344 Vp Of Marketing jobs in Hong Kong

We are seeking a Head of Marketing Intelligence to lead our marketing measurement and analytics strategy. This role is designed for a proven operator who combines deep analytics and data science expertise with hands-on experience working closely with marketing teams to drive performance. You will be responsible for building scalable attribution frameworks, advancing predictive and probabilistic models, and deploying AI-driven and automated solutions (including Generative AI) that unearth actionable insights to drive customer growth. This is a senior leadership role with high visibility and direct impact on company growth.

Leadership & Strategy

• Define and own the marketing intelligence roadmap
• Build and lead a high-performing team of analysts, engineers, and data scientists
• Partner with Growth, Data, Finance and Product Marketing leadership to enable data-driven decisions

Measurement & Modelling

• Lead the design and deployment of multi-touch attribution (MTA) and probabilistic attribution approaches
• Champion marketing mix modelling (MMM) to measure cross-channel ROI and incrementality
• Advance predictive analytics for LTV, churn, and customer journey optimisation, leveraging AI-powered models for greater accuracy

AI, GenAI & Automation

• Deploy AI and machine learning models for anomaly detection, predictive spend optimization, and customer segmentation

Introduce Generative AI (GenAI) solutions for:

• Automated campaign insights (“explain spend efficiency by channel in natural language”)
• Dynamic customer journey clustering to identify emerging cohorts
• Generating personalized marketing narratives and creative testing at scale
• Build a culture of automation where insights flow seamlessly into marketing strategy and execution

Data Infrastructure & Governance

• Oversee marketing data pipelines and modelling powered by AppsFlyer, Databricks, Google Marketing Platform, and Google BigQuery.
• Ensure strong data governance, quality, and compliance with GDPR, CCPA, ATT, and other privacy regulations

Reporting & Insights

• Develop and maintain high-impact dashboards in Tableau
• Deliver regular insights that guide marketing investment and strategy, supported by automated reporting and GenAI-driven summaries for executives
• Act as the bridge between advanced AI/ML outputs and marketing strategy, ensuring models directly influence spend and creativity

• Proven operational track record in analytics and data science, with extensive experience in marketing measurement
• Expertise in Attribution modelling (deterministic, probabilistic, MTA) Marketing mix modelling (MMM) AI / ML applications in marketing analytics
• Generative AI solutions for insights automation and customer growth strategies. AppsFlyer, Databricks, Google Marketing Platform, AWS & Google BigQuerySQL and Tableau
• Strong background in data governance, compliance, and privacy frameworks
• Excellent communicator able to simplify complex analytics and AI-driven insights into clear business recommendations
• Experience in fast-growth industries such as mobile apps, gaming, fintech, or subscription models preferred

Join to apply for the Marketing Executive / Senior Marketing Executive - Spirits Division role at Telford International Co. Ltd.

Telford International was established in 1982 to meet the growing demand for beverage products in Hong Kong. Our group offers over 100 brands of natural, healthy, and functional beverages, as well as international spirits and wines, with a unique mix of in-house and third-party brands, including Tao Ti, Meko, Ovaltine, Asahi, Remy Martin, and more. To provide more quality products to the Hong Kong market, we are looking to hire more talents from various fields to support the expansion of our business.

匯泉國際成立於1982年，以滿足香港對飲料產品日益增長的需求。我們的集團提供超過100個品牌的天然、健康和功能性飲料，以及國際烈酒和葡萄酒，涵蓋自有品牌和第三方品牌，包括道地、Meko、阿華田、Asahi、Rémy Martin 等。為了向香港市場提供更多優質產品，我們正在尋找各領域的人才，以支持業務擴展。

Telford International was established in 1982 to meet the growing demand for beverage products in Hong Kong. Our group offers over 100 brands of natural, healthy, and functional beverages, as well as international spirits and wines, with a unique mix of in-house and third-party brands, including Tao Ti, Meko, Ovaltine, Asahi, Remy Martin, and more. To provide more quality products to the Hong Kong market, we are looking to hire more talents from various fields to support the expansion of our business.

• Directly report to Marketing Manager, assist in handling the assigned alcoholic brands
• Assist in implementation and execution of marketing activities according to the brand plan
• Plan and execute BTL trade promotions, price offer, and promotion mechanics
• Work closely with the sales team on supporting the trade
• Liaise with agencies on ATL and digital campaign
• Build network with media, influential and KOLs.
• Liaise with PG agency on promoter schedule
• Handle marketing administrative works including reporting, A&P claims and inventory control

• University graduate
• 2-3 years work experience in marketing. Preferably in FMCG, wine & spirits industry or ad. agency
• Dynamic and creative to cope with fast-paced environment, ability to multi-task across multiple brands
• Strong interpersonal and problem-solving skills, sensitive to numbers
• Can do-attitude and willing to work during night when necessary
• Computer literate; proficient in Microsoft Outlook, Word, Excel and PowerPoint
• Fluent spoken and written English and Chinese required
• Immediate available is preferred

We offer an attractive remuneration package and promising career prospects, including a 5-day work week and medical insurance. Interested parties, please forward your full resume with expected salary to apply now.

All data collected will be used solely for recruitment purposes.

Website:

• Entry level

• Full-time

• Public Relations and Marketing

• International Trade and Development

Join to apply for the Marketing Executive / Senior Marketing Executive - Spirits Division role at Telford International Co. Ltd.

Telford International was established in 1982 to meet the growing demand for beverage products in Hong Kong. Our group offers over 100 brands of natural, healthy, and functional beverages, as well as international spirits and wines, with a unique mix of in-house and third-party brands, including Tao Ti, Meko, Ovaltine, Asahi, Remy Martin, and more. To provide more quality products to the Hong Kong market, we are looking to hire more talents from various fields to support the expansion of our business.

匯泉國際成立於1982年，以滿足香港對飲料產品日益增長的需求。我們的集團提供超過100個品牌的天然、健康和功能性飲料，以及國際烈酒和葡萄酒，涵蓋自有品牌和第三方品牌，包括道地、Meko、阿華田、Asahi、Rémy Martin 等。為了向香港市場提供更多優質產品，我們正在尋找各領域的人才，以支持業務擴展。

Telford International was established in 1982 to meet the growing demand for beverage products in Hong Kong. Our group offers over 100 brands of natural, healthy, and functional beverages, as well as international spirits and wines, with a unique mix of in-house and third-party brands, including Tao Ti, Meko, Ovaltine, Asahi, Remy Martin, and more. To provide more quality products to the Hong Kong market, we are looking to hire more talents from various fields to support the expansion of our business.

• Directly report to Marketing Manager, assist in handling the assigned alcoholic brands
• Assist in implementation and execution of marketing activities according to the brand plan
• Plan and execute BTL trade promotions, price offer, and promotion mechanics
• Work closely with the sales team on supporting the trade
• Liaise with agencies on ATL and digital campaign
• Build network with media, influential and KOLs.
• Liaise with PG agency on promoter schedule
• Handle marketing administrative works including reporting, A&P claims and inventory control

• University graduate
• 2-3 years work experience in marketing. Preferably in FMCG, wine & spirits industry or ad. agency
• Dynamic and creative to cope with fast-paced environment, ability to multi-task across multiple brands
• Strong interpersonal and problem-solving skills, sensitive to numbers
• Can do-attitude and willing to work during night when necessary
• Computer literate; proficient in Microsoft Outlook, Word, Excel and PowerPoint
• Fluent spoken and written English and Chinese required
• Immediate available is preferred

We offer an attractive remuneration package and promising career prospects, including a 5-day work week and medical insurance. Interested parties, please forward your full resume with expected salary to apply now.

All data collected will be used solely for recruitment purposes.

Website:

• Entry level

• Full-time

• Public Relations and Marketing

• International Trade and Development

Join to apply for the Trade Marketing Executive/ Senior Trade Marketing Executive - Beverage Division role at Telford International Co. Ltd.

1 day ago Be among the first 25 applicants

Join to apply for the Trade Marketing Executive/ Senior Trade Marketing Executive - Beverage Division role at Telford International Co. Ltd.

Get AI-powered advice on this job and more exclusive features.

Telford International was established in 1982 to meet the growing demand for beverage products in Hong Kong. Our group offers over 100 brands of natural, healthy, and functional beverages, as well as international spirits and wines, with a unique mix of in-house and third-party brands, including Tao Ti, Meko, Ovaltine, Asahi, Remy Martin, and more. To provide more quality products to the Hong Kong market, we are looking to hire more talents from various fields to support the expansion of our business.

匯泉國際成立於1982年，以滿足香港對飲料產品日益增長的需求。我們的集團提供超過100個品牌的天然、健康和功能性飲料，以及國際烈酒和葡萄酒，涵蓋自有品牌和第三方品牌，包括道地、Meko、阿華田、Asahi、Rémy Martin 等。 為了向香港市場提供更多優質產品，我們正在尋找各領域的人才，以支持業務擴展。

Telford International was established in 1982 to meet the growing demand for beverage products in Hong Kong. Our group offers over 100 brands of natural, healthy, and functional beverages, as well as international spirits and wines, with a unique mix of in-house and third-party brands, including Tao Ti, Meko, Ovaltine, Asahi, Remy Martin, and more. To provide more quality products to the Hong Kong market, we are looking to hire more talents from various fields to support the expansion of our business.

Job Responsibilities

• Take initiative to develop and implement trade marketing programs for key customers
• Assist in monitoring and evaluation of trade promotion result and follow up plan
• Provide coordination and administrative support to team and handle ad-hoc tasks as assigned.
  
  

• Degree in Marketing, Business Management or related discipline
• Minimum 3-4 years or above working experience preferably in FMCG or beverage industry
• Have a strong business sense, analytical skills, proven ability to take initiative and willing to work under pressure
• Self-motivated, fast learner with good multi-tasking skills to meet tight deadlines, excellent communication and inter-personal skill
• Immediate availability is preferred
  
  

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Public Relations, Sales, and Marketing
• Industries International Trade and Development

Referrals increase your chances of interviewing at Telford International Co. Ltd. by 2x

New Territories, Hong Kong SAR 1 week ago

Central & Western District, Hong Kong SAR 1 week ago

Sha Tin District, Hong Kong SAR 3 weeks ago

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Join to apply for the Trade Marketing Executive/ Senior Trade Marketing Executive - Beverage Division role at Telford International Co. Ltd.

1 day ago Be among the first 25 applicants

Join to apply for the Trade Marketing Executive/ Senior Trade Marketing Executive - Beverage Division role at Telford International Co. Ltd.

Get AI-powered advice on this job and more exclusive features.

Telford International was established in 1982 to meet the growing demand for beverage products in Hong Kong. Our group offers over 100 brands of natural, healthy, and functional beverages, as well as international spirits and wines, with a unique mix of in-house and third-party brands, including Tao Ti, Meko, Ovaltine, Asahi, Remy Martin, and more. To provide more quality products to the Hong Kong market, we are looking to hire more talents from various fields to support the expansion of our business.
匯泉國際成立於1982年，以滿足香港對飲料產品日益增長的需求。我們的集團提供超過100個品牌的天然、健康和功能性飲料，以及國際烈酒和葡萄酒，涵蓋自有品牌和第三方品牌，包括道地、Meko、阿華田、Asahi、Rémy Martin 等。 為了向香港市場提供更多優質產品，我們正在尋找各領域的人才，以支持業務擴展。
Telford International was established in 1982 to meet the growing demand for beverage products in Hong Kong. Our group offers over 100 brands of natural, healthy, and functional beverages, as well as international spirits and wines, with a unique mix of in-house and third-party brands, including Tao Ti, Meko, Ovaltine, Asahi, Remy Martin, and more. To provide more quality products to the Hong Kong market, we are looking to hire more talents from various fields to support the expansion of our business.
Job Responsibilities

• Take initiative to develop and implement trade marketing programs for key customers
• Assist in monitoring and evaluation of trade promotion result and follow up plan
• Provide coordination and administrative support to team and handle ad-hoc tasks as assigned.
  

• Degree in Marketing, Business Management or related discipline
• Minimum 3-4 years or above working experience preferably in FMCG or beverage industry
• Have a strong business sense, analytical skills, proven ability to take initiative and willing to work under pressure
• Self-motivated, fast learner with good multi-tasking skills to meet tight deadlines, excellent communication and inter-personal skill
• Immediate availability is preferred
  

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Public Relations, Sales, and Marketing
• Industries International Trade and Development

Referrals increase your chances of interviewing at Telford International Co. Ltd. by 2x

New Territories, Hong Kong SAR 1 week ago

Central & Western District, Hong Kong SAR 1 week ago

Sha Tin District, Hong Kong SAR 3 weeks ago

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Join to apply for the Marketing Executive role at JCDecaux Transport

1 day ago Be among the first 25 applicants

Join to apply for the Marketing Executive role at JCDecaux Transport

JCDecaux Transport

Established in 1964, JCDecaux is the largest outdoor advertising media company specialized in street furniture, transport advertising and billboard. Employing a total of 10,720 people, the Group is present in more than 80 different countries and 3,518 cities of more than 10,000 inhabitants and generated revenues of €2,745m in 2021.

• We are leading position in the following areas in the world.
• Worldwide No. 1 in street furniture (524,580 advertising panels)
• Worldwide No. 1 airport advertising with concessions in 230 airports
• Worldwide No. 1 in self-service bicycles
• Europe No. 1 billboard advertising (957,706 advertising panels)
• more than 280 contracts in metros, buses, trains and tramways (395 770 advertising panels)
  
  

• Assist in developing and executing product and marketing strategies for assigned brands
• Coordinate and provide administrative support for marketing plans and activities to achieve business objectives
• Create marketing content (e.g.,Video editing, eDM, banners) to ensure effective advertising and promotion
• Maintain records of marketing expenditures against the budget
• Conduct basic research and compile data for market analysis and reporting
• Support internal and external communication initiatives aligned with business priorities
• Liaise with external agencies and internal teams to execute marketing communications
• Provide administrative support, including preparing documents and arranging meetings
  
  

• Degree in Marketing, Business, Communications, or related field
• Minimum 2 years of experience in marketing communications, with a focus on event management (fresh graduates with high potential are welcome)
• Excellent spoken and written English and Chinese
• Strong writing, translation, and proofreading skills.
• Proficient in Microsoft 365 suite
• Organized, proactive, and detail-oriented
• Ability to work flexibly and handle ad hoc tasks in a dynamic environment
• Passionate about learning the industry and the company’s solutions
  
  

• 5-day work week
• Attractive benefits package including medical and dental coverage
• Opportunity to work in a forward-thinking, innovative media environment
  
  

• Seniority level Entry level

• Employment type Other

• Job function Advertising, Public Relations, and Marketing
• Industries Advertising Services

Referrals increase your chances of interviewing at JCDecaux Transport by 2x

Get notified about new Marketing Executive jobs in Hong Kong SAR .

Southern District, Hong Kong SAR 20 hours ago

Sha Tin District, Hong Kong SAR 3 weeks ago

Islands District, Hong Kong SAR 10 months ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

Overview

As our business continues to grow, we are seeking a Marketing Executive to support brand's comprehensive development across various business channels. Reporting to our Digital & CRM Manager, this role involves coordinating customer engagement events, supporting product launch campaigns, and analysing sales performance metrics to support overall brand and marketing objectives.

• Execute customer events and in-store marketing animations to enhance brand visibility and customer engagement
• Assist in implementing customer loyalty programs and CRM initiatives for customer recruitment and retention
• Support the management of digital marketing initiatives, including content creation for newsletters, website content, and social media posts
• Monitor the performance of marketing animations, conduct tracking reports, and provide actionable insights for ongoing improvement
• Support internal and external coordination for marketing updates related to product launches and trade promotions
• Assist with corporate order handling, ensuring efficient processing and client satisfaction

• Bachelor's degree in Marketing, Business, or a related field
• Minimum of 2 years of relevant marketing experience, preferably within luxury industry
• Proficient in both spoken and written English and Chinese
• Self-motivated with an entrepreneurial mindset and proactive approach
• Able to stay flexible and adapt quickly in a fast-paced working environment
• Detail-oriented with strong organizational and project management skills
• Excellent analytical and problem-solving skills
• Collaborative team player with excellent interpersonal communication skills

• Entry level

• Full-time

• Marketing
• Industries: Personal Care Product Manufacturing

As our business continues to grow, we are seeking a Marketing Executive to support brand's comprehensive development across various business channels. Reporting to our Digital & CRM Manager, this role involves coordinating customer engagement events, supporting product launch campaigns, and analysing sales performance metrics to support overall brand and marketing objectives.

• Execute customer events and in-store marketing animations to enhance brand visibility and customer engagement
• Assist in implementing customer loyalty programs and CRM initiatives for customer recruitment and retention
• Support the management of digital marketing initiatives, including content creation for newsletters, website content, and social media posts
• Monitor the performance of marketing animations, conduct tracking reports, and provide actionable insights for ongoing improvement
• Support internal and external coordination for marketing updates related to product launches and trade promotions
• Assist with corporate order handling, ensuring efficient processing and client satisfaction

• Bachelor's degree in Marketing, Business, or a related field
• Minimum of 2 years of relevant marketing experience, preferably within luxury industry
• Proficient in both spoken and written English and Chinese
• Self-motivated with an entrepreneurial mindset and proactive approach
• Able to stay flexible and adapt quickly in a fast-paced working environment
• Detail-oriented with strong organizational and project management skills
• Excellent analytical and problem-solving skills
• Collaborative team player with excellent interpersonal communication skills

• Entry level

• Full-time

• Marketing
• Industries: Personal Care Product Manufacturing

Join to apply for the Marketing Executive role at JCDecaux Transport

1 day ago Be among the first 25 applicants

Join to apply for the Marketing Executive role at JCDecaux Transport

JCDecaux Transport
Established in 1964, JCDecaux is the largest outdoor advertising media company specialized in street furniture, transport advertising and billboard. Employing a total of 10,720 people, the Group is present in more than 80 different countries and 3,518 cities of more than 10,000 inhabitants and generated revenues of €2,745m in 2021.

• We are leading position in the following areas in the world.
• Worldwide No. 1 in street furniture (524,580 advertising panels)
• Worldwide No. 1 airport advertising with concessions in 230 airports
• Worldwide No. 1 in self-service bicycles
• Europe No. 1 billboard advertising (957,706 advertising panels)
• more than 280 contracts in metros, buses, trains and tramways (395 770 advertising panels)
  

• Assist in developing and executing product and marketing strategies for assigned brands
• Coordinate and provide administrative support for marketing plans and activities to achieve business objectives
• Create marketing content (e.g.,Video editing, eDM, banners) to ensure effective advertising and promotion
• Maintain records of marketing expenditures against the budget
• Conduct basic research and compile data for market analysis and reporting
• Support internal and external communication initiatives aligned with business priorities
• Liaise with external agencies and internal teams to execute marketing communications
• Provide administrative support, including preparing documents and arranging meetings
  

• Degree in Marketing, Business, Communications, or related field
• Minimum 2 years of experience in marketing communications, with a focus on event management (fresh graduates with high potential are welcome)
• Excellent spoken and written English and Chinese
• Strong writing, translation, and proofreading skills.
• Proficient in Microsoft 365 suite
• Organized, proactive, and detail-oriented
• Ability to work flexibly and handle ad hoc tasks in a dynamic environment
• Passionate about learning the industry and the company’s solutions
  

• 5-day work week
• Attractive benefits package including medical and dental coverage
• Opportunity to work in a forward-thinking, innovative media environment
  

• Seniority level Entry level

• Employment type Other

• Job function Advertising, Public Relations, and Marketing
• Industries Advertising Services

Referrals increase your chances of interviewing at JCDecaux Transport by 2x

Get notified about new Marketing Executive jobs in Hong Kong SAR .

Southern District, Hong Kong SAR 20 hours ago

Sha Tin District, Hong Kong SAR 3 weeks ago

Islands District, Hong Kong SAR 10 months ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.