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Showing 54 Brand Promotion jobs in Hong Kong

Marketing Strategy Partner

$1200000 - $2400000 Y Roche

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Job Description

At Roche you can show up as yourself, embraced for the unique qualities you bring. Our culture encourages personal expression, open dialogue, and genuine connections, where you are valued, accepted and respected for who you are, allowing you to thrive both personally and professionally. This is how we aim to prevent, stop and cure diseases and ensure everyone has access to healthcare today and for generations to come. Join Roche, where every voice matters.

The Position

Roche Pharmaceuticals

*The Mission *

  • The mission of the Marketing Strategy & Innovation (MSI) Chapter is to be at the forefront of marketing excellence through the architecture of exceptional customer experiences. Harnessing data into insights for both Roche and stakeholders, and being the expert in integrating the omnichannel approach to provide the right contents with the right channels in the right moment to drive exceptional commercial results and optimal customer engagement
  • The MSI collaborates with cross functions to embed Roche into meaningful moments and episodes in the customer and patient journey. The MSI has a high sense of urgency in reaching trip-win outcomes for Roche, our patients, and the healthcare ecosystem.
  • All Roche Hong Kong & Macau employees are to lead by example, in a networked way of working. This is where solutions are sourced from the global network first, to avoid duplications, and to achieve better patient outcomes faster
  • All Roche Hong Kong & Macau employees are to lead by example in accelerating the digital maturity of Roche internally and in the external healthcare environment, aligned with the long term Roche vision of Personalized Healthcare

*Major Accountabilities
Strategic and tactical marketing lifecycle management of the Roche portfolio, with cross-functional coordination and integration of market and customer insights: *

  • Solid understanding of the market dynamics and stakeholder perspectives through gaining clear market insights and ensuring open dialogue and engagement with key internal and external stakeholders
  • Proactively Identify business opportunities and implement a commercial strategy for the disease area, as well as a focused execution plan that applies multichannel and omnichannel approaches
  • Deep understandign of the customers' behaviors and leaverage a seamless customer engagement strategy based on their behavioural needs, along the customer journey touchpoints, in order to reach the ultimate personalized customer experience and maximize the patient, business and system impacts on the responsible disease areas
  • Analyse data garnered through marketing campaigns in order to learn how a campaign has contributed to conversions, customer behavior, etc. Develop insights that provide actionable solutions and next steps
  • Analyse customers' demand of the product supply and forecast the sales trends driven by market events
  • Manage customer ordering process, remove roadblocks by different methods and collaborate with supply chain team and distributor(s) in order to improve customer experience
  • All Roche employees are expected to effectively contribute to cross-functional collaboration and coordination and comply with all laws, regulations, policies & procedures that govern our business
  • This position profile serves only to give a broad outline of the duties required and will be renewed and amended at periodic intervals in the consultation with the incumbent

*Mindset & Behaviours *

  • Embrace the Roche Values of Integrity, Courage & Passion
  • Demonstrate Roche Leadership Commitment & Core Competencies
  • VACC- Embrace and master VACC (visionary, architect, coach, catalyst) behavior
  • Growth- Ability to learn and unlearn quickly, take risks and experiment, and contribute to the learning cycle by sharing knowledge with others inside and outside Roche
  • Value creation- Boldly act on key decisions and opportunities and boldly stop any activity that is not adding value. Ability to say "No" to stakeholders when the value is not predictable/foreseen
  • Digital- Be Innovative and drive digital transformation across organizations and industries to bring value and impact to the healthcare ecosystem
  • Enterprise- Think from an enterprise level, beyond boundaries and borders, to bring the best possible outcomes to both the local health environment and more broadly, across Roche globally
  • Enablers-

  • Embrace agile ways of working to facilitate the transformation journey and achieve our North Star

  • Enabler mindset to leverage the internal and external networks to create value and scale impact

  • Self-managed- Self-management and self-direction - altruistic in supporting the global network to embrace PAM (Purpose. Autonomy and Mastery)

  • People development- Coach and inspire the team by empowering, enabling, facilitating accountability, and through collaboration, experimentation & continuous learning

Experiences. Knowledges & Qualifications

  • 5+ years of experience in the pharmaceutical industry
  • Strategic agility and planning & implementation skills
  • Broad knowledge on multichannel and omnichannel marketing strategy and execution
  • Excellent communication (for internal and external) and networking skills
  • Strong business acumen and broad understanding of Roche's present portfolio
  • Fluent in both English and Cantonese
  • University degree in business, marketing or life sciences

Who we are

A healthier future drives us to innovate. Together, more than 100'000 employees across the globe are dedicated to advance science, ensuring everyone has access to healthcare today and for generations to come. Our efforts result in more than 26 million people treated with our medicines and over 30 billion tests conducted using our Diagnostics products. We empower each other to explore new possibilities, foster creativity, and keep our ambitions high, so we can deliver life-changing healthcare solutions that make a global impact.

Let's build a healthier future, together.

Roche is an Equal Opportunity Employer.

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Senior Marketing Strategy Manager

RENPHO

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Job Description

Company Overview:

At
RENPHO
, we are driven by the mission to make wellness accessible to everyone. From smart scales and massagers to fitness devices, our innovative products bridge the gap between technology and personal well-being. With a global presence and over 20 millions of customers, we are dedicated to delivering products that enhance lives, promote healthier habits, and improve overall well-being.

Position Overview:

We are seeking a dynamic and experienced Senior Marketing Strategy Manager to lead our marketing initiatives and drive strategic growth. The ideal candidate will possess a deep understanding of US market dynamics, customer insights, and competitive positioning, and will work collaboratively across teams to develop and execute comprehensive marketing strategies.

Key Responsibilities:

  • Strategic Development:
    Lead the development of marketing strategies that align with company goals and drive growth across multiple channels.
  • Market Analysis:
    Conduct thorough market research and competitive analysis to identify trends, opportunities, and threats.
  • Cross-Functional Collaboration:
    Work closely with product development, Amazon team, Shopify team and creative teams to ensure alignment and effective execution of marketing strategies.
  • Campaign Management:
    Oversee the planning, execution, and optimization of marketing campaigns, ensuring they meet performance targets and ROI objectives.
  • Brand Management:
    Enhance brand positioning and ensure consistency across all marketing materials and communications.
  • Data-Driven Decisions:
    Utilize analytics and performance metrics to assess the effectiveness of marketing initiatives and make informed adjustments.
  • Digital Marketing Expertise:
    Stay updated on digital marketing trends and tools, and incorporate digital strategies into overall marketing plans.
  • Team Leadership:
    Mentor and lead a team of marketing professionals, fostering a culture of creativity and innovation.

Qualifications:

  • A Bachelor's or Master's (preferable) degree in Marketing, Business, Public Relations, or a similar field
  • Minimum of 5 years of experience in branding within the US market is required.
  • Strong leadership and management skills
  • Displays a deep understanding of branding and the e-commerce landscape for the US market.
  • Superb analytical, problem-solving, and project management skills
  • Outstanding interpersonal and communication skills
  • Demonstrated global market experience with emphasis on the US market, consumer behaviors, and engagement.
  • Knowledge of all marketing functions, including acquisition, retention, eCommerce management, and traditional marketing functions is mandatory.
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Manager of Communications, Marketing Strategy and PR

$900000 - $1200000 Y Solomon HR Solution Limited

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Job Description

We, Solomon HR is inviting the following talent for a luxury retail fashion brand:

Location
: Hong Kong (with regional oversight of Singapore and key overseas markets)

Experience Level: 6–10 years in luxury, fashion, or lifestyle marketing

Role Overview

Our Client is seeking a visionary Marketing Manager to lead our brand presence across Hong Kong, Singapore, and select international markets. This role demands a strategic thinker with a refined marketing sensibility, deep media and influencer connections, and a passion for storytelling that resonates across cultures. You will be instrumental in shaping our global voice while honoring our heritage of modern Chinese luxury.

Key Responsibilities

Brand & Campaign Strategy

* Develop and execute integrated marketing campaigns that elevate brand awareness and drive engagement across target markets

* Collaborate with HQ and regional teams to ensure consistency in brand tone, visual identity, and messaging

* Lead seasonal campaign planning, including AW/SS launches, capsule collections, and cultural moments

PR & Media Relations

* Cultivate and maintain strong relationships with fashion, lifestyle, and luxury media outlets across Hong Kong, Singapore, and overseas

* Secure high-impact editorial placements, interviews, and brand features in top-tier publications

* Manage press releases, media kits, and brand statements with precision and cultural sensitivity

Influencer & KOL Strategy

* Identify and engage influential voices aligned with the brand values and aesthetic

* Negotiate and manage influencer partnerships, ensuring authentic storytelling and measurable ROI

* Oversee content co-creation, gifting strategies, and event collaborations with KOLs

Social Media & Digital Presence

* Oversee content strategy and calendar across Instagram, Facebook, Xiaohongshu, and emerging platforms

* Guide visual storytelling and copywriting to reflect luxury tone and regional nuances

* Monitor performance metrics and adapt strategies to optimize reach and engagement

Event & Activation Leadership

* Conceptualize and execute brand activations, pop-ups, and VIP events that drive buzz and deepen customer connection

* Partner with retail and merchandising teams to align marketing efforts with in-store experiences

Ideal Candidate

* 6–10 years of experience in luxury, fashion, or lifestyle marketing, with proven success in regional brand building

* Strong network of media contacts and influencers across Hong Kong, Singapore, and key overseas markets

* Exceptional communication skills, both visual and verbal, with a flair for luxury storytelling

* Strategic, proactive, and culturally attuned—able to balance global vision with local relevance

* Fluent in English; Cantonese and Mandarin

Interested parties please send resume with date of available and expected salary by clicking "Apply Now".

All information received will be kept in strict confidence and will be treated for employment related purposes only.

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Manager of Communications, Marketing Strategy and PR

$800000 - $1200000 Y Solomon HR Solution Limited

Posted today

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Job Description

We, Solomon HR is inviting the following talent for a luxury retail fashion brand:

Location: Hong Kong (with regional oversight of Singapore and key overseas markets)

Experience Level: 6–10 years in luxury, fashion, or lifestyle marketing

Role Overview

Our Client is seeking a visionary Marketing Manager to lead our brand presence across Hong Kong, Singapore, and select international markets. This role demands a strategic thinker with a refined marketing sensibility, deep media and influencer connections, and a passion for storytelling that resonates across cultures. You will be instrumental in shaping our global voice while honoring our heritage of modern Chinese luxury.

Key Responsibilities

Brand & Campaign Strategy

* Develop and execute integrated marketing campaigns that elevate brand awareness and drive engagement across target markets

* Collaborate with HQ and regional teams to ensure consistency in brand tone, visual identity, and messaging

* Lead seasonal campaign planning, including AW/SS launches, capsule collections, and cultural moments

PR & Media Relations

* Cultivate and maintain strong relationships with fashion, lifestyle, and luxury media outlets across Hong Kong, Singapore, and overseas

* Secure high-impact editorial placements, interviews, and brand features in top-tier publications

* Manage press releases, media kits, and brand statements with precision and cultural sensitivity

Influencer & KOL Strategy

* Identify and engage influential voices aligned with the brand values and aesthetic

* Negotiate and manage influencer partnerships, ensuring authentic storytelling and measurable ROI

* Oversee content co-creation, gifting strategies, and event collaborations with KOLs

Social Media & Digital Presence

* Oversee content strategy and calendar across Instagram, Facebook, Xiaohongshu, and emerging platforms

* Guide visual storytelling and copywriting to reflect luxury tone and regional nuances

* Monitor performance metrics and adapt strategies to optimize reach and engagement

Event & Activation Leadership

* Conceptualize and execute brand activations, pop-ups, and VIP events that drive buzz and deepen customer connection

* Partner with retail and merchandising teams to align marketing efforts with in-store experiences

Ideal Candidate

* 6–10 years of experience in luxury, fashion, or lifestyle marketing, with proven success in regional brand building

* Strong network of media contacts and influencers across Hong Kong, Singapore, and key overseas markets

* Exceptional communication skills, both visual and verbal, with a flair for luxury storytelling

* Strategic, proactive, and culturally attuned—able to balance global vision with local relevance

* Fluent in English; Cantonese and Mandarin

Interested parties please send resume with date of available and expected salary by clicking "Apply Now".

All information received will be kept in strict confidence and will be treated for employment related purposes only.

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Manager, Integrated Marketing Communications Strategy

$900000 - $1200000 Y Samsung Electronics

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Job Description

Responsibilities:

Strategy Planning & Campaign Management:

  • Develop and execute comprehensive marketing strategies to address business needs and drive business target
  • Create, manage and execute integrated marketing campaigns to build and strengthen product awareness, brand consideration and recruit new customers
  • Collaboration with cross-functional teams, to ensure consistent brand and product messaging across all touchpoints, being the gatekeeper on maintaining the brand guidelines and standards
  • Oversee the development, and execution of HQ and local assets, including ATL and BTL materials to ensure cohesive brand identity and voice

Communications:

  • Develop and implement media and social media strategies across the consumer journey, which align with brand direction and strategy
  • Content creation and planning on owned social platforms – FB, IG, YT, Red and WeChat
  • Work closely with external agency partners to manage all digital activities, including media, social media, website maintenance and provides daily operations
  • Monitor and analyze media performance metrics, such as awareness, engagements, customer sentiment and provide data-driven recommendations for performance optimization
  • Stay up-to-date with industry development, marketing trends, and practices to drive continuous improvement and innovations

Requirements:

  • Bachelor degree in Marketing, Digital Marketing, Advertising, Business or related field
  • 7 years of proven experience in marketing communication
  • Demonstrable experience in developing and executing successful integrated marketing campaigns or digital campaigns
  • Knowledge of graphic design software, such as Adobe Photoshop, illustrator or Canva is an advantage
  • Ready to work in a fast paced and dynamic environment, able to manage multiple projects simultaneously
  • Ability to think innovatively to generate great ideas and solution
  • Detailed-oriented, independent, accountable, good time management skills

We offer attractive remuneration package to the right candidate. Interested parties please send us full resume in MS WORD format stating current and expected salary.

Our company is an equal opportunities employer and welcome application from all qualified candidates. The data provide will only be used for consideration of the applied position or other suitable position in Samsung Electronics HK Co. Ltd. or other subsidiaries of Samsung Group.

Applicants who are not invited for interview within 10 weeks should consider their applications unsuccessful. Personal data of unsuccessful applicant will be destroyed within 12 months.

"Personal data collected will be used for recruitment purpose only."

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Manager, Integrated Marketing Communications Strategy

Tsuen Wan, New Territories $900000 - $1200000 Y Samsung Electronics HK Co Ltd

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Job Description

Responsibilities:

Strategy Planning & Campaign Management:

  • Develop and execute comprehensive marketing strategies to address business needs and drive business target
  • Create, manage and execute integrated marketing campaigns to build and strengthen product awareness, brand consideration and recruit new customers
  • Collaboration with cross-functional teams, to ensure consistent brand and product messaging across all touchpoints, being the gatekeeper on maintaining the brand guidelines and standards
  • Oversee the development, and execution of HQ and local assets, including ATL and BTL materials to ensure cohesive brand identity and voice

Communications:

  • Develop and implement media and social media strategies across the consumer journey, which align with brand direction and strategy
  • Content creation and planning on owned social platforms – FB, IG, YT, Red and WeChat
  • Work closely with external agency partners to manage all digital activities, including media, social media, website maintenance and provides daily operations
  • Monitor and analyze media performance metrics, such as awareness, engagements, customer sentiment and provide data-driven recommendations for performance optimization
  • Stay up-to-date with industry development, marketing trends, and practices to drive continuous improvement and innovations

Requirements:

  • Bachelor degree in Marketing, Digital Marketing, Advertising, Business or related field
  • 7 years of proven experience in marketing communication
  • Demonstrable experience in developing and executing successful integrated marketing campaigns or digital campaigns
  • Knowledge of graphic design software, such as Adobe Photoshop, illustrator or Canva is an advantage
  • Ready to work in a fast paced and dynamic environment, able to manage multiple projects simultaneously
  • Ability to think innovatively to generate great ideas and solution
  • Detailed-oriented, independent, accountable, good time management skills

We offer attractive remuneration package to the right candidate. Interested parties please send us full resume in MS WORD format stating current and expected salary.

Our company is an equal opportunities employer and welcome application from all qualified candidates. The data provide will only be used for consideration of the applied position or other suitable position in Samsung Electronics HK Co. Ltd. or other subsidiaries of Samsung Group.

Applicants who are not invited for interview within 10 weeks should consider their applications unsuccessful. Personal data of unsuccessful applicant will be destroyed within 12 months.

"Personal data collected will be used for recruitment purpose only."

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Senior Manager, Integrated Marketing Communications Strategy

Tsuen Wan, New Territories Samsung Electronics HK Co Ltd

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Job Description

Responsibilities

  • Lead the integrated communications strategy team to deliver impactful campaigns
  • Develop, execute, and optimize 360° marketing campaigns across channels
  • Translate business and product strategies into effective marketing communications
  • Partner with digital, social, creative, and media agencies for content development and execution
  • Collaborate with cross-functional teams, including product and retail marketing, to ensure consistent messaging across markets
  • Drive go-to-market planning, reporting, and alignment with global headquarters
  • Manage campaign budgets, track KPIs, and implement data-driven adjustments

Requirements

  • Bachelor degree in Marketing, Digital Marketing, Advertising, Business or related discipline preferred
  • 10 years or above proven experience in marketing
  • Solid track record in multinational corporations with regional/global marketing exposure
  • Previous creative agency experience in managing integrated campaigns will be a plus
  • Strong communication, leadership, and collaboration skills
  • Exceptional time and project management capabilities
  • Strategic mindset with ability to execute and deliver results in fast-paced environments

We offer attractive remuneration package to the right candidate. Interested parties please send us full resume in MS WORD format stating current and expected salary.

Our company is an equal opportunities employer and welcome application from all qualified candidates. The data provide will only be used for consideration of the applied position or other suitable position in Samsung Electronics HK Co. Ltd. or other subsidiaries of Samsung Group.

Applicants who are not invited for interview within 10 weeks should consider their applications unsuccessful. Personal data of unsuccessful applicant will be destroyed within 12 months.

"Personal data collected will be used for recruitment purpose"

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About the latest Brand promotion Jobs in Hong Kong !

Product Marketing Executive

Home 'N Kitchen Limited

Posted today

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Job Description

Responsibilities :

  • Product Sourcing: Identify and source innovative, high-quality pet products from local and international suppliers; maintain accurate and update order status and perform regular inventory analysis
  • Marketing Strategy: Develop and execute marketing campaigns to promote our products across different retail channels
  • Brand Building: Strengthen our brand presence through creative storytelling, social media, and customer engagement
  • Market Research: Stay ahead of pet industry trends and consumer preferences
  • Collaboration: Work closely with sales, retail, and operations teams to ensure product success

Requirements:

  • Degree holders in Business Development, Product Management or related discipline
  • Fresh Graduates are welcome
  • Experience in product sourcing, merchandising, or marketing (preferably in pet or consumer goods industry)
  • Strong communication and negotiation skills
  • Creative mindset with a love for pets
  • Proficiency in digital marketing tools and platforms
  • Proficient in MS Office, Excel Skills and Chinese Typing is a MUST
  • Excellent spoken and written command in English, Chinese and Mandarin
  • Immediate available is highly preferred

We offer 14 days' annual leave, medical benefits, attractive remuneration package, marriage leave, staff purchase discountand career development opportunities to the right candidate. Interested parties please send full resume with current and expected salary, availability and contact telephone number (quoting reference) to Human Resources Department, Hong Kong L.P. Gas (Holdings) Limited by clicking apply now or WhatsApp at

For more information, please visit our website: 

(Candidates who have not been contacted within 8 weeks of their date of applications may assume their applications have been unsuccessful.  All information collected from applicants will be used for recruitment purpose only.)

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Product Marketing Officer

$40000 - $80000 Y Forida Limited

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Job Description

ABOUT FORIDA

Established in 1993, Forida Limited aims at providing the latest CAD/GIS/BIM solutions and services to Architects, Engineers and the Construction industry.

Forida Limited has been engaged in Building Information Modelling (BIM) consultancy project since 2005. We work with technology partners from around the world like Autodesk Inc., Solibri Inc. and Archibus Inc., as well as local talents and experts to provide best-in-class spatial information solution to Governments, Developers, Architects and Consulting Engineers.

Services we provide include Building Information Modelling, Providing Spatial Information for Facilities Management, Devising BIM Standard, Mentorship in BIM implementation as well as BIM System Customization and Development. We also provide training on the use of the products, hardware and software systems support, software customization and application consultancy.

At Forida, we always excel and pursue in staff personal growth & company development and aim to be the best one-stop IT services provider in AEC Industries.

Headover to  to find out more about us

JOB HIGHLIGHTS

  • Degree in Marketing, Business or related disciplines
  • B2B Marketing/IT Solution
  • 5-day work week, 5 mins to MTR

JOB RESPONSIBILITIES

  • Collaborate with cross-functional teams including Sales, Technical, Project & Development teams to achieve business targets
  • Organize marketing events, such as webinar, seminar, exhibition
  • Design and produce content for product marketing collateral, including video, graphic, social media post, PowerPoint presentation to support product launches and promotion
  • Facilitate positive marketing communication with customers including company website, social media channel, and direct email
  • Liaise with Product partners in local and overseas for new product updates, generate marketing leads and marketing plan
  • Maintain customer records for prepare marketing purpose & proposals

JOB REQUIREMENTS

  • Bachelor degree in Marketing, Business or related disciplines
  • Minimum 3 years' relevant experience in Product Marketing with hands-on experience in B2B marketing / Software / IT Solution will be an advantage
  • Experience in Event Marketing/ Digital Marketing is a plus
  • Professional knowledge of using tools for graphic design, video editing and web page authoring software are desirable
  • Proactive, creative with strong marketing sense, organized and attention to details
  • Excellent command of written and spoken English and Chinese
  • Proficient in MS Word, Excel, PowerPoint and Chinese word processing
  • Candidate with more experience will be considered as Assistant Product Marketing Manager

PERKS & BENEFITS

  • Competitive remuneration package
  • 5-day work week with flexible working hours
  • Comprehensive Group Medical Insurance with dental coverage
  • On the job and in-house technical knowledge training
  • Training subsidy & Exam Leave
  • Festive Early Leave & Birthday Leave
  • Promising career opportunities
  • Corporate wide Team Bonding Activity & Sponsorship
  • Working location: Lai Chi Kok (5 mins walk from LCK MTR Exit D2)

For interested parties, please send your detailed resume with Current and Expected salary with the date of availability via "Quick Apply" or

Job applicant information will be kept confidentially for a period up to one year or to be referred to other appropriate positions within our company. Personal Data collected will be used for recruitment purpose only.

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Product Marketing Manager

$900000 - $1200000 Y Selby Jennings

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Job Description

About the Role

A fast-growing global Web3 company is seeking a
Product Marketing Manager
to lead go-to-market strategies and drive user growth for its suite of crypto products. This is an exciting opportunity to shape product narratives, collaborate cross-functionally, and make a tangible impact in a dynamic, fast-paced environment.

Key Responsibilities

  • Go-to-Market Strategy
    : Plan and execute GTM launches for new products, features, and campaigns in collaboration with product, marketing, and regional teams.
  • Positioning & Messaging
    : Develop compelling narratives and value propositions tailored to different customer segments.
  • Market Insights
    : Conduct market and competitor research to identify opportunities, threats, and emerging trends.
  • User Understanding
    : Analyze data and gather feedback to translate user insights into product and marketing improvements.
  • Cross-Functional Collaboration
    : Work closely with Product, Branding, and Regional teams to ensure consistent and effective communication.
  • Content & Enablement
    : Create product marketing assets (e.g., one-pagers, FAQs, decks, videos) to support sales, PR, and user education.
  • Performance Tracking
    : Define and measure KPIs for product campaigns, reporting on outcomes and key learnings.

Requirements

  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • 3-6 years of experience in product marketing, ideally within the crypto or technology sectors.
  • Strong understanding of cryptocurrency, blockchain, and financial markets.
  • Proven track record of executing GTM strategies and managing cross-functional projects.
  • Excellent communication skills in English (additional languages are a plus).
  • Analytical and data-driven mindset with strong storytelling capabilities.
  • Comfortable working in a fast-paced, global, and collaborative environment.

Selby Jennings is a Trading Style of Phaidon International (License number R

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