2 868 Marketing jobs in Hong Kong

Overview

We are a leading multinational retail organization delivering exceptional products and experiences to customers. We are committed to innovation and excellence and are seeking a dynamic Chief Marketing Officer (CMO) to lead our marketing strategy and drive brand growth at APAC and global markets.

The CMO will be responsible for developing and executing comprehensive marketing strategies that enhance brand awareness, drive customer engagement, and increase sales across multiple channels. The ideal candidate will possess a strong understanding of the retail landscape and a proven track record in strategic marketing leadership.

• Strategic Leadership: Develop and implement the overall marketing strategy to support business goals and objectives.
• Brand Management: Oversee brand positioning and ensure consistency across all marketing channels and touchpoints.
• Campaign Development: Create and execute innovative marketing campaigns that resonate with target audiences and drive conversions.
• Market Research: Conduct market analysis to identify trends, customer needs, and competitive landscape to inform marketing strategies.
• Digital Marketing: Leverage digital channels, including social media, email marketing, and e-commerce, to enhance customer engagement and drive online sales.
• Team Leadership: Build, mentor, and lead a high-performing marketing team, fostering a culture of creativity and accountability.
• Budget Management: Develop and manage the marketing budget, ensuring effective allocation of resources to maximize ROI.
• Teams Collaboration: Work closely with cross-functional teams, including sales, product development, and customer service, to align marketing effort with overall business objectives.
• Marketing Analysis: Monitor and analyze marketing performance metrics to assess effectiveness and optimize strategies accordingly.

• Bachelor's Degree in Marketing, Business Administration, or a related field; MBA preferred.
• 20+ years of experience in marketing at multinational retail companies with international exposure.
• Extensive knowledge of China retail market dynamics.
• Candidates with experience in global fashion retail brands, or consumer goods are preferred.
• Proven experience in a senior marketing role, ideally as a CMO or similar leadership position.
• Demonstrated expertise in brand management, public relations, event planning, and digital marketing strategies.
• Excellent communication and interpersonal skills.
• Strong analytical and strategic thinking abilities.
• Excellent in English & Chinese (Mandarin or Cantonese).

• Opportunity to lead marketing for a dynamic global retail brand.
• Collaborative and innovative work environment.
• Competitive salary and benefits package.
• Career growth and development opportunities.

We are seeking enthusiastic marketing professionals with substantial commercial leadership experience. If this describes you, we invite you to submit your resume outlining your experience and professional achievements.

Overview

BIRDLAND (HONG KONG) LIMITED is a member of Jardine Restaurant Group Hong Kong , which operates the Pizza Hut, PHD and KFC franchise in Hong Kong and Macau with a combined store footprint of over 200 stores and more than 9,000 employees.

• Lead CRM initiatives, including yuu and KFC membership programs, by developing member offer strategies and segmentation plans to drive engagement and loyalty
• Develop and execute member acquisition and retention strategies to increase visit frequency and align with business goals.
• Collaborate with internal teams and external partners to analyze member performance and optimize communication strategies
• Support the development of marketing plans to achieve annual sales and profitability targets
• Drive cross-functional execution of approved initiatives, including new product launches and promotional campaigns
• Manage production houses, creative agencies, and social media partners to ensure timely, on-brief, and budget-compliant delivery across Digital, ATL, and BTL channels
• Prepare marketing ROI proposals and conducting post-campaign analysis to measure effectiveness and inform future strategies.
• Contribute to the planning and execution of social media and digital marketing activities
• Ensure timely and effective communication of key updates, including events and new product development launch plans, to relevant stakeholders
• Participate in ad hoc projects and assignments as required

• Bachelor’s degree in Marketing, Business Administration, or a related discipline
• Minimum 4 years of CRM experience; prior experience in the F&B industry is a strong advantage
• Strong communication and interpersonal skills; fluent in English and Cantonese
• Solid understanding of CRM systems and customer engagement strategies
• Creative thinker with a passion for innovation and continuous improvement
• Highly organized with strong project and budget management skills
• Strong business acumen and analytical mindset
• Hands-on experience in executing ATL (Above-the-Line) and BTL (Below-the-Line) marketing activities
• Proven ability to collaborate effectively with cross-functional teams and external agencies
• Excellent command of both written and spoken English and Cantonese

Apply online with your CV and a cover Letter highlighting your experience, skills, and achievements.

Jardine Restaurant Group is responsible for ensuring that all personal information collected from each Candidate presented to Jardine Restaurant Group is used for recruitment purposes only and the data collection process is in accordance with all applicable laws and compliant with the Code of Practice.

To find out more about Our Businesses and Our People, please visit our website

• Seniority level: Mid-Senior level
• Employment type: Full-time
• Job function: Marketing
• Industries: Food and Beverage Services

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4 weeks ago Be among the first 25 applicants

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On behalf of our client - ShareCRM. They are looking for Marketing Executive and details as below:

ShareCRM is the global leader in connected CRM where data can be shared across people, systems, and external businesses to achieve modern customer-centric collaboration. Our one-cloud architecture creates seamless business flow between sales, service, and marketing use cases enabled by a powerful platform and AI layer. ShareCRM has over 1,000 employees worldwide serving numerous small businesses and 6000+ enterprise class customers. ShareCRM's lead investors include IDG Capital, Northern Light Venture Capital, and Kingdee International. ShareCRM is a global late-stage pre-IPO company building its newly formed North America business as part of a broader global expansion initiative.

Your Responsibilities:

• Plan and execute marketing campaigns (co-operate with partners) to enhance the company's brand awareness and product visibility.
• Manage the company's social media platforms, interact with customers and collect market feedback.
• Collect and analyze market data to assist in formulating effective marketing strategies.
• Participate in customer relationship management to improve customer loyalty.
• Support the company's marketing, public relations and other related tasks. Take responsibility for SQL (Sales Qualified Leads)
  
  

• A university degree, majoring in marketing or related disciplines.
• Two to three years of relevant work experience, familiar with direct sales and customer relationship management.
• Good market analysis and data statistics skills.
• Excellent communication and coordination abilities, being good at collaborating with customers and cross-functional teams.
• Familiar with social media marketing and digital promotion tools.
• Fluent in Cantonese and English, with good Chinese writing skills
  
  

• Competitive salary and year-end bonus.
• Strong career development opportunities and training support.
• Medical insurance and other welfare allowances.
• Flexible work arrangements for a good work-life balance

• Seniority level Associate

• Employment type Full-time

• Job function Marketing
• Industries IT Services and IT Consulting

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Islands District, Hong Kong SAR 10 months ago

Central & Western District, Hong Kong SAR 3 weeks ago

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1 day ago Be among the first 25 applicants

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Zuellig Pharma is a leading healthcare solutions company in Asia, and our purpose is to make healthcare more accessible to the communities we serve. We provide world-class distribution, digital, and commercial services to support the growing healthcare needs in this region.

The company was started a hundred years ago and has grown to become a multibillion-dollar business covering 17 markets with over 12,000 employees. Our people serve more than 200,000 medical facilities and work with over 450 clients, including the top 20 pharmaceutical companies in the world.

Purpose of the Role: Responsible for managing the product portfolios, execute marketing strategies and initiatives to drive growth for the brands and achieve the brand objectives. The position also involves to support Product Manager in brand plans and ad hoc marketing tasks for assigned brands.

Expectation of the Role:

• Manage the product portfolios, execute marketing strategies and initiatives to drive growth for the brands and achieve the brand objectives
• Monitor market trend, conduct market research and analysis in order to provide the brand plan strategies and pricing guidelines
• Prepare the promotion materials and support end-to-end execution of marketing campaigns and monitor the campaign results
• Collaborate with internal and external parties to achieve business and marketing KPI
• Provide support in brand plans and reports and ad hoc marketing tasks

Attributes Required:

Must-Have:

• Bachelor’s Degree in Marketing or related disciplines
• With 5 years of work experience in brand marketing, with related work experience in consumer healthcare products is highly preferable
• Good communication and interpersonal skills
• Good command of spoken and written of English and Chinese
• Proficient in Microsoft Office (Word, Excel, PowerPoint)

Advantage to Have:

• Team player capable of adapting to ambiguous environments with cross-group collaboration
• Creative mind set and strategic thinking
• We are committed to fostering an inclusive environment where our employees can learn, grow, and achieve shared success.
• We champion diversity, equity, and inclusion, ensuring every individual feels valued, respected, and treated fairly.
• As a leading multi-market healthcare solutions provider, we empower our employees to gain comprehensive knowledge and expertise in the dynamic healthcare industry across the region.
• Enjoy the flexibility to effectively balance your work and personal life while taking charge of your career journey through our empowering growth opportunities.
• Our Total Rewards program is designed to support your overall well-being in every aspect.

*Personal data collected will be treated in strict confidence and only be used for recruitment purpose. Only shortlisted candidates will be notified.

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Marketing and Product Management
• Industries Pharmaceutical Manufacturing and Transportation, Logistics, Supply Chain and Storage

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Overview

Hong Kong Product Manager - Payments - Vice President

As Product Manager VP, you will lead the development, enhancement, and commercialization of J.P. Morgan Payments’ liquidity management products and solutions. You will own the product lifecycle—from ideation and research to launch and ongoing optimization—ensuring our solutions remain at the forefront of the market. You will collaborate closely with global and regional partners, Sales, Technology, Operations, Compliance and Legal and partner closely with our Mainland China product counterparts to deliver innovative, client-centric solutions.

• Lead the strategy, development, and commercialization of liquidity management products for Hong Kong.
• Work closely with Mainland China product counterparts to ensure seamless cross-border product alignment and delivery.
• Partner with regional and global teams to align product strategy and drive the APAC product roadmap.
• Monitor market trends, regulatory changes, and client needs to identify new opportunities and ensure our offerings remain competitive.
• Collaborate with Sales to refine existing solutions and develop new, differentiated products for our target client segments.
• Work with Technology to deliver cutting-edge digital and payments innovations.
• Manage product P&L, pricing, and commercialization, ensuring strong financial performance.
• Ensure all products comply with regulatory requirements and internal control standards.
• Represent J.P. Morgan in industry forums and regulatory discussions, extending our influence across Hong Kong and the Greater Bay Area in close partnership with China product managers.

• Bachelor’s degree in business, Banking, or other related disciplines.
• Language skills in Mandarin and Cantonese to provide services to Mandarin and Cantonese speaking clients.
• Minimum 8 years of experience in the Cash Management Product space.
• Proven experience in global liquidity management product development within a leading financial institution.
• Knowledge of Working Capital Management, with strong understanding of Compliance, Controls, and Legal aspects.
• Proven ability to manage multiple stakeholders across Coverage, Sales, Service, Operations, and Technology, with strong influencing skills.
• Experience fronting regulatory bodies and participating in or leading industry-wide initiatives.
• Strategic thinker with the ability to motivate and drive tactical execution; creative problem solver capable of developing innovative and differentiated solutions.
• Strong presentation and communication skills with a keen eye for detail.
• Deep understanding of the payments landscape, regulatory environment, and client needs in Hong Kong and the Greater Bay Area.

J.P. Morgan is a global leader in financial services, providing strategic advice and products to the world’s most prominent corporations, governments, wealthy individuals and institutional investors. Our first-class business in a first-class way approach to serving clients drives everything we do. We strive to build trusted, long-term partnerships to help our clients achieve their business objectives. We are an equal opportunity employer and place a high value on diversity and inclusion. We do not discriminate on the basis of protected attributes and we provide reasonable accommodations for applicants and employees. Visit our FAQs for more information about requesting an accommodation.

Senior Manager, Customer Propositions (HK)

We are seeking a high-caliber individual to join our team as Senior Manager, Customer Proposition, reporting to Head of Retail Propositions and CLCM.

Senior Manager, Customer Propositions is responsible for designing and strengthening value propositions for Mass Retail, Preferred Banking and other strategic retail segments; leading proposition-led campaigns and communications to uplift acquisition, brand exposure and customer engagement; developing acquisition strategies across digital and offline channels; driving digital onboarding and anti-attrition journeys in collaboration with key stakeholders; exploring strategic partnerships with external partners; collaborating with product teams and channels to develop holistic engagement strategies and drive portfolio profitability; and monitoring program results to refine strategies towards quality intake targets. Oversight of department budget and day-to-day financial activities, and ensuring compliance with cross-border sales and marketing requirements where applicable.

• Design and strengthen value propositions for Mass Retail segment, Preferred Banking and other strategic retail segments, build capabilities to support proposition pillars through customer insights
• Lead proposition-led campaigns and communications to uplift acquisition, brand exposure and customers’ engagement
• Develop acquisition strategies from account acquisition (digital & offline account opening), account activation, relationship deepening to anti-attrition, with the aim to grow customer base and deepen banking relationship
• Drive the development of digital onboarding and anti-attrition journey with collaborations with key stakeholders
• Collaborate with external partners to explore strategic partnerships in strengthening propositions and uplift acquisition
• Work closely with product teams and channels to develop holistic engagement strategies to induce customer portfolio profitability; work with Marketing to develop marketing campaigns and customer engagement activities
• Monitor program results and intake quality based on analytics and take actions to refine the strategy to achieve the assigned quality intake targets
• Oversee the overall budget for the department and monitor day-to-day accrual, payment and reconciliation work
• Stay on top of compliance requirements, in particular cross-border related sales and marketing activities, and mitigate relevant risk posing to the bank where applicable

• University degree in Business Administration, Marketing or other relevant qualifications
• Proven experience in people management, familiar with customer segmentation, propositions or acquisition or portfolio management, ideally in the retail banking business
• Solid expertise in retail banking products and project management; exposure to digital project management is an advantage
• Leadership, excellent communication, presentation, stakeholder management and influencing capability; ability to drive a diverse group including internal and external partners
• Good interpersonal and problem-solving skills with ownership to drive projects from ideation to implementation
• High sensitivity to changing market dynamics in retail, young, student and mainlander segments, in association with related compliance requirements
• Ability to deliver new or refined compelling propositions quickly for new revenue streams
• Customer-centric mindset to ensure efficient and effective proposition delivery
• Proactive, creative, customer-focused, positive team player and independent
• Proficiency in both English and Chinese

Hang Seng Bank Limited is committed to service excellence. Our people are our most important asset and play a vital role in our efforts to continually enhance our performance for customers and provide best-in-class products and services. We seek to attract high-calibre talent by offering a dynamic working environment, good career development opportunities and competitive compensation packages.

Issued by Hang Seng Bank Limited

About the Job

We’re seeking a strategic and hands-on Digital & CRM Operations Manager to oversee the daily operations of our e-commerce platform and CRM ecosystem, with a strong focus on delivering exceptional digital experiences that drive customer engagement. This role is pivotal in optimizing customer-facing digital touchpoints, managing personalized customer lifecycle communications, and supporting marketing segmentation to enhance user satisfaction and business growth. You’ll collaborate with marketing, IT, Loyalty, and content teams to ensure seamless digital operations and a customer-centric online experience, demonstrating a keen sense for running an e-commerce business.

• Oversee daily operations of eCommerce platform to ensure a seamless, engaging, and user-friendly digital shopping experience, including product listings, promotions, and checkout processes.
• Manage and execute updates to website content and digital campaigns, ensuring alignment with brand standards and a consistent, high-quality user experience across all digital touchpoints.
• Monitor digital performance metrics (e.g., conversion rates, bounce rates, time on site, cart abandonment) to optimize user engagement and drive e-commerce sales.
• Collaborate with marketing and product teams to execute promotional campaigns, ensure pricing and inventory accuracy, and enhance the online customer journey.
• Address customer support escalations related to digital experience (e.g., navigation issues, checkout errors), coordinating with relevant teams for resolution.

• Execute personalized customer lifecycle communication plans (email, SMS/MMS, WhatsApp) in collaboration with Loyalty and marketing teams to drive engagement, re-purchase, and customer loyalty.
• Manage the setup, testing, and delivery of digital communication campaigns using MA tools, ensuring high deliverability, personalization, and performance tracking in Hong Kong and North America markets.
• Maintain customer and prospect data, ensuring list hygiene and accurate segmentation to support targeted digital and offline marketing campaigns, in line with Group Loyalty.
• Coordinate the coupon system to support integrated online and offline promotions, aligning with digital experience strategies.

• Prepare regular reports on digital customer behavior and engagement (e.g., website interactions, campaign performance) to identify opportunities for improving the digital experience.
• Collaborate with Loyalty and BI teams to maintain CRM dashboards that track customer purchase behavior and digital touchpoints, supporting data-driven decisions to enhance user satisfaction.

• Lead projects to enhance digital experiences (e.g., website optimizations, new e-commerce features, CRM campaign rollouts), ensuring timely execution and alignment with business goals.
• Coordinate with internal stakeholders (e.g., marketing, IT, product team) and external vendors to deliver projects that improve customer-facing digital touchpoints.
• Develop Standard Operating Procedures (SOPs) and training materials to support efficient deployment of digital initiatives and ensure consistent user experiences.

• Act as the primary point of contact for operational issues related to e-commerce and CRM platforms, focusing on digital experience challenges (e.g., website usability, campaign delivery) and escalating technical issues to IT teams.
• Implement quality assurance processes to ensure e-commerce and CRM platforms deliver reliable, engaging digital experiences across devices and channels.
• Monitor digital system performance and recommend operational improvements to enhance user engagement and streamline workflows.

• Bachelor’s degree in Business, Marketing, Digital Media, or a related field.
• At least 8 years of experience in digital operations, e-commerce, or CRM, preferably in retail or luxury brands/industries, with a focus on delivering exceptional digital experiences.
• Proven experience managing e-commerce operations, e.g. Shopify, Magento, or Salesforce Commerce Cloud (SFCC), emphasizing customer-facing digital touchpoints, user experience, and sales performance.
• Strong understanding of CRM campaign execution, customer segmentation, and digital performance reporting.
• Excellent organizational, communication, and problem-solving skills, with a strong sense for running e-commerce operations and enhancing digital experiences.
• Ability to manage multiple digital projects and operational tasks in a fast-paced environment.
• Familiarity with analytics tools (e.g., Google Analytics, BI dashboards) to monitor digital engagement and e-commerce performance.
• Experience with marketing automation platforms, e.g., Adobe Journey Optimizer, Salesforce, Hubspot.
• Solid understanding of UX/UI principles to ensure a customer-centric digital experience.
• Experience with Figma and/or Miro preferred.
• Strong command of written and spoken English and Chinese.

We offer excellent career opportunities, attractive remuneration package & benefits to the right candidate. Interested parties please apply by clicking "Apply Now" with a full resume stating the latest and expected salary.

All information collected will be used for recruitment purposes only.

• Mid-Senior level

• Full-time

• Marketing, Advertising, and Project Management
• Retail Luxury Goods and Jewelry and Retail

Hong Kong, Hong Kong SAR HK$70,000.00-HK$100,000.00

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About Linjer

Founded in 2014, Linjer is a design studio with Scandinavian roots dedicated to creating timeless, high-quality jewelry, bags, and watches. Frustrated by the limited options between fast fashion and overpriced luxury, we partner directly with top suppliers to deliver beautiful, well-crafted products at a fraction of traditional luxury prices. We are committed to thoughtful design and sustainable practices, using recycled metals, ethically sourced gemstones, and conflict-free, lab-grown diamonds. Our company is rapidly scaling and we’re excited to expand our Hong Kong office by adding 10 new team members this year!

What Linjer Offers

• A multicultural and inclusive team culture
• Talented and passionate colleagues committed to excellence
• Work/life balance with a predictable 9am-6pm work schedule
• The opportunity to make an impact with your work from day one
• Exposure to entrepreneurship in a stable business growing 100%+ every year
• Accelerated career growth opportunities for high achievers
• Visa sponsorship for exceptional talent ready to join our family

We are seeking a Growth Analyst to execute and support our digital marketing strategy, with a focus on email marketing, SMS/WhatsApp marketing, and on-site merchandising. You will be working with a team of world-class paid marketers and collaboratively with talented designers and content producers; your role will be complementary to theirs in that you will be focused on the strategy of these channels rather than on the creation of the visual content.

The position is full-time in our Hong Kong office .

• Overseeing strategy for email, SMS and WhatsApp: how we merchandise through these channels (what, to who, when) through campaigns and automated flows
• Continually optimizing our email/SMS/WhatsApp marketing from a technical standpoint (i.e. researching best practices and applying them)
• Gathering CRM performance data and using insights to improve our practices
• Troubleshooting technical issues we have with our CRM tools
• Project managing any changes that we have to our tech stack related to CRM tools and our website
• Ideating and running A/B tests on the website; analyzing results and continually applying new learnings
• Coming up with new website experiences to accommodate new types of products and connecting the front-end experience with the user experience
• Working collaboratively with other members of the design team

• Professionally fluent in English
• Either a mature graduate or with work experience (we'll tailor the role according to your experience)
• Strong analytical thinker
• Skilled at managing multiple projects and priorities simultaneously
• Meticulous and detail-oriented, ensuring accuracy in all tasks
• Tech-savvy and quick to adapt to new software and digital tools
• Coachable, with a commitment to continuous personal development and professional growth
• Energized by fast-paced, high-growth environments and eager to contribute to success

If you have never received training in writing a cover letter before, please search online for guidelines on how to write a cover letter. We take cover letters very seriously!

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Overview

2 days ago Be among the first 25 applicants

• To negotiate buying costs with media suppliers
• To prepare the plan for client approval
• To execute and follow-up on approved plans
• To issue the monthly billings
• To prepare regular reports as per client request

• University degree in business, marketing, advertising, communications, or a related field
• Min 1 year of working experience, media planning / buying experience preferably
• Candidate with TV media buying experience will be advantage
• Ability to manage multi-task well in a fast-paced environment
• Ability to develop strong relationship, both internally and externally, and feel comfortable interacting with people from different disciplines and cultures
• Must be well organized and have strong quantitative / analytical skills
• Must be numerate and have strong attention to detail
• Interest in learning new trend and development
• Must be passionate about building a career in advertising field
• Fluent written and spoken English and Chinese (Cantonese) is a must
• Proficiency in Word, Excel and PowerPoint
• Have basic computer knowledge, especially Excel and Powerpoint

We offer a 5-day week of work, group medical & life insurance coverage, free shuttle bus to the right candidate. Interested parties please send your application letter and resume with your current and expected salary by clicking “Apply Now” button.

All information collected will be used for recruitment only and treated in strict confidence. We will retain the personal data of unsuccessful applicants for future recruitment purpose for a maximum period of 2 years.

• Associate

• Full-time

• Advertising, Other, and General Business

• Advertising Services