What Jobs are available for Brand Experience in Hong Kong?
Showing 39 Brand Experience jobs in Hong Kong
Regional Brand Experience Manager
Posted today
Job Viewed
Job Description
Company Description:
The Barbour story began in 1894 in South Shields in the North East of England. Founder John Barbour began supplying oilskins and other garments to protect the growing community of sailors, fishermen and dockers. Still family owned and now fifth generation, Barbour HQ remains in South Shields. Under the leadership of Chairman Dame Margaret Barbour, Barbour has grown into a lifestyle brand sold in over 55 countries worldwide including Europe, the US and Asia offering a wardrobe of stylish functional clothing, footwear and accessories inspired by the unique values of the British countryside. The iconic Barbour Bedale and Barbour Beaufort wax jackets continue to be made by hand in the factory in South Shields. In 2020, Barbour launched Wax for Life, an overarching name for all of Barbour's wax services designed to encourage customers to extend the life of their wax garments. Wax for Life includes re-waxing and repairs (first introduced in 1921) and Barbour Re-Loved an upcycling circularity initiative. Each year over 70,000 wax garments are sent back to Barbour globally to be repaired, rewaxed or altered.
Position Overview:
We have an exciting opportunity for a Regional Brand Experience Manager to join our Global Distributors team, based in Hong Kong. You will work with 3rd party distributor retail teams and will be responsible for designing, directing and influencing the execution of a top-of-class and the best practices, in retail operational excellence and consumer experiences to achieve retail targets, commercial metrics and business objectives.
This role demands a deep experience in regional retail leadership, store operational management and people development skills, to ensure success in a dynamic multi-stakeholders-regional environment with a clear focus to elevate the brand customer journey, storytelling and sales conversions
The role will provide guidance, influence and motivate diverse internal & external teams in different markets to achieve a high standard of customer service, alongside directing the management of daily store operations including performance analysis, improving productivity and in driving (including training) tip-top & updated visual merchandising and product knowledge; so as to achieve planned business objectives.
Essential Duties and Responsibilities:
Retail Management
- Design, direct and influence the execution of retail operating procedures, policies and control while ensuring retail excellence.
- Ensure WOW implementation in store concept, planogram, product knowledge and customer services.
- Drive programs and support to help achieve retail expansion, organic growth, store productivity in retail sales, merchandising mix, inventory health, consumer experience and customer service to achieve overall business targets.
- Lead, analyse and direct retail improvement initiates with data science to manage risk and capitalize on retail commercial opportunity.
Service & Standards
- Direct and ensure Top-of-class retail operating service standards, policies and procedures by regional retail teams.
- Audits and ensure consistency and high standards in retail operations, consumer experience and customer service.
- Ensure currency and adequacy of SOP, processes and knowledge of retail team.
- Design and direct campaigns to raise service quality and build future team's professional capabilities.
People
- Oversee, coach and direct development activities of regional retail team in the achievement of business objectives, and in efficiency & effectiveness of store operations.
- Promote an engaged, positive and result driven retail culture with programs and effective engagements.
- Design and direct effective training and development programs completed with knowledge assessment audits
Skills and Experience:
- Degree qualification in business/ related studies.
- Experience within a commercial leadership role preferably in fashion, retail or luxury industry.
- Able to work independently and travel extensively in the given region to drive result.
- Regional experience in retail store operations, VM and training working with multi stakeholders.
- Self-starters, hands-on working style. Able to navigate in matrix or MNC environment.
- Strong business acumen, is analytical and detail-oriented with strong organization skills,
- Possess quantitative skills, is number/ statistical driven and competent in MS Excel & Presentation.
- Able to perform in a fast-paced environment managing people of diverse culture over geographical distance in various organizational structures.
Additional Information:
- Extensive travel in APAC and Head Office minimum of quarterly travel to South Shields.
Benefits:
- Discretionary Company bonus scheme
- Staff discount
- Healthcare cash plan
- 25 days holiday as standard increasing with length of service plus bank holidays
Note:
In the event that a sufficient volume of suitable applications are received, the post may close prior to the specified closing date. Please apply as soon as possible if interested.
Is this job a match or a miss?
Head of Brand Experience
Posted today
Job Viewed
Job Description
Whealthfields (Hong Kong) Limited is a prominent name in the FMCG industry with an expansive global footprint. We bring trusted brands like Walch 威露士, Fab 快潔, and KA王子 to millions of households, delivering quality and care through innovation and consistency.
Key Responsibilities
- Develop and execute bold, 360° marketing strategies with a strong emphasis on creativity and disruptive ideas to build brand awareness and drive sales.
- Lead innovative ATL/BTL campaigns, digital-first initiatives, and experiential activations that resonate with today's consumers.
- Champion consumer insights and trend-spotting to inspire new product concepts and marketing opportunities.
- Oversee cross-functional creative projects, ensuring brand storytelling remains fresh, relevant, and engaging.
Requirements
- Proven track record in creative marketing, brand innovation, or growth strategy, ideally in FMCG.
- Strong ability to challenge the status quo and bring new marketing ideas to life.
Is this job a match or a miss?
Brand Manager – Retail Experience
Posted today
Job Viewed
Job Description
About the Role
We're on a mission to transform banking from a transactional necessity into a lifestyle experience—human, digital, and unforgettable. As our Brand Manager – Retail Experience, you will be the architect and champion of our flagship offline experience store, the first of its kind for a digital bank in Hong Kong. This is your platform to set a new industry benchmark: blending boundary-pushing brand storytelling, customer-centric innovation, operational excellence, and AI-powered engagement in a space where the future of finance comes alive.
You will have end-to-end ownership—from strategy and concept to execution and daily leadership. You won't just manage a store; you'll create a destination where customers discover, connect, and fall in love with our brand—with AI as a key enabler of next-level personalization, efficiency, and insight.
Strategic Responsibilities
- Retail Experience Vision & Leadership: Define the strategic vision for our experience store, translating brand purpose into immersive, differentiated in-person journeys. Benchmark globally, identify emerging retail and AI trends, and adapt best-in-class concepts to our local context. Craft a roadmap for continuous evolution—future-proofing our space as a hub for innovation, learning, and community.
- End-to-End Store Creation & Operations: Lead the sourcing and selection of a high-impact location aligned with our brand and target customer profile. Oversee store fit-out, spatial design, and experiential zoning—ensuring every aspect maximizes emotional engagement, operational excellence, and data-driven insight. Develop operational playbooks and standards that set the bar for service, safety, and compliance.
- Customer Experience, Brand Expression & AI Integration: Design and implement signature in-store experiences: from interactive banking demos to co-creation zones, workshops, and digital-physical integrations. Champion a culture of hospitality and delight, making every visit a brand-building moment. Use AI-powered marketing & analytics to continuously refine journeys, measure impact, and amplify what works.
- Team Building, Leadership & Culture: Build, mentor, and empower a team of passionate brand ambassadors—equipping them with the skills, mindsets, and tech tools (including AI-powered solutions) to deliver wow-factor service. Foster a culture of innovation, collaboration, and continuous learning.
- Growth, Marketing & Partnerships: Develop strategic campaigns and activations that drive sustained traffic: exclusive launches, influencer collaborations, community events, and more. Deploy marketing solutions to optimize targeting, engagement, and conversion—both in-store and across digital channels. Identify and co-create with partners (fintechs, lifestyle brands, creators) to deliver value-added experiences and keep the store buzzing. Own the P&L, optimizing resources for maximum impact and reporting ROI to senior leadership.
- Compliance & Risk Leadership: Ensure every activity, interaction, and campaign aligns with regulatory, legal, and brand integrity standards. Serve as the in-store champion for compliance, training, and risk mitigation.
About You
- Leadership Experience: 8+ years in experiential retail, branded environments, or retail transformation—ideally with exposure to bank retail distribution/branch operations or high-impact retail store management.
- Strategic Vision: You think big, anticipate trends, and know how to translate vision into actionable roadmaps.
- Brand & Customer Obsession: You live and breathe brand storytelling, and are relentless about creating magical customer moments.
- Operational Excellence: You thrive on building processes, managing budgets, and delivering on ambitious KPIs.
- People Leader: You inspire, coach, and elevate teams, turning colleagues into co-creators and customers into fans.
- Digital, Data & AI Fluent: You understand how technology, analytics, and AI can unlock next-level experiences and marketing impact.
- AI Mastery (Strong Plus): Hands-on experience implementing AI-driven marketing, personalization, or customer service solutions is a distinct advantage.
- Compliance Conscious: You know how to innovate within regulatory frameworks and protect both customer and brand.
Mandatory Reference Checking Scheme
Mandatory Reference Checking Scheme (MRC Scheme) may be applicable for certain relevant positions. It is a standardised reference-checking arrangement that is designed to support the integrity of "authorized institutions" regulated by the Hong Kong Monetary Authority (HKMA). Pursuant to the MRC scheme, our Bank will conduct a mandatory reference check by requesting information from each relevant former and current employer of applicants. For more details about the MRC Scheme, please visit the website of the Hong Kong Association of Banks:
Applicants who are not invited for an interview within the 8 weeks after submission of application may assume their applications unsuccessful. We may review applications received for suitability for other posts within the Company. All personal data provided will be treated in strict confidence and used strictly for recruitment-related purposes only. We shall retain the personal data of unsuccessful applicants for a period of 24 months upon receipt of such application.
Is this job a match or a miss?
Customer Experience
Posted today
Job Viewed
Job Description
Job Description
Some careers have more impact than others.
If you're looking for a career where you can make a real impression, join HSBC and discover how valued you'll be. Whether you want a career that could take you to the top, or simply take you in an exciting new direction, HSBC offers opportunities, support and rewards that will take you further.
Customer Value Management is vital in maintaining HSBC's position as a provider of world-class wealth and personal banking solutions, directing business development with a focus on customers. The team works to ensure the most appropriate pricing, products and promotions are directed to the most relevant customers, concentrating on building value, treating customers fairly and creating a superb customer experience.
We are currently seeking a high calibre professional to join our team as a
Customer Experience & Relations Manager.
Principal Responsibilities
- Handle escalated complaints from various channels via an end-to-end process from complaint classification, review, investigation, resolution recommended to communications with customers concerned.
- Resolve customer complaints and build customer loyalty to ensure relationship retention and uphold the Bank integrity and good reputation.
- Maintain service excellence and effectiveness in interacting with customers in a professional manner including verbal and written communications.
- Ensure the complaint handling meeting the internal quality and control standards plus regulatory requirements.
- Collect and report customer pain points and recommend customer journey enhancements to uplift customer experience and pre-empt customer complaints.
- Share best practices of complaint handling with other customer facing colleagues
- Undertake speedy actions to minimize impacts of incidents affecting respective daily operations and business activities.
- Proactively instill HSBC core values and business principles.
Requirements
- University degree in a related discipline or relevant experience.
- Work experience in financial institutions including good exposure to complaint handling tasks and customer facing experience.
- Familiar with retail and wealth management products and services plus and related operations preferred.
- Customer centric mindset, strong business sense plus positive and sincere work attitude
- High degree of personal drive and resilience.
- Excellent written and verbal communication skills including fluent in English, Cantonese and Putonghua.
You'll achieve more when you join HSBC.
HSBC is committed to building a culture where all employees are valued, respected and opinions count. We take pride in providing a workplace that fosters continuous professional development, flexible working and opportunities to grow within an inclusive and diverse environment. Personal data held by the Bank relating to employment applications will be used in accordance with our Privacy Statement, which is available on our website.
Issued by The Hongkong and Shanghai Banking Corporation Limited.
Is this job a match or a miss?
Manager, Customer Experience
Posted today
Job Viewed
Job Description
*The Department *
The Customer Strategy, Insights, and Innovation (CSII) Division is dedicated to cultivating customer-centric capabilities across the Club ecosystem and shaping customer strategies that drive business growth. Through a data-driven approach, the Division strives to achieve a 360-degree understanding and insights of owners, members and wagering customers, enabling the seamless design of end-to-end customer experiences across online and offline channels (Racecourses and Off-course Betting Branches). This is achieved by integrating Clubwide customer data onto a unified platform, creating a single view of our customers that empowers us to deliver personalised offers and unique experiences.
The job holder is responsible for supporting strategies formulation to achieve the business target of increased designated group of customers' wagering turnover and enhanced customer satisfaction using business analytics and CRM programs.
*The Job *
You will
- Assist Manager to formulate strategy, business and marketing plans for designated customer group in the areas of racing tourism; also assist to drive and coordinate for intended customer experiences through managing the entire implementation and execution of tourist program
- Develop and execute marketing campaigns, including strategic marketing partnership and racecourse attendance drive programs; also evaluate and analyse program/event effectiveness
- Build and maintain strong relationships with local tourism operators , government agencies and community group to expand our racecourse offering and tourism product outreach
- Develop, design and execute strategic plans to expand tourism , focusing on specific geographic areas or niche markets
- Identify and pursue new business opportunities, and cooridinate with partners on joint initiatives and marketing effort
- Compile and analyze data on tourism trends, visitors numbers & economic impact to identify new opportunities and inform strategies
- Ensure compliance with Responsible Gambling Policy and all stipulated legal requirements pertaining to wagering, thereby protecting the integrity of the Club's businesses
- Undertake other duties as assigned by Line Manager
About You
You should have
- A bachelor's degree in Marketing , Business or Tourism Management
- A minimum 5 to 8 years of working experience in tourism development, hospitality related field
- Strong project management skills , including the ability to manage multiple project simultaneously
- Excellent negotiation and partnership building skills
- Experience in end-to-end customer programme development
- Experience in tourism development product
- Strong analytical and strategic thinking abilities
- Understanding of tourism landscape in China, Asia and International market
*Terms of Employment *
The level of appointment will be commensurate with qualifications and experience.
*How to Apply *
Please submit your resume with expected salary by clicking the Apply Now button.
We are an equal opportunity employer. Personal data provided by job applicants will be used strictly in accordance with the Club's notice to employees and prospective employees relating to the Personal Data (Privacy) Ordinance. A copy of which will be provided immediately upon request.
Is this job a match or a miss?
Director, Customer Experience
Posted today
Job Viewed
Job Description
Prudential's purpose is to be partners for every life and protectors for every future. Our purpose encourages everything we do by creating a culture in which diversity is celebrated and inclusion assured, for our people, customers, and partners. We provide a platform for our people to do their best work and make an impact to the business, and we support our people's career ambitions. We pledge to make Prudential a place where you can Connect, Grow, and Succeed.
Role Purpose:
- The Director, Customer Experience & Culture Development role is critical in leading the development and implementation of Group Customer frameworks and programmes that elevate customer experience (CX) and journey design practices across the organization.
- The role also supports the embedding of customer-centric culture through targeted initiatives that build mindset and capability across the Group.
Responsibilities
- Lead future-state journey development: Define and shape best-in-class customer journeys that support strategic business goals and reflect aspirational experience standards.
- Ensure research-led and validated design: Ground journey design in robust customer research and ensure solutions are tested and refined through feedback and validation.
- Collaborate with Business Units on journey design: Co-create future-state journeys with Business Units, aligning initiatives to market-specific roadmaps and priorities.
- Establish CX design standards and KPIs: Set experience design principles, aspirational targets, and measurable KPIs to guide consistent delivery and track advocacy outcomes across markets.
- Design and drive culture-building programmes: Develop and implement initiatives that foster a customer-centric mindset and embed customer-first behaviours across the Group.
- Deliver structured upskilling and mindset-building: Contribute to the creation of engaging programmes that build CX capabilities and support cultural transformation.
- Integrate CX and culture into transformation efforts: Ensure customer experience and cultural initiatives are embedded within broader enterprise transformation programmes.
- Partner with senior leaders and working teams across markets and functions: Work closely with leadership to bring CX and culture initiatives to life through strategic alignment and shared ownership.
Requirements
- Bachelor's degree in any discipline; advanced degree preferred
- 15–20 years of experience in customer experience and service design
- Strong understanding of customer journey mapping, research methodologies, experience validation, and cultural transformation
- Proven ability to influence senior stakeholders and drive cross-functional collaboration
- Experience in Insurance and Asian markets preferred
- Excellent communication, program management, and organizational skills
- Demonstrated ability to define CX standards, KPIs, and reporting frameworks
- Passion for customer-centricity and cultural transformation
Prudential is an equal opportunity employer. We provide equality of opportunity of benefits for all who apply and who perform work for our organisation irrespective of sex, race, age, ethnic origin, educational, social and cultural background, marital status, pregnancy and maternity, religion or belief, disability or part-time / fixed-term work, or any other status protected by applicable law. We encourage the same standards from our recruitment and third-party suppliers taking into account the context of grade, job and location. We also allow for reasonable adjustments to support people with individual physical or mental health requirements.
Is this job a match or a miss?
Customer Experience Manager
Posted today
Job Viewed
Job Description
Job Description
Some careers have more impact than others.
If you're looking for a career where you can make a real impression, join Hang Seng and discover how valued you'll be. Whether you want a career that could take you to the top, or simply take you in an exciting new direction, Hang Seng offers opportunities, support and rewards that will take you further.
Insurance
Hang Seng Bank was one of Hong Kong's bancassurance pioneers with insurance business footprint started since 1965. Over the years, Hang Seng Bank has been committed to serve its customers by providing full spectrum of insurance products including Life Insurance manufacturing, distribution of General Insurance and Medical products, and MPF business.
Insurance is a fast-growing business and is one of the key drivers of Hang Seng Bank. As a well-established insurance entity, we take care of every need of our customers with an optimized service excellence through the Bank's retail and commercial network, with a dedicated team of professionals in place.
Principal Responsibilities
- Manage customer enquiries / complaints and deliver quality insurance services to Hang Seng Life Insurance customers efficiently and effectively
- Handle communication with regulators / external parties (IA/HKMA/ICB/FDRC) regarding insurance related enquiries / complaints.
- Identify customer pain points through customer services / complaints and drive improvement in customer journeys and experiences
- Work closely with internal counterparts to ensure all activities are in compliance with the requirement of the Bank and regulatory authorities
Requirements
- University degree
- Passes in the Insurance Intermediaries Qualifying Examinations (IIQE) Paper 1, 2 and 3 are an advantage
- Minimum 5 years of banking / insurance experience with exposure to customer services / complaint handling / customer experience management
- Have knowledge of life insurance products are an advantage
- Excellent customer focus, with the capacity to answer customer needs and demonstrate commitment to providing the highest levels of services
- Ability to deliver and mobilize change while working with stakeholders across the organization
- Proficient command of English and Chinese with good articulation of insights
The employment is subject to Mandatory Reference Checking Scheme (MRCS) as per regulatory requirement. For details, please refer to Hong Kong Monetary Authority - Mandatory Reference Checking Scheme.
You'll achieve more when you join Hang Seng Bank Limited.
Hang Seng is committed to service excellence. Our people are our most important asset and play a vital role in our efforts to continually enhance our performance for customers and provide best-in-class products and services. We seek to attract high-calibre talent by offering a dynamic working environment, good career development opportunities and competitive compensation packages.
Issued by Hang Seng Bank Limited
Is this job a match or a miss?
Be The First To Know
About the latest Brand experience Jobs in Hong Kong !
Manager, Customer Experience
Posted today
Job Viewed
Job Description
Company description:
The Hong Kong Jockey Club
Job description:
The Department
The Customer Strategy, Insights, and Innovation (CSII) Division is dedicated to cultivating customer-centric capabilities across the Club ecosystem and shaping customer strategies that drive business growth. Through a data-driven approach, the Division strives to achieve a 360-degree understanding and insights of owners, members and wagering customers, enabling the seamless design of end-to-end customer experiences across online and offline channels (Racecourses and Off-course Betting Branches). This is achieved by integrating Clubwide customer data onto a unified platform, creating a single view of our customers that empowers us to deliver personalised offers and unique experiences.
The job holder is responsible for supporting strategies formulation to achieve the business target of increased designated group of customers' wagering turnover and enhanced customer satisfaction using business analytics and CRM programs.
The Job
You will
- Assist Manager to formulate strategy, business and marketing plans for designated customer group in the areas of racing tourism; also assist to drive and coordinate for intended customer experiences through managing the entire implementation and execution of tourist program
- Develop and execute marketing campaigns, including strategic marketing partnership and racecourse attendance drive programs; also evaluate and analyse program/event effectiveness
- Build and maintain strong relationships with local tourism operators , government agencies and community group to expand our racecourse offering and tourism product outreach
- Develop, design and execute strategic plans to expand tourism , focusing on specific geographic areas or niche markets
- Identify and pursue new business opportunities, and cooridinate with partners on joint initiatives and marketing effort
- Compile and analyze data on tourism trends, visitors numbers & economic impact to identify new opportunities and inform strategies
- Ensure compliance with Responsible Gambling Policy and all stipulated legal requirements pertaining to wagering, thereby protecting the integrity of the Club's businesses
- Undertake other duties as assigned by Line Manager
About You
You should have
- A bachelor's degree in Marketing , Business or Tourism Management
- A minimum 5 to 8 years of working experience in tourism development, hospitality related field
- Strong project management skills , including the ability to manage multiple project simultaneously
- Excellent negotiation and partnership building skills
- Experience in end-to-end customer programme development
- Experience in tourism development product
- Strong analytical and strategic thinking abilities
- Understanding of tourism landscape in China, Asia and International market
Terms of Employment
The level of appointment will be commensurate with qualifications and experience.
How to Apply
Please submit your resume with expected salary by clicking the Apply Now button.
We are an equal opportunity employer. Personal data provided by job applicants will be used strictly in accordance with the Club's notice to employees and prospective employees relating to the Personal Data (Privacy) Ordinance. A copy of which will be provided immediately upon request.
Is this job a match or a miss?
Customer Experience Manager
Posted today
Job Viewed
Job Description
Responsibilities:
- Promote and implement customer-centric model in Personal Banking Business by leading customer journey mapping and best-in-class user experience design
- Partner with customer segments, product and channel managers to design and optimize end-to-end customer journeys using Design Thinking as well as bringing in the latest market tools, identify pain points, moments of truth and areas for opportunity to ensure delivery of quality, seamless and consistent experience at every interaction and touchpoint
- Plan and execute user research using a variety of methods, synthesize insights to identify opportunities for product improvement and innovation, and translate user insights into actionable design decisions and product roadmaps
- Craft customer journey map, prepare interactive prototype, conduct CX review on user experience and customer communications prior to new products/ service launch to ensure meeting of standards
- Understand customer needs and pain points, gather feedback, analyze data, translate customer voice into strategies to improve Net Promoter Score, enhance satisfaction and loyalty
- Stay up-to-date with industry trends, best practices, testing tools and emerging technologies in customer experience design, product design and user research
- Provide support to ad hoc projects/tasks as assigned
Requirements:
- Bachelor degree or above
- Preferably with major/minor in Psychology, Business Administration, Statistics, UXUI, Multimedia, Human-Computer Interaction, Design or related disciplines
- More than 8 years of relevant experience in banking industry, including at least 5 years' experience in customer research, digital experience, new initiative development, UX/UI design
- Sound knowledge of Personal Banking products and services and familiar with local regulatory requirements, inter-bank market practices, etc.
- Expertise in a wide range of user research methodologies, with proven track record of transforming user insights into actionable product recommendations and design decisions
- Exceptional quantitative and qualitative data analysis, synthesis, and visualization skills with the ability to plan and execute user research studies
- Proficiency with a wide range of user research tools and UI software (such as Figma, Adobe XD is preferred), with solid experience to facilitate in-depth interview and focus group
- Excellent presentation and storytelling skills, with ability to work collaboratively and build strong relationships with cross-functional teams
- Passion for understanding user needs and improving customer experiences
- Self-starter with a strong creative and problem-solving mindset
- Proficient in both written and spoken English and Chinese (Cantonese and Mandarin)
- Candidate with less experience will be consider as Deputy/Assistant Customer Experience Manager
Is this job a match or a miss?
Customer Experience Assistant
Posted today
Job Viewed
Job Description
Responsibilities:
- Responsible for showroom customer services, such as answering calls, welcoming guests, and managing the front desk area
- Ensure great customer experience and answer enquiries in a proactive and positive manner
- Establish and maintain good relationship with customers
- Carry out administration work as required
Requirements:
- Tertiary educated or HKALE/DSE graduated
- With 1-2 years relevant solid experience in receptionist and/or customer service work would be an advantage;
- Excellent telephone manner and interpersonal skills with a positive attitude is essential;
- Proficient at using MS Office applications;
- Good command of both written and spoken English, Putonghua and Cantonese
We offer a competitive remuneration package to the right candidate. Interested candidates please send your resume with present and expected salary by clicking "Apply Now" button for submission.
For more information about us, please visit our website:
All applications will be used exclusively for selection purposes and handled confidentially by authorized personnel only. Your application may also be considered for other suitable positions within the Group. The Group will retain their applications for a maximum period of one year and may refer suitable applicants to other vacancies within the Group.
Is this job a match or a miss?