39 Design Leadership jobs in Hong Kong

Hong Kong, Hong Kong SAR

OKX will be prioritizing applicants who have a current right to work in Hong Kong, and do not require OKX's sponsorship of a visa. We are open to consider from Lead/Manager to Director level.

At OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom. OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access to crypto trading and decentralized crypto applications (dApps). OKX is also a trusted brand by hundreds of large institutions seeking access to crypto markets. We are safe and reliable, backed by our Proof of Reserves. Across our multiple offices globally, we are united by our core principles: We Before Me, Do the Right Thing, and Get Things Done. These shared values drive our culture, shape our processes, and foster a friendly, rewarding, and diverse environment for every OK-er. OKX is part of OKG, a group that brings the value of Blockchain to users around the world, through our leading products OKX, OKX Wallet, OKLink and more.

As a Content Designer, you are the bridge between our users and our products. Your expertise in crafting clear, concise, and accurate content not only builds trust with our users but also transforms complex product features into intuitive, easy-to-understand experiences. You will foster relationships with key stakeholders across various departments, including Product Management, Product Design, Marketing, User Research, Engineering, and Localization.

• Craft clear, concise, and user-centered content for digital products, including UI text, microcopy, error messages, tooltips, and onboarding flows, ensuring a seamless and intuitive user experience.
• Collaborate closely with product managers, product designers, UX researchers, and developers to understand user needs, product goals, and technical constraints, and deliver content that enhances functionality and usability.
• Develop content strategies that align with the company’s brand voice and tone, driving consistency across platforms and products, while adapting to different user personas, use cases, and business needs.
• Conduct user research, A/B testing, and content audits to analyze the effectiveness of content, gather insights, and iterate on content solutions to improve user engagement and satisfaction.
• Create and maintain content guidelines, style guides, and best practices to ensure a cohesive content experience across multiple teams and projects, fostering alignment and scalability.

• At least 5 years of content writing or UX writing and people management experience
• Bachelor's degree (or higher) in English, Language Studies, Journalism, Communications, Translations or Interpretation or related fields
• Strong interpersonal and communication skills, and outstanding ability to write in English at a near-native level
• Proven experience in various forms of writing, such as content strategy, UI copy, microcopies and user education
• Experience in creating style guides, content framework, and working with diverse or global teams
• Proactive problem-solving skills, with a focus on identifying and addressing issues in a timely manner
• Deep commitment to enhancing user experience, prioritizing user needs and insights into content creation

• Experience or familiarity with the crypto or blockchain industry
• Proficiency in design and localization software
• International experience, covering content targeted towards different geographical regions
• Proficiency in written Chinese is a bonus but not required

• L&D programs and Education subsidy for employees' growth and development
• Various team building programs and company events
• Wellness and meal allowances
• Comprehensive healthcare schemes for employees and dependants

* indicates a required field

Get AI-powered advice on this job and more exclusive features.

The Creative Director will lead the creative team, directly reporting to the Chief Executive Officer , to develop ideas and concepts, executed with strategies designed for impact, that brings results to our clients and recognition to the agency.

Responsibilities:

• Develop and deliver creative concepts and ideas, founded in insights, across all platforms for briefs and new business pitches
• Understand the category, context and landscape of the client’s business and develop ideas that are consistent with brand and differentiates it from the competition
• Recognize and develop original ideas and pushing them forward as the team lead for art direction, copywriting, design and communication to bring the creative process to life
• Work closely with senior account lead to oversee projects from ideas to activation, effectively completing project execution of high quality standards within timeframe and budget
• Lead all areas of the strategically aligned creative process including conceptual development, concept stories writing, art direction, design and production – within new business and for existing clients
• Stay up-to-date with market trends, digital marketing platforms and technologies, and Asia-Pacific market Creative Trends
• Actively contribute to execution and production of the on-going confirmed projects by the Agency, comprising of but not limited to branding concepts, logo and brand identity design & execution, graphic design, typography development, illustration works; events concept, guests experience, overall scenography & circulation flow; brand content strategies and concepts; photography concepts, art direction, production planning and on-site management; video concepts, scripts & storyboarding, production planning and on-site management;

Qualifications

• At least 10 years of relevant experience in an agency setting in Hong Kong, China and Internationally
• Relevant and proven agency experience in concept development, art direction or copywriting within an integrated marketing, creative, advertising, or public relations agency
• Ability to craft and deliver presentations that sell ideas and expand client relationships
• Ability to lead a team of art directors, copywriters and designers while also effectively collaborating with other internal and external teams
• Ability to manage multiple projects and deadlines in a fast-paced environment
• Current portfolio to be submitted with your application

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Design, Art/Creative, and Information Technology
• Industries Public Relations and Communications Services and Advertising Services

Get notified about new Creative Director jobs in Hong Kong, Hong Kong SAR .

Central & Western District, Hong Kong SAR 2 weeks ago

Central & Western District, Hong Kong SAR 1 month ago

Central & Western District, Hong Kong SAR 2 weeks ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

Get AI-powered advice on this job and more exclusive features.

Salary: Negotiable, plus company benefits

Location: West Kowloon District, Hong Kong

Contract: Full Time

Shifts: 40 hours per week, Monday – Friday, 9am until 6pm with 1-hour unpaid lunch break

Work model: Fully onsite

Williams Lea seeks a Creative Director to join our team!

Williams Lea is the leading global provider of skilled, technology-enabled, business-critical support services, with long-term trusted relationships with blue-chip clients across investment banks, law firms and professional services firms. Williams Lea employees, nearly 7000 people worldwide, who provide efficient business services at client sites in often complex and highly regulated environments, from centralised Williams Lea onshore facilities, and through best cost company offshore locations.

Purpose of role

The Creative Director is act as the project manager and team leader of a Presentations design team. You are responsible for the quality of the work produced and delivery of product that match the creative vision of the client.

Key responsibilities

• Oversees the production process of highly customized client branded PowerPoint Presentations
• Communicate with client to understand project needs and present ideas
• Conceive and design style frames and storyboards for pre-visualizations
• Conceptualize and execute high-quality visuals for clients
• Work with other designers to create and design high-caliber graphics and other visuals
• Bring forward new and unique ideas and approaches
• Interact with different levels of management, production and design teams
• Liaise and work with overseas design teams for collaboration

Personal attributes

• Master or Degree holder in Art or Design or related discipline
• 10+ years experience in Corporate Design is preferred
• Mastery of Adobe Software
• Ability to prioritize under tight time constraints and to work successfully in a fast-paced environment
• Effective interpersonal skills across teams and when liaising with clients
• Knowledge of designing for print and print formats
• Ownership of projects, with the ability to carry out projects from concept to delivery
• Understanding of narrative structure and storytelling
• Typographic sensitivity
• Possession of great presentation skills – both in creation and verbalization
• Enjoy nurturing, inspiring, and growing talent
• Understand and apply current design trends

Rewards and Benefits

We believe in supporting our employees in both their professional and personal lives. As part of our commitment to your well-being, we offer a comprehensive benefits package, including but not limited to:

• 15 days holiday, plus bank holidays (pro-rata for part time or fixed term roles)
• Life Assurance
• Private Medical Insurance
• Referral Scheme

You will also have the opportunity to work for a global employer who is dedicated to offering each and every employee an enjoyable, challenging and rewarding career with future career development prospects!

View our Privacy Notice

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Design and Marketing
• Industries Outsourcing and Offshoring Consulting

Referrals increase your chances of interviewing at Williams Lea by 2x

Central & Western District, Hong Kong SAR 2 weeks ago

Central & Western District, Hong Kong SAR 1 month ago

Central & Western District, Hong Kong SAR 2 weeks ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

Get AI-powered advice on this job and more exclusive features.

Salary: Negotiable, plus company benefits

Location: West Kowloon District, Hong Kong

Contract: Full Time

Shifts: 40 hours per week, Monday – Friday, 9am until 6pm with 1-hour unpaid lunch break

Work model: Fully onsite

Williams Lea seeks a Creative Director to join our team!

Williams Lea is the leading global provider of skilled, technology-enabled, business-critical support services, with long-term trusted relationships with blue-chip clients across investment banks, law firms and professional services firms. Williams Lea employees, nearly 7000 people worldwide, who provide efficient business services at client sites in often complex and highly regulated environments, from centralised Williams Lea onshore facilities, and through best cost company offshore locations.

Purpose of role

The Creative Director is act as the project manager and team leader of a Presentations design team. You are responsible for the quality of the work produced and delivery of product that match the creative vision of the client.

Key responsibilities

• Oversees the production process of highly customized client branded PowerPoint Presentations
• Communicate with client to understand project needs and present ideas
• Conceive and design style frames and storyboards for pre-visualizations
• Conceptualize and execute high-quality visuals for clients
• Work with other designers to create and design high-caliber graphics and other visuals
• Bring forward new and unique ideas and approaches
• Interact with different levels of management, production and design teams
• Liaise and work with overseas design teams for collaboration

Personal attributes

• Master or Degree holder in Art or Design or related discipline
• 10+ years experience in Corporate Design is preferred
• Mastery of Adobe Software
• Ability to prioritize under tight time constraints and to work successfully in a fast-paced environment
• Effective interpersonal skills across teams and when liaising with clients
• Knowledge of designing for print and print formats
• Ownership of projects, with the ability to carry out projects from concept to delivery
• Understanding of narrative structure and storytelling
• Typographic sensitivity
• Possession of great presentation skills – both in creation and verbalization
• Enjoy nurturing, inspiring, and growing talent
• Understand and apply current design trends

Rewards and Benefits

We believe in supporting our employees in both their professional and personal lives. As part of our commitment to your well-being, we offer a comprehensive benefits package, including but not limited to:

• 15 days holiday, plus bank holidays (pro-rata for part time or fixed term roles)
• Life Assurance
• Private Medical Insurance
• Referral Scheme

You will also have the opportunity to work for a global employer who is dedicated to offering each and every employee an enjoyable, challenging and rewarding career with future career development prospects!

View our Privacy Notice

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Design and Marketing
• Industries Outsourcing and Offshoring Consulting

Referrals increase your chances of interviewing at Williams Lea by 2x

Central & Western District, Hong Kong SAR 2 weeks ago

Central & Western District, Hong Kong SAR 1 month ago

Central & Western District, Hong Kong SAR 2 weeks ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

Get AI-powered advice on this job and more exclusive features.

The Creative Director will lead the creative team, directly reporting to the Chief Executive Officer , to develop ideas and concepts, executed with strategies designed for impact, that brings results to our clients and recognition to the agency.

Responsibilities:

• Develop and deliver creative concepts and ideas, founded in insights, across all platforms for briefs and new business pitches
• Understand the category, context and landscape of the client’s business and develop ideas that are consistent with brand and differentiates it from the competition
• Recognize and develop original ideas and pushing them forward as the team lead for art direction, copywriting, design and communication to bring the creative process to life
• Work closely with senior account lead to oversee projects from ideas to activation, effectively completing project execution of high quality standards within timeframe and budget
• Lead all areas of the strategically aligned creative process including conceptual development, concept stories writing, art direction, design and production – within new business and for existing clients
• Stay up-to-date with market trends, digital marketing platforms and technologies, and Asia-Pacific market Creative Trends
• Actively contribute to execution and production of the on-going confirmed projects by the Agency, comprising of but not limited to branding concepts, logo and brand identity design & execution, graphic design, typography development, illustration works; events concept, guests experience, overall scenography & circulation flow; brand content strategies and concepts; photography concepts, art direction, production planning and on-site management; video concepts, scripts & storyboarding, production planning and on-site management;

Qualifications

• At least 10 years of relevant experience in an agency setting in Hong Kong, China and Internationally
• Relevant and proven agency experience in concept development, art direction or copywriting within an integrated marketing, creative, advertising, or public relations agency
• Ability to craft and deliver presentations that sell ideas and expand client relationships
• Ability to lead a team of art directors, copywriters and designers while also effectively collaborating with other internal and external teams
• Ability to manage multiple projects and deadlines in a fast-paced environment
• Current portfolio to be submitted with your application

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Design, Art/Creative, and Information Technology
• Industries Public Relations and Communications Services and Advertising Services

Get notified about new Creative Director jobs in Hong Kong, Hong Kong SAR .

Central & Western District, Hong Kong SAR 2 weeks ago

Central & Western District, Hong Kong SAR 1 month ago

Central & Western District, Hong Kong SAR 2 weeks ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

Join to apply for the (Associate) Creative Director (m/f/d) role at Uniplan

2 days ago Be among the first 25 applicants

Join to apply for the (Associate) Creative Director (m/f/d) role at Uniplan

Get AI-powered advice on this job and more exclusive features.

Uniplan. An Agency For Brand Experience.

With our Headquarters based in Cologne, Germany, we have offices across Germany, and Asia. Uniplan was founded in 1960 in Cologne. Since then, we have reinvented ourselves time and again, and with a feeling for future trends and developments, we have combined the origin of craftsmanship with creative imagination. Today Uniplan combines all creative disciplines from strategy, creation, design and project and event management to engineering and production. We accompany our client partners from the first idea to the last step - all for the one moment that makes the brand experience unique.

Your role

We are seeking a visionary Creative Director to join our Hong Kong team and partner with the Executive Creative Director in leading our creative collective.

The ideal candidate is a strategic storyteller with deep expertise in design, branding, and experiential marketing, capable of transforming bold concepts into compelling narratives and immersive experiences. With a background in visual communications and/or strategic writing, you’ll bring both creative passion and strategic discipline to our work—pushing boundaries while ensuring every execution delivers maximum audience impact.

• Creative Vision & Team Leadership: Inspire and guide the creative team to push boundaries while fostering a culture of collaborative innovation and excellence
• Breakthrough Concept Creation: Develop visionary ideas that redefine branding, campaigns, and experiential activations, setting new industry benchmarks
• Strategic Client Partnership: Serve as a trusted creative advisor, deeply understanding client objectives to deliver transformative brand solutions
• End-to-End Creative Direction: Steer projects from initial concept through flawless execution, balancing creative ambition with operational precision
• Excellence Curation: Uphold uncompromising creative standards through thoughtful critique and continuous refinement of all deliverables
• Innovation Foresight: Proactively identify emerging trends and technologies to position the agency as a creative vanguard
• Talent Cultivation: Mentor emerging creatives to develop both their craft and collaborative mindset, building the next generation of industry leaders
  
  

• Bachelor’s degree in Design, Fine Arts, Marketing, or a related field
• 8+ years of experience in a creative leadership role, preferably within an experiential/events/advertising agency
• Proven track record of leading successful projects from concept to execution
• Exceptional portfolio demonstrating expertise in branding, digital campaigns, and award-winning experiential activations
• Outstanding communication and presentation skills, with the ability to articulate creative vision
• Advanced proficiency in industry-standard design tools (Adobe Creative Suite, Sketch, etc.)
• Natural leadership ability to inspire teams while managing multiple high-priority projects
  
  

• Seniority level Director

• Employment type Full-time

• Job function Design, Art/Creative, and Information Technology
• Industries Events Services

Referrals increase your chances of interviewing at Uniplan by 2x

Get notified about new Associate Creative Director jobs in Hong Kong, Hong Kong SAR .

Shenzhen, Guangdong, China CN¥8,000.00-CN¥2,000.00 2 years ago

Shenzhen, Guangdong, China CN 0,000.00-CN 5,000.00 1 year ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

Join to apply for the (Associate) Creative Director (m/f/d) role at Uniplan

2 days ago Be among the first 25 applicants

Join to apply for the (Associate) Creative Director (m/f/d) role at Uniplan

Get AI-powered advice on this job and more exclusive features.

Uniplan. An Agency For Brand Experience.
With our Headquarters based in Cologne, Germany, we have offices across Germany, and Asia. Uniplan was founded in 1960 in Cologne. Since then, we have reinvented ourselves time and again, and with a feeling for future trends and developments, we have combined the origin of craftsmanship with creative imagination. Today Uniplan combines all creative disciplines from strategy, creation, design and project and event management to engineering and production. We accompany our client partners from the first idea to the last step - all for the one moment that makes the brand experience unique.
Your role
We are seeking a visionary Creative Director to join our Hong Kong team and partner with the Executive Creative Director in leading our creative collective.
The ideal candidate is a strategic storyteller with deep expertise in design, branding, and experiential marketing, capable of transforming bold concepts into compelling narratives and immersive experiences. With a background in visual communications and/or strategic writing, you’ll bring both creative passion and strategic discipline to our work—pushing boundaries while ensuring every execution delivers maximum audience impact.

• Creative Vision & Team Leadership: Inspire and guide the creative team to push boundaries while fostering a culture of collaborative innovation and excellence
• Breakthrough Concept Creation: Develop visionary ideas that redefine branding, campaigns, and experiential activations, setting new industry benchmarks
• Strategic Client Partnership: Serve as a trusted creative advisor, deeply understanding client objectives to deliver transformative brand solutions
• End-to-End Creative Direction: Steer projects from initial concept through flawless execution, balancing creative ambition with operational precision
• Excellence Curation: Uphold uncompromising creative standards through thoughtful critique and continuous refinement of all deliverables
• Innovation Foresight: Proactively identify emerging trends and technologies to position the agency as a creative vanguard
• Talent Cultivation: Mentor emerging creatives to develop both their craft and collaborative mindset, building the next generation of industry leaders
  

• Bachelor’s degree in Design, Fine Arts, Marketing, or a related field
• 8+ years of experience in a creative leadership role, preferably within an experiential/events/advertising agency
• Proven track record of leading successful projects from concept to execution
• Exceptional portfolio demonstrating expertise in branding, digital campaigns, and award-winning experiential activations
• Outstanding communication and presentation skills, with the ability to articulate creative vision
• Advanced proficiency in industry-standard design tools (Adobe Creative Suite, Sketch, etc.)
• Natural leadership ability to inspire teams while managing multiple high-priority projects
  

• Seniority level Director

• Employment type Full-time

• Job function Design, Art/Creative, and Information Technology
• Industries Events Services

Referrals increase your chances of interviewing at Uniplan by 2x

Get notified about new Associate Creative Director jobs in Hong Kong, Hong Kong SAR .

Shenzhen, Guangdong, China CN¥8,000.00-CN¥2,000.00 2 years ago

Shenzhen, Guangdong, China CN 0,000.00-CN 5,000.00 1 year ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

Join to apply for the Ads Creative Director / Senior Expert (AI focused) role at OKX

2 days ago Be among the first 25 applicants

Join to apply for the Ads Creative Director / Senior Expert (AI focused) role at OKX

Get AI-powered advice on this job and more exclusive features.

Who We Are

At OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom. OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access to crypto trading and decentralized crypto applications (dApps). OKX is also a trusted brand by hundreds of large institutions seeking access to crypto markets. We are safe and reliable, backed by our Proof of Reserves. Across our multiple offices globally, we are united by our core principles:

Who We Are

At OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom. OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access to crypto trading and decentralized crypto applications (dApps). OKX is also a trusted brand by hundreds of large institutions seeking access to crypto markets. We are safe and reliable, backed by our Proof of Reserves. Across our multiple offices globally, we are united by our core principles: We Before Me , Do the Right Thing , and Get Things Done . These shared values drive our culture, shape our processes, and foster a friendly, rewarding, and diverse environment for every OK-er. OKX is part of OKG, a group that brings the value of Blockchain to users around the world, through our leading products OKX, OKX Wallet, OKLink and more.

About This Opportunity

You will be fully responsible for the strategy and execution of all ad creatives across major paid social channels, including but not limited to TikTok, Meta, and Google. This is not a role for pure artistic pursuit; your success will be measured **solely by ROI (Return on Investment)**. You will be expected to deeply integrate data analysis with creative insights, leading a team or working hands-on, to produce high-converting ad creatives at scale and with high efficiency, utilizing all available tools, including AI.

What You’ll Be Doing

• ROI-Driven Creative Strategy:
• Collaborate closely with the Marketing and Growth teams to deeply understand user personas, product selling points, and marketing objectives.
• Develop and iterate on the overall ad creative strategy based on core metrics like ROI, CPA, and CVR.
• Lead creative brainstorming sessions to generate core concepts that resonate with users and drive conversions.
  
• Cross-Platform Creative Production & Management:
• Lead or directly produce video, image, and other ad formats suitable for major platforms like TikTok, Meta (Facebook/Instagram), YouTube, and Twitter.
• Possess a deep understanding of the content ecosystems and ad specifications of each platform to ensure creatives are native and effective.
• Establish and manage an efficient creative production pipeline to ensure the iteration speed of creatives meets the demands of rapid ad testing.
  
• Deep Application of AI Technology:
• Core Requirement: Proficiently use and integrate AI tools (e.g., Midjourney, Stable Diffusion, Runway, Pika, HeyGen) into the daily creative workflow to rapidly visualize and scale creative concepts.
• Continuously research, test, and implement cutting-edge AI creative tools and technologies to build a competitive advantage in efficiency and innovation.
• Utilize AI for A/B testing creative elements (e.g., different copy, visual styles, character models) to quickly identify optimal combinations.
  
• Data Analysis & Optimization:
• Conduct daily/weekly reviews of ad creative performance data, working closely with Media Buyers to analyze the lifecycle and success/failure factors of different creatives.
• Rapidly adjust creative direction based on data feedback, guiding the team on optimizing and re-creating assets to form an agile loop of "Data -> Creative -> Test -> Optimization."
  
  

• 5+ years of experience in digital ad creative, with a verifiable track record of ROI-driven success.
• A portfolio is required. In it, please clearly showcase the campaigns you led or produced, briefly explaining their performance based on key metrics (e.g., ROI, CPA, CVR).
• Extensive hands-on experience using AI tools (Midjourney, Pika, etc.) to produce ad creatives, with relevant examples in your portfolio.
• A deep understanding and extensive practical experience with the ad ecosystems of TikTok and Meta (Facebook/Instagram).
• A strong interest in and deep understanding of the Crypto/Web3 industry, with the ability to quickly grasp industry trends and user psychology.
• Exceptional data sensitivity and analytical skills, with the ability to identify problems and devise creative solutions from data.
  
  
  

• Experience building a creative team or workflow from scratch (0 to 1).
• A "hybrid" profile that seamlessly merges traditional creative fundamentals with deep, hands-on expertise in the latest AI tools, including:
• AI Video Generation & Editing: Proficiency with tools like Runway, Pika, HeyGen, and Synthesia to rapidly take concepts to final, polished videos at scale. A keen interest in and ongoing research into next-gen text-to-video models like Sora.
• AI Image Generation & Manipulation: Mastery of Midjourney, Stable Diffusion (including various ControlNet/LoRA models), and Adobe Firefly to achieve precise control over style, elements, and composition, producing high-quality, high-converting visual assets.
• AI-Powered Design & Workflow: Skilled in leveraging AI to enhance traditional design processes. This includes using features within Adobe Photoshop (AI Beta) and Canva Magic Studio to accelerate efficiency, and using tools like Krea AI for real-time creative exploration.
• Multimodal Content Creation: Proficient in using ChatGPT (GPT-4o), Claude 3, and ElevenLabs for ad copywriting, scriptwriting, AI voice synthesis, and creating AI avatars/digital humans to craft compelling, end-to-end ad experiences.
  
• Excellent communication skills in both English and Mandarin.
• Experience working in a fast-paced, high-intensity startup environment.
  
  

• Competitive total compensation package
• L&D programs and Education subsidy for employees' growth and development
• Various team building programs and company events
• Wellness and meal allowances
• Comprehensive healthcare schemes for employees and dependants
• More that we love to tell you along the process!

• Seniority level Director

• Employment type Full-time

• Job function Design, Art/Creative, and Information Technology
• Industries IT Services and IT Consulting

Referrals increase your chances of interviewing at OKX by 2x

Shenzhen, Guangdong, China CN¥30,000.00-CN¥50,000.00 2 years ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

Join to apply for the Ads Creative Director / Senior Expert (AI focused) role at OKX

2 days ago Be among the first 25 applicants

Join to apply for the Ads Creative Director / Senior Expert (AI focused) role at OKX

Get AI-powered advice on this job and more exclusive features.

Who We Are
At OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom. OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access to crypto trading and decentralized crypto applications (dApps). OKX is also a trusted brand by hundreds of large institutions seeking access to crypto markets. We are safe and reliable, backed by our Proof of Reserves. Across our multiple offices globally, we are united by our core principles:

Who We Are
At OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom. OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access to crypto trading and decentralized crypto applications (dApps). OKX is also a trusted brand by hundreds of large institutions seeking access to crypto markets. We are safe and reliable, backed by our Proof of Reserves. Across our multiple offices globally, we are united by our core principles: We Before Me, Do the Right Thing, and Get Things Done. These shared values drive our culture, shape our processes, and foster a friendly, rewarding, and diverse environment for every OK-er. OKX is part of OKG, a group that brings the value of Blockchain to users around the world, through our leading products OKX, OKX Wallet, OKLink and more.
About This Opportunity
You will be fully responsible for the strategy and execution of all ad creatives across major paid social channels, including but not limited to TikTok, Meta, and Google. This is not a role for pure artistic pursuit; your success will be measured **solely by ROI (Return on Investment)**. You will be expected to deeply integrate data analysis with creative insights, leading a team or working hands-on, to produce high-converting ad creatives at scale and with high efficiency, utilizing all available tools, including AI.
What You’ll Be Doing

• ROI-Driven Creative Strategy:
• Collaborate closely with the Marketing and Growth teams to deeply understand user personas, product selling points, and marketing objectives.
• Develop and iterate on the overall ad creative strategy based on core metrics like ROI, CPA, and CVR.
• Lead creative brainstorming sessions to generate core concepts that resonate with users and drive conversions.
  
• Cross-Platform Creative Production & Management:
• Lead or directly produce video, image, and other ad formats suitable for major platforms like TikTok, Meta (Facebook/Instagram), YouTube, and Twitter.
• Possess a deep understanding of the content ecosystems and ad specifications of each platform to ensure creatives are native and effective.
• Establish and manage an efficient creative production pipeline to ensure the iteration speed of creatives meets the demands of rapid ad testing.
  
• Deep Application of AI Technology:
• Core Requirement: Proficiently use and integrate AI tools (e.g., Midjourney, Stable Diffusion, Runway, Pika, HeyGen) into the daily creative workflow to rapidly visualize and scale creative concepts.
• Continuously research, test, and implement cutting-edge AI creative tools and technologies to build a competitive advantage in efficiency and innovation.
• Utilize AI for A/B testing creative elements (e.g., different copy, visual styles, character models) to quickly identify optimal combinations.
  
• Data Analysis & Optimization:
• Conduct daily/weekly reviews of ad creative performance data, working closely with Media Buyers to analyze the lifecycle and success/failure factors of different creatives.
• Rapidly adjust creative direction based on data feedback, guiding the team on optimizing and re-creating assets to form an agile loop of "Data -> Creative -> Test -> Optimization."
  

• 5+ years of experience in digital ad creative, with a verifiable track record of ROI-driven success.
• A portfolio is required. In it, please clearly showcase the campaigns you led or produced, briefly explaining their performance based on key metrics (e.g., ROI, CPA, CVR).
• Extensive hands-on experience using AI tools (Midjourney, Pika, etc.) to produce ad creatives, with relevant examples in your portfolio.
• A deep understanding and extensive practical experience with the ad ecosystems of TikTok and Meta (Facebook/Instagram).
• A strong interest in and deep understanding of the Crypto/Web3 industry, with the ability to quickly grasp industry trends and user psychology.
• Exceptional data sensitivity and analytical skills, with the ability to identify problems and devise creative solutions from data.
  

• Experience building a creative team or workflow from scratch (0 to 1).
• A "hybrid" profile that seamlessly merges traditional creative fundamentals with deep, hands-on expertise in the latest AI tools, including:
• AI Video Generation & Editing: Proficiency with tools like Runway, Pika, HeyGen, and Synthesia to rapidly take concepts to final, polished videos at scale. A keen interest in and ongoing research into next-gen text-to-video models like Sora.
• AI Image Generation & Manipulation: Mastery of Midjourney, Stable Diffusion (including various ControlNet/LoRA models), and Adobe Firefly to achieve precise control over style, elements, and composition, producing high-quality, high-converting visual assets.
• AI-Powered Design & Workflow: Skilled in leveraging AI to enhance traditional design processes. This includes using features within Adobe Photoshop (AI Beta) and Canva Magic Studio to accelerate efficiency, and using tools like Krea AI for real-time creative exploration.
• Multimodal Content Creation: Proficient in using ChatGPT (GPT-4o), Claude 3, and ElevenLabs for ad copywriting, scriptwriting, AI voice synthesis, and creating AI avatars/digital humans to craft compelling, end-to-end ad experiences.
  
• Excellent communication skills in both English and Mandarin.
• Experience working in a fast-paced, high-intensity startup environment.
  

• Competitive total compensation package
• L&D programs and Education subsidy for employees' growth and development
• Various team building programs and company events
• Wellness and meal allowances
• Comprehensive healthcare schemes for employees and dependants
• More that we love to tell you along the process!

• Seniority level Director

• Employment type Full-time

• Job function Design, Art/Creative, and Information Technology
• Industries IT Services and IT Consulting

Referrals increase your chances of interviewing at OKX by 2x

Shenzhen, Guangdong, China CN¥30,000.00-CN¥50,000.00 2 years ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.