong customer focus with the ability to comprehend customer needs and translate complex internal and technical information into accessible language; exceptional writing skills are essential.
  • Demonstrated expertise in producing high-quality collateral design.
  • Outstanding project management and organizational abilities.
  • Work independently, good interpersonal skill, detail-oriented, proactive, and eager to learn new skills.
  • Proficient in English, with excellent communication and writing skills in both traditional and simplified Chinese.
  • Familiarity with AI tools for desktop research and content generation.
  • Strong PC skills, including proficiency in MS Word, Excel, PowerPoint, and Chinese word processing.
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Product Marketing Manager

$60000 - $120000 Y Groupe Clarins

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Ready to bring passion into your career?

A global leading skincare and make-up company, Clarins group is the embodiment of a committed family history, with a fierce passion for innovation and spirit of independence. Its raison d'être is "making life more beautiful, passing on a more beautiful planet".

Operating in more than 150 countries, we are now the number one skincare company in Europe and are accelerating our development on all other continents, particularly in Asia and the Americas.

Because our 8,000 talents are unique, we are committed to promoting diversity in all its forms.

Do you want to help write the next chapter of our story? We are looking for a Product Manager based in HK.

The role:

At Clarins, we are committed to creating exceptional customer experiences while championing innovation and sustainability. As a Product Marketing Manager, you will be responsible for developing and executing strategic marketing plans to meet business targets and enhance brand visibility. You will lead product launches by identifying opportunities, developing concepts, and validating them in the market. you will manage project timelines and collaborate with cross-functional teams to ensure timely delivery of marketing initiatives that resonate with local consumers and support overall business objectives.

What you'll do:

Strategic Planning

  • Develop marketing and strategy planning to achieve business targets.
  • Ride on regional team input to transfer brand vision into local marketing content.

Product Development

  • Lead product launches, including opportunity identification, concept development, and market validation.
  • Lead and coordinate product and sample forecasting.
  • Conduct consumer studies/ research on concept, advertising and consumer U&A.

Performance Analysis

  • Review sales trends and inventory levels for assigned categories to meet sales achievement.
  • Consolidate results and prepare reports with evaluations and recommendations for future planning.

Project Management

  • Overall project and time management; follow up and support functional teams to ensure timely delivery.
  • Manage Advertising & Promotion (A&P) of assigned categories.
  • Work closely with cross-functional teams, including regional, sales, training, and supply chain, to achieve business goals.

What you have:

Qualification

  • Bachelor's degree in Marketing, Business, Communications, or a related field

Experience

  • Years of Experience:
    8 years of working experience in a similar capacity
  • preferably in the beauty or FMCG industry

Technical

  • Marketing Knowledge:
    Good knowledge of marketing principles and practices
  • Microsoft Office:
    Proficiency in Microsoft Office (Word, Excel, and Chinese word processing)

Communication & Organisational Skills

  • Language Skills:
    Fluent in English, Cantonese, and Mandarin
  • Leadership Skills:
    Strong leadership and interpersonal skills for effective collaboration

Personal Attributes

  • Passionate about beauty with strong ownership
  • Creative and detail-minded
  • Strong analytical and strategic thinking abilities
  • Proactively drives projects and meets deadlines
  • Strong team player with a collaborative approach

We have:

  • Close to 70 years of expertise in beauty and spa, with the Clarins and myBlend brands
  • Unique products and innovative services
  • A commitment to Social & Environmental Responsibility embedded in our raison d'être
  • A caring and inclusive corporate culture
  • Development and training opportunities
  • Attractive compensation and benefits
  • A flexible work environment, with up to 1 day of remote working per week

If you have a curious mind, a thirst to go further and the drive to boldly take on new challenges, join us.

At Clarins Group, we believe in making life more beautiful for our employees and our customers. Inclusion and diversity are firmly grounded in our core values, which are part of our DNA. We strive to achieve inclusiveness and we foster an equal-opportunity culture where everyone can reach their full potential and do their best work. We welcome applications from all backgrounds.

To learn more about our group and our commitments to people and the planet, visit

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Product Marketing Manager

$90000 - $120000 Y REAP

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About Reap

Reap is a global financial technology company headquartered in Hong Kong with employees across multiple countries. We enable financial connectivity and access for businesses worldwide by combining traditional finance with stablecoins for efficient money movement.

Through our stablecoin-powered corporate cards, payments, and expense management tools, we streamline financial operations and help businesses scale. Our APIs enable businesses to integrate stablecoin-enabled finance into their own products and services—from issuing Visa cards to facilitating cross-border payments.

Backed by leading investors including Index Ventures and HashKey Capital, Reap is building the future of borderless, stablecoin-enabled finance.

We Want You

Join Reap's Marketing team to drive product awareness, adoption, and engagement for our corporate cards, payments, and stablecoin-enabled solutions. You'll translate market and customer insights into clear positioning, GTM plans, and enablement—working closely with Product, Sales, Marketing, and Customer Success teams. Your success will result in faster adoption, stronger activation, and higher win rates for Reap.

You're an ideal candidate if:

You want to to be part of an innovative high-growth company

You constantly seek to up your game and go beyond business as usual

You're a creative thinker and thrive on experimenting with new ideas

You're a vocal team player who's ready to roll up your sleeves and get hands-on

You have a track record of delivering results on time

You're self-motivated and thrive in a fast-paced environment

You're able to perform effectively in a hybrid workplace

What You'll Do

Build positioning and messaging for products and segments; ensure all assets are substantiated and reviewed with Compliance.

Lead GTM for launches (ICP, offer, channels, content plan, enablement).

Create sales enablement (playbooks, one-pagers, case studies) and measure content utilization and conversion (SQL/Win impact).

Improve onboarding & developer journeys with Product to lift activation and time-to-value.

Maintain competitive and market intelligence; brief growth and performance marketing on audience and offer strategy.

Work with Engineering and Customer Success on Developer initiatives.

Track product marketing KPIs: adoption, activation rate, influenced pipeline, win rate, customer feedback.

Qualifications

Bachelor's degree in a technical field

5–10 years in product marketing or adjacent roles (pre-sales, growth marketing).

Fintech (corporate cards, payments) and/or crypto/stablecoin/blockchain experience.

AI proficiency

Technical degree or background

Clear communicator; distills technical concepts into plain English.

Familiar with GA4, CRM/MA tools, and experimentation basics.

Comfortable working across global time zones in a hybrid model.

Compliance & Risk

All external materials follow internal review and local regulations for financial promotions and stablecoin terminology. We avoid investment-advice language and use approved claims only.

After submitting your application, please check your inbox for a confirmation email. If you don't see it, kindly check your spam or junk folder and adjust your settings to ensure future communication reaches your inbox. You can follow the steps here.

All applications applied through our system will be delivered directly to the advertiser and privacy of personal data of the applicant will be ensured with security.

Full-time

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Product Marketing Manager

$60000 - $120000 Y Schneider Electric (Hong Kong) Ltd

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Job Description

Job Summary

We are seeking a dynamic and strategic (Assistant) Product Marketing Manager to lead offer management, sales enablement, and cross-functional collaboration for our product portfolio. This role is pivotal in driving market share, profitability, and customer satisfaction through effective product positioning, go-to-market strategies, and internal alignment.

Key Responsibilities

1. Offer Management

  • Master the offer portfolio and manage lifecycle planning.

  • Lead new offer launches with high quality and clear roadmap planning.

  • Develop compelling product positioning, pricing strategies, and go-to-market approaches.

  • Collaborate with global and regional teams to conceptualize and launch new offers, minimizing portfolio gaps.

  • Apply the full Marketing Mix (Product, Place, Price, Promotion) to each offer.

  • Identify market opportunities and drive initiatives based on competitive and trend analysis.

2. Sales Enablement & Support

  • Maintain and update sales tools and documentation.

  • Leverage global commercial and technical resources to support sales and capture opportunities.

  • Organize sales training and customer engagement activities.

  • Partner with solution teams to deliver competitive and optimized design proposals.

  • Support product demonstrations and presentations at internal and external events.

3. Cross-Functional Collaboration

  • Work closely with Finance to ensure revenue, margin, and pricing performance meet annual targets.

  • Align with Supply Chain to optimize demand forecasting, logistics, and ordering strategies.

  • Collaborate with Quality teams to review product claims and drive improvement plans.

  • Support Marcom in event planning, promotional campaigns, and demo preparations.

Requirements

  • Bachelor's Degree in Engineering or related field; Master's degree is a plus.

  • Minimum 4 years of experience in sales and marketing.

  • Solid understanding of market dynamics, customer needs.

  • Proven experience in product marketing and portfolio management.

  • Demonstrated success in go-to-market strategy execution within a large corporation.

  • Excellent communication and presentation skills in both English and Chinese are preferred, Mandarin is a plus point

What we offer:

  • Double pay
  • Medical and dental benefits
  • Birthday leave
  • On-the-job Training
  • Positive & supportive working environment

We offer attractive remuneration package to the successful candidates. Interested parties please submit your application with your full resume and expected salary.

(Personal data collected will be used for recruitment purpose only)

Applications will be kept confidential and used for recruitment purpose only. The Company will retain the applications for a maximum period of six months and may refer suitable applicants to other vacancies within the Group.

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Product Marketing Executive

Home 'N Kitchen Limited

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Job Description

Responsibilities :

  • Product Sourcing: Identify and source innovative, high-quality pet products from local and international suppliers; maintain accurate and update order status and perform regular inventory analysis
  • Marketing Strategy: Develop and execute marketing campaigns to promote our products across different retail channels
  • Brand Building: Strengthen our brand presence through creative storytelling, social media, and customer engagement
  • Market Research: Stay ahead of pet industry trends and consumer preferences
  • Collaboration: Work closely with sales, retail, and operations teams to ensure product success

Requirements:

  • Degree holders in Business Development, Product Management or related discipline
  • Fresh Graduates are welcome
  • Experience in product sourcing, merchandising, or marketing (preferably in pet or consumer goods industry)
  • Strong communication and negotiation skills
  • Creative mindset with a love for pets
  • Proficiency in digital marketing tools and platforms
  • Proficient in MS Office, Excel Skills and Chinese Typing is a MUST
  • Excellent spoken and written command in English, Chinese and Mandarin
  • Immediate available is highly preferred

We offer 14 days' annual leave, medical benefits, attractive remuneration package, marriage leave, staff purchase discountand career development opportunities to the right candidate. Interested parties please send full resume with current and expected salary, availability and contact telephone number (quoting reference) to Human Resources Department, Hong Kong L.P. Gas (Holdings) Limited by clicking apply now or WhatsApp at

For more information, please visit our website: 

(Candidates who have not been contacted within 8 weeks of their date of applications may assume their applications have been unsuccessful.  All information collected from applicants will be used for recruitment purpose only.)

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Product Marketing Officer

$40000 - $80000 Y Forida Limited

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ABOUT FORIDA

Established in 1993, Forida Limited aims at providing the latest CAD/GIS/BIM solutions and services to Architects, Engineers and the Construction industry.

Forida Limited has been engaged in Building Information Modelling (BIM) consultancy project since 2005. We work with technology partners from around the world like Autodesk Inc., Solibri Inc. and Archibus Inc., as well as local talents and experts to provide best-in-class spatial information solution to Governments, Developers, Architects and Consulting Engineers.

Services we provide include Building Information Modelling, Providing Spatial Information for Facilities Management, Devising BIM Standard, Mentorship in BIM implementation as well as BIM System Customization and Development. We also provide training on the use of the products, hardware and software systems support, software customization and application consultancy.

At Forida, we always excel and pursue in staff personal growth & company development and aim to be the best one-stop IT services provider in AEC Industries.

Headover to  to find out more about us

JOB HIGHLIGHTS

  • Degree in Marketing, Business or related disciplines
  • B2B Marketing/IT Solution
  • 5-day work week, 5 mins to MTR

JOB RESPONSIBILITIES

  • Collaborate with cross-functional teams including Sales, Technical, Project & Development teams to achieve business targets
  • Organize marketing events, such as webinar, seminar, exhibition
  • Design and produce content for product marketing collateral, including video, graphic, social media post, PowerPoint presentation to support product launches and promotion
  • Facilitate positive marketing communication with customers including company website, social media channel, and direct email
  • Liaise with Product partners in local and overseas for new product updates, generate marketing leads and marketing plan
  • Maintain customer records for prepare marketing purpose & proposals

JOB REQUIREMENTS

  • Bachelor degree in Marketing, Business or related disciplines
  • Minimum 3 years' relevant experience in Product Marketing with hands-on experience in B2B marketing / Software / IT Solution will be an advantage
  • Experience in Event Marketing/ Digital Marketing is a plus
  • Professional knowledge of using tools for graphic design, video editing and web page authoring software are desirable
  • Proactive, creative with strong marketing sense, organized and attention to details
  • Excellent command of written and spoken English and Chinese
  • Proficient in MS Word, Excel, PowerPoint and Chinese word processing
  • Candidate with more experience will be considered as Assistant Product Marketing Manager

PERKS & BENEFITS

  • Competitive remuneration package
  • 5-day work week with flexible working hours
  • Comprehensive Group Medical Insurance with dental coverage
  • On the job and in-house technical knowledge training
  • Training subsidy & Exam Leave
  • Festive Early Leave & Birthday Leave
  • Promising career opportunities
  • Corporate wide Team Bonding Activity & Sponsorship
  • Working location: Lai Chi Kok (5 mins walk from LCK MTR Exit D2)

For interested parties, please send your detailed resume with Current and Expected salary with the date of availability via "Quick Apply" or

Job applicant information will be kept confidentially for a period up to one year or to be referred to other appropriate positions within our company. Personal Data collected will be used for recruitment purpose only.

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Product Marketing Executive

$900000 - $1200000 Y KPay Merchant Service Limited

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Job Description

KPay Group (KPay) is a leading fintech company dedicated to empowering businesses of all sizes with simple, smart, seamless and secure technology solutions. Serving over 72,000 merchants across Australia, Hong Kong, Japan and Singapore, KPay is unleashing merchants' growth potential by building a one-stop platform for financial management, business operations and digital transformation. KPay secures a record USD55 million in 2024, marking the largest series A fundraise globally in the payments sector of the year.

Job duties:

  • Market Research & Positioning: Conduct market research and competitor analysis to define the product's value proposition, positioning, and key differentiators.
  • Messaging & Content Creation: Develop compelling sales enablement materials and communication (e.g. app push, edm, website content, leaflets & videos etc) to educate target audiences and communicate product features, benefits, and unique selling points.
  • Cross-Functional Collaboration & Project Management: Work closely with product, marketing, business development, customer success, brand, and design teams to align messaging and support go-to-market initiatives.
  • Performance Tracking & Optimisation: Monitor the effectiveness of product marketing campaigns, leveraging insights to refine strategies and enhance go-to-market efforts.

Requirements:

  • Bachelor's degree in Business, Marketing, or a related field, or equivalent professional experience.
  • 2-4 years of experience in product marketing; experience in B2B payments, banking, or the SaaS industry is a MUST.
  • Demonstrated success in creating impactful marketing materials that drive engagement and conversions.
  • Excellent written and verbal communication skills in both English and Chinese.
  • Self-motivated with a strong sense of ownership and the ability to collaborate effectively across teams with minimal supervision.
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Product Marketing Executive

$600000 - $1200000 Y Shun Hing Electronic Trading Co Ltd

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Job Description

Responsibilities

  • Prepare and implement sales plan and promotion strategy
  • Formulate and execute sales campaigns
  • Conduct product testing and feasibility study
  • Participate and monitor promotional activities
  • Drive sales through liaison with dealers
  • Manage customer relationship and handle customers' enquiries /complaints

Requirements

  • Degree holder, preferably in Business Administration or Marketing discipline
  • Out-going, self-motivated and aggressive
  • Able to work independently with eagerness to learn
  • Good communication & presentation skills, analytical mind and salesmanship
  • Good command of English and Chinese, including Mandarin
  • Proficient in computer applications
  • IELTS Score 6.5 or above preferable

We offer 5-day work week. Please apply with full resume, present and expected salary by one of the following methods: 

(1) By Post:

HR Manager, *15/F., New East Ocean Centre, *

9 Science Museum Road,

T.S.T. East,

Kowloon***

(2) By Email:

Please click "Apply Now" to submit your application.

Data collected will be used for recruitment purpose only. It may be transferred to other companies of the Group to see if suitable vacancies arise. Applicants not contacted within 6 weeks may consider their application unsuccessful. The information will be destroyed.

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Product Marketing Specialist

Sheung Wan, Hong Kong $600000 - $800000 Y CHINA INDUSTRIAL SECURITIES INTERNATIONAL FINANCIAL GROUP LIMITED

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Responsibilities:

  1. Select quality products based on client needs, and complete product introduction and sales;
  2. Responsible for organizing the product marketing, training and promotion activities with the product issuers;
  3. Develop potential clients, achieve personal sales goals, and assist the team in achieving annual sales goals;
  4. Responsible for preparing sales materials and answering enquires of products;
  5. Responsible for product data analysis, establishing client profiles and labeling systems to empower business growth;
  6. Execute ad-hoc projects & tasks assigned by the supervisor.

Requirements:

  1. Bachelor degree or above;
  2. At least 3 years of work experience in securities companies or other financial institutions, Hong Kong SFC license is a must;
  3. Excellent team collaborators with solid financial product knowledge and the ability to establish trust between clients and colleagues;
  4. Good communication and interpersonal skills;
  5. Priority given to having client resources, including individuals, institutions, and distribution channels;
  6. Proficient MS Office skills;
  7. Immediate available is much preferred;
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