70 Growth Marketing jobs in Hong Kong

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• Serve as the go-to person for all matters related to digital and paid channels for assigned markets.
• Lead digital and paid user acquisition efforts across various channels, including but not limited to search (SEM), paid social, display, affiliates, programmatic advertising, and UAC etc.
• Achieve user acquisition targets while meeting agreed-upon CAC and ROAS metrics.
• Collaborate with the product team to empower business growth through data intelligence.
• Support the rollout of local marketing campaigns from a digital perspective as needed.
• Explore, evaluate, experiment with, and nurture new channels and technologies to enhance overall user acquisition performance.
• Collaborate with the merchandising team to curate paid campaigns that effectively target customers from different cohorts.
• Work cross-functionally with internal departments (e.g., onsite teams, graphic designers, merchandising, PR, social media ) to plan and execute marketing campaigns.
• Oversee Performance Marketing budget allocation and optimize ROAS & CAC through data-driven decision-making, A/B testing, and performance analytics.
• Provide executive-level reporting on campaign performance, customer insights, and growth projections to key stakeholders.

Requirements:

• Bachelor's Degree in marketing, business administration or related disciplines.
• 5+ years of user acquisition or growth marketing experience,
• Strong analytical mindset and proficiency with attribution/analytics tools (e.g., GA, Adjust, AppsFlyer)
• Hands-on experience managing global paid channels and large user acquisition budgets
• Strong understanding of CAC, LTV, funnel analysis, and experimentation methodology
• Strong commercial sense—comfortable making budget trade-offs based on business impact
• Skilled with tools like Tableau, Looker, Data Studio, or similar BI platforms.
• Exceptional communication and stakeholder alignment skills across business, legal, and product teams
• Comfortable juggling multiple tasks; ability to prioritise responsibilities; excellent time management; ability to work under tight deadlines and under pressure.
• Entrepreneurial spirit, Self-driven, proactive, excellent communication skills, strong project coordination ability, skilled at promo
• Must be able to work independently and effectively.

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Marketing
• Industries Internet Marketplace Platforms and Retail

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Eastern District, Hong Kong SAR 1 week ago

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Join to apply for the Growth Marketing Manager (Oursky) role at Not Another Headhunting Company .

Get AI-powered advice on this job and more exclusive features.

This Job Post is created on behalf of our client Oursky.

Are you a tech-savvy marketer who thrives on creativity and creating real business impact?

Oursky is on a bold journey to revolutionize the digital landscape with innovative solutions that empower businesses through seamless digital transformation. With HQ in Hong Kong and offices in London and Taipei, Oursky has a global presence to serve clients worldwide.

As a flagship product of Oursky, FormX.ai leverages pioneering AI to transform physical documents into structured digital data. The team is currently looking for a Growth Marketing expert to spearhead innovative B2B marketing strategies with a focus on ABM and lead nurturing to own the full marketing funnel. You will be hands-on in campaign development, content creation, and performance analysis to drive business growth.

• Research our ideal customers, define their pain points, and craft messages that resonate with them.
• Create targeted account lists for Account-Based Marketing (ABM) and run cold outreach campaigns via different platforms.
• Design lead nurture campaigns, implement SEO strategies, and create compelling lead magnets to convert prospects into opportunities and drive organic traffic to FormX.ai.
• Build sales materials like presentations and case studies to highlight FormX.ai’s value and support the sales team.
• Lead the overall funnel progression by tracking and analyzing campaign performance through key metrics such as MQLs, SQLs, and ROI to optimize results and drive growth in FormX.ai's annual recurring revenue (ARR).
• Represent our company and showcase FormX.ai at virtual and physical events, where your presentation skills will shine.

• 2+ years of experience in growth or digital marketing, preferably in B2B SaaS (fresh graduates with a strong start-up mindset are also welcome).
• Demonstrate strong communication and storytelling skills to create compelling content for PR and marketing purposes.
• Show familiarity with SEO, web analytics for optimizing and tracking performance.
• Have experience with AI tools, including "vibe coding," and a basic understanding of HTML/CSS is a plus.
• An outgoing personality with excellent verbal and written communication skills; comfortable engaging with customers, conducting research, and delivering compelling presentations at both virtual and physical events.
• Fluent in written and spoken Cantonese is a must.

• Lead and drive the growth of a cutting-edge AI product that is trusted by global industry-leading clients.
• Joining a team built on transparency, trust-driven culture, and sharing in the company’s profits.
• Cozy working environment and flat organizational culture.

• Seniority level: Not Applicable
• Employment type: Full-time
• Job function: Marketing and Sales
• Industries: Human Resources Services

Join to apply for the Head of Business role at Hyphen Connect .

We are hiring for one of our ecosystem projects - a digital payment company offering blockchain-powered cards for daily digital asset use.

We are looking for a Head of Business to oversee marketing, sales, and business development. The ideal candidate has experience in developing and executing go-to-market strategies, and in building growth, partnerships, and ecosystems in web3.

1. Develop and implement strategies across marketing, sales, and business development to drive brand awareness, user acquisition, and revenue growth, aligned with business goals.
2. Establish the foundation for product growth and partnerships, build the team from scratch, and foster a collaborative, high-performing environment.
3. Design and execute B2C sales strategies to promote consumer adoption of our payment platform, focusing on user experience and value.
4. Collaborate with the tech team to ensure alignment and successful execution of go-to-market plans.
5. Analyze market trends, customer needs, and the competitive landscape to inform strategies and decisions.
6. Measure and report on the effectiveness of strategies, making data-driven adjustments as needed.
7. Drive brand awareness and customer engagement through targeted marketing channels and growth initiatives.

1. Bachelor’s degree in marketing, business, or a related field.
2. 8+ years of experience in business management and go-to-market roles.
3. Proven experience in B2C sales and marketing strategy within the web3 industry.
4. Strong leadership and team management skills, with the ability to inspire and motivate.
5. Excellent analytical skills to interpret data and make strategic decisions.
6. Exceptional communication and interpersonal skills for cross-department collaboration.
7. Experience with product launches and cross-functional project management.
8. Ability to thrive in a fast-paced, innovative environment.

• Seniority level: Executive
• Employment type: Full-time
• Job functions: Consulting, IT, Sales
• Industries: Staffing and Recruiting

Join to apply for the Growth Marketing Manager (Oursky) role at Not Another Headhunting Company .

Get AI-powered advice on this job and more exclusive features.

This Job Post is created on behalf of our client Oursky.

Are you a tech-savvy marketer who thrives on creativity and creating real business impact?

Oursky is on a bold journey to revolutionize the digital landscape with innovative solutions that empower businesses through seamless digital transformation. With HQ in Hong Kong and offices in London and Taipei, Oursky has a global presence to serve clients worldwide.

As a flagship product of Oursky, FormX.ai leverages pioneering AI to transform physical documents into structured digital data. The team is currently looking for a Growth Marketing expert to spearhead innovative B2B marketing strategies with a focus on ABM and lead nurturing to own the full marketing funnel. You will be hands-on in campaign development, content creation, and performance analysis to drive business growth.

• Research our ideal customers, define their pain points, and craft messages that resonate with them.
• Create targeted account lists for Account-Based Marketing (ABM) and run cold outreach campaigns via different platforms.
• Design lead nurture campaigns, implement SEO strategies, and create compelling lead magnets to convert prospects into opportunities and drive organic traffic to FormX.ai.
• Build sales materials like presentations and case studies to highlight FormX.ai’s value and support the sales team.
• Lead the overall funnel progression by tracking and analyzing campaign performance through key metrics such as MQLs, SQLs, and ROI to optimize results and drive growth in FormX.ai's annual recurring revenue (ARR).
• Represent our company and showcase FormX.ai at virtual and physical events, where your presentation skills will shine.

• 2+ years of experience in growth or digital marketing, preferably in B2B SaaS (fresh graduates with a strong start-up mindset are also welcome).
• Demonstrate strong communication and storytelling skills to create compelling content for PR and marketing purposes.
• Show familiarity with SEO, web analytics for optimizing and tracking performance.
• Have experience with AI tools, including "vibe coding," and a basic understanding of HTML/CSS is a plus.
• An outgoing personality with excellent verbal and written communication skills; comfortable engaging with customers, conducting research, and delivering compelling presentations at both virtual and physical events.
• Fluent in written and spoken Cantonese is a must.

• Lead and drive the growth of a cutting-edge AI product that is trusted by global industry-leading clients.
• Joining a team built on transparency, trust-driven culture, and sharing in the company’s profits.
• Cozy working environment and flat organizational culture.

• Seniority level: Not Applicable
• Employment type: Full-time
• Job function: Marketing and Sales
• Industries: Human Resources Services

Join to apply for the Head of Business role at Hyphen Connect .

We are hiring for one of our ecosystem projects - a digital payment company offering blockchain-powered cards for daily digital asset use.

We are looking for a Head of Business to oversee marketing, sales, and business development. The ideal candidate has experience in developing and executing go-to-market strategies, and in building growth, partnerships, and ecosystems in web3.

• Develop and implement strategies across marketing, sales, and business development to drive brand awareness, user acquisition, and revenue growth, aligned with business goals.
• Establish the foundation for product growth and partnerships, build the team from scratch, and foster a collaborative, high-performing environment.
• Design and execute B2C sales strategies to promote consumer adoption of our payment platform, focusing on user experience and value.
• Collaborate with the tech team to ensure alignment and successful execution of go-to-market plans.
• Analyze market trends, customer needs, and the competitive landscape to inform strategies and decisions.
• Measure and report on the effectiveness of strategies, making data-driven adjustments as needed.
• Drive brand awareness and customer engagement through targeted marketing channels and growth initiatives.

• Bachelor’s degree in marketing, business, or a related field.
• 8+ years of experience in business management and go-to-market roles.
• Proven experience in B2C sales and marketing strategy within the web3 industry.
• Strong leadership and team management skills, with the ability to inspire and motivate.
• Excellent analytical skills to interpret data and make strategic decisions.
• Exceptional communication and interpersonal skills for cross-department collaboration.
• Experience with product launches and cross-functional project management.
• Ability to thrive in a fast-paced, innovative environment.

• Seniority level: Executive
• Employment type: Full-time
• Job functions: Consulting, IT, Sales
• Industries: Staffing and Recruiting

Join to apply for the Growth Marketing / Demand Generation Manager (FormX.ai) role at Oursky

Join to apply for the Growth Marketing / Demand Generation Manager (FormX.ai) role at Oursky

FormX.ai is a flagship product of Oursky that leverages AI to automatically extract key information from documents, enabling businesses to streamline workflows and automate repetitive processes. The platform makes it easy to build custom data extractors tailored to different document types—saving time and reducing manual effort.

Read more about our company at

About the Role

We are seeking a highly analytical and creative Demand Generation / Growth Marketing Manager to own and drive our lead generation efforts from strategy to execution. This role will be responsible for understanding our target marketing, crafting compelling messaging, launching cold outreach campaigns, growth hacking for organic traffic, and empowering our sales team with high-quality leads and essential materials.

If you have a proven track record of converting marketing efforts into tangible business results for B2B startups, we want to hear from you!

Success in this role will be measured by Marketing Qualified Leads (MQLs) and Sales Qualified Leads (SQLs) KPIs.

Responsibilities

• Define Target Market & Painpoint Messages: Conduct in-depth research to identify and articulate our ideal customer profile (ICP) and their core pain points, ensuring our messaging resonates effectively.
• Create Targeted Account Lists: Develop strategic account lists for Account-Based Marketing (ABM) initiatives and to support our Business Development team's outreach.
• Drive Cold Outreach Campaign: Execute cold outreach campaign via LinkedIn, Email and other platforms.
• Develop & Manage Email Marketing: Create compelling email campaigns, including promotional emails, newsletters, and lead nurture sequences.
• Drives SEO Ideas: Identify high-impact SEO opportunities with various type of lead magnet that attract our target audience organically.
• Track & Analyze Performance: Track, analyze, and report on campaign performance, key metrics (e.g., MQLs, SQLs, CPL, CAC, ROI), and overall lead funnel progression.
• Create Sales Materials: Develop and update sales materials, including presentations, case studies, battlecards, and collateral that effectively communicate our value proposition.
• Stay Updated: Keep up-to-date with the latest trends, tools, and best practices in growth hacking and digital marketing.

What we are looking for in you

• 2+ years of experience in a growth hacking, digital marketing, or related role, preferably in B2B SaaS startups (Fresh graduates with a strong interest are also welcome to apply)
• Strong analytical skills and proficiency in data analysis tools.
• Hands on experience with AI tools, specifically workflow and vibe coding.
• Strong understanding of SEO best practices and how to translate them into content ideas.
• Excellent written and verbal communication skills, witha strong ability to craft compelling messages.
• Basic understanding of HTML, CSS, and web technologies.

Not required, but a big plus if you have:

• Experience in growing traffic for products which target software / IT decision-makers such as CIOs, IT Managers, Product Managers, Developers, etc.;
• Computer Science Background.

What We Offer

• Profit-sharing plan for staff joining 2+ years
• Opportunity for professional growth
• Flexible vacation policy
• Bureaucracy-free startup culture :)

How to Apply

Apply at:

• Seniority level Entry level

• Employment type Full-time

• Job function Marketing and Sales
• Industries IT Services and IT Consulting

Referrals increase your chances of interviewing at Oursky by 2x

Islands District, Hong Kong SAR 9 months ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

Join to apply for the Growth Marketing / Demand Generation Manager (FormX.ai) role at Oursky

Join to apply for the Growth Marketing / Demand Generation Manager (FormX.ai) role at Oursky

FormX.ai is a flagship product of Oursky that leverages AI to automatically extract key information from documents, enabling businesses to streamline workflows and automate repetitive processes. The platform makes it easy to build custom data extractors tailored to different document types—saving time and reducing manual effort.

Read more about our company at

About the Role

We are seeking a highly analytical and creative Demand Generation / Growth Marketing Manager to own and drive our lead generation efforts from strategy to execution. This role will be responsible for understanding our target marketing, crafting compelling messaging, launching cold outreach campaigns, growth hacking for organic traffic, and empowering our sales team with high-quality leads and essential materials.

If you have a proven track record of converting marketing efforts into tangible business results for B2B startups, we want to hear from you!

Success in this role will be measured by Marketing Qualified Leads (MQLs) and Sales Qualified Leads (SQLs) KPIs.

Responsibilities

• Define Target Market & Painpoint Messages: Conduct in-depth research to identify and articulate our ideal customer profile (ICP) and their core pain points, ensuring our messaging resonates effectively.
• Create Targeted Account Lists: Develop strategic account lists for Account-Based Marketing (ABM) initiatives and to support our Business Development team's outreach.
• Drive Cold Outreach Campaign: Execute cold outreach campaign via LinkedIn, Email and other platforms.
• Develop & Manage Email Marketing: Create compelling email campaigns, including promotional emails, newsletters, and lead nurture sequences.
• Drives SEO Ideas: Identify high-impact SEO opportunities with various type of lead magnet that attract our target audience organically.
• Track & Analyze Performance: Track, analyze, and report on campaign performance, key metrics (e.g., MQLs, SQLs, CPL, CAC, ROI), and overall lead funnel progression.
• Create Sales Materials: Develop and update sales materials, including presentations, case studies, battlecards, and collateral that effectively communicate our value proposition.
• Stay Updated: Keep up-to-date with the latest trends, tools, and best practices in growth hacking and digital marketing.

What we are looking for in you

• 2+ years of experience in a growth hacking, digital marketing, or related role, preferably in B2B SaaS startups (Fresh graduates with a strong interest are also welcome to apply)
• Strong analytical skills and proficiency in data analysis tools.
• Hands on experience with AI tools, specifically workflow and vibe coding.
• Strong understanding of SEO best practices and how to translate them into content ideas.
• Excellent written and verbal communication skills, witha strong ability to craft compelling messages.
• Basic understanding of HTML, CSS, and web technologies.

Not required, but a big plus if you have:

• Experience in growing traffic for products which target software / IT decision-makers such as CIOs, IT Managers, Product Managers, Developers, etc.;
• Computer Science Background.

What We Offer

• Profit-sharing plan for staff joining 2+ years
• Opportunity for professional growth
• Flexible vacation policy
• Bureaucracy-free startup culture :)

How to Apply

Apply at:

• Seniority level Entry level

• Employment type Full-time

• Job function Marketing and Sales
• Industries IT Services and IT Consulting

Referrals increase your chances of interviewing at Oursky by 2x

Islands District, Hong Kong SAR 9 months ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

Join to apply for the Manager, Growth Content Marketing, Hong Kong role at Airwallex

1 week ago Be among the first 25 applicants

Join to apply for the Manager, Growth Content Marketing, Hong Kong role at Airwallex

About Airwallex

Airwallex is the only unified payments and financial platform for global businesses. Powered by our unique combination of proprietary infrastructure and software, we empower over 150,000 businesses worldwide – including Brex, Rippling, Navan, Qantas, SHEIN and many more – with fully integrated solutions to manage everything from business accounts, payments, spend management and treasury, to embedded finance at a global scale.

About Airwallex

Airwallex is the only unified payments and financial platform for global businesses. Powered by our unique combination of proprietary infrastructure and software, we empower over 150,000 businesses worldwide – including Brex, Rippling, Navan, Qantas, SHEIN and many more – with fully integrated solutions to manage everything from business accounts, payments, spend management and treasury, to embedded finance at a global scale.

Proudly founded in Melbourne, we have a team of over 1,700 of the brightest and most innovative people in tech across 26 offices around the globe. Valued at US$6.2 billion and backed by world-leading investors including Visa, Airtree, Blackbird, Sequoia, DST Global, Greenoaks, Salesforce Ventures, Lone Pine, and Square Peg, Airwallex is leading the charge in building the global payments and financial platform of the future. If you’re ready to do the most ambitious work of your career, join us.

About The Team

The Marketing team at Airwallex drives brand awareness and customer engagement through innovative and strategic campaigns. We work to communicate the value of our financial solutions, attract new customers, and strengthen relationships with existing ones. By leveraging data-driven insights and creative strategies, we ensure Airwallex stands out in a competitive market. Our team is passionate about telling the Airwallex story and supporting the company's growth and success.

What You’ll Do

As a Growth Content Manager at Airwallex, you’ll be responsible for creating and editing high-quality content that builds brand authority, drives awareness and education around our products, and ultimately boosts organic traffic and conversions. Your primary focus will be leading content production to fuel SEO growth – ensuring everything you produce is optimised for search, aligned with our brand voice, and genuinely engaging for our audiences.

You’ll collaborate closely with the SEO team and cross-functional stakeholders to identify topics, trends, and opportunities that support our business goals. This role requires strong project management and writing skills, a solid understanding of SEO best practices, and the ability to work both independently and collaboratively.

We’re looking for someone who can think strategically and creatively – balancing SEO performance with broader brand storytelling. If you’re a proactive, detail-oriented content marketer with a passion for impactful writing, this could be the perfect opportunity for you.

The role is based in Hong Kong.

Responsibilities

• Develop and execute SEO-driven content strategies that align with business goals and resonate with target audiences across blog posts, landing pages, and other web assets
• Create and edit high-quality, engaging, and relevant content that balances SEO optimisation with a reader-first approach
• Collaborate with cross-functional teams – including design, product marketing, and regional marketers – to ensure content consistency and impact
• Manage the editorial calendar and oversee content production timelines
• Work with a network of freelancers and/or agencies to ensure content quality accurately reflects Airwallex’s value propositions
• Provide editorial feedback and guidance to junior writers and external contributors as needed
• Fact-check all content and ensure accuracy, consistency, correct grammar, and alignment with editorial standards and brand guidelines
• Support the publishing and formatting of content within our Content Management System (CMS)
• Leverage AI tools effectively to enhance content creation and efficiency
• Establish and optimise workflows for content planning, development, and approval
• Identify content gaps and propose ideas to improve quality, engagement, and on-page experience (including UI/UX considerations)
• Partner closely with the SEO team to grow blog traffic in line with quarterly goals
• Ensure all content aligns with the Airwallex brand voice, tone, and editorial style
• Track and report on content performance to measure impact and guide future strategy
  
  

• Minimum of 5 years’ experience in SEO content management, with a strong track record of driving organic growth
• Native fluency in both written and spoken Traditional Chinese and English for the Hong Kong audience
• Exceptional writing, editing, and grammar skills, with a keen eye for detail
• Experience in B2B content marketing, preferably within the finance or fintech sector, with a strong portfolio showcasing your work
• Deep understanding of the Hong Kong market and cultural nuances to ensure content messages resonate with the local audience
• Hands-on experience using content management systems (CMS) to publish and manage digital content
• Solid understanding of website traffic and engagement metrics, with working knowledge of tools like Google Analytics
• Deep expertise in SEO content best practices, including Google’s E-E-A-T guidelines
• Proven project management experience within content marketing, including the ability to coordinate with multiple global stakeholders
• Strong interpersonal and communication skills, with the ability to collaborate effectively across teams
• Adaptable and growth-minded, with a bias for action and comfort operating in a fast-paced, high-growth startup environment
• Ability to navigate ambiguity, take initiative, and drive projects forward independently
• Bachelor’s degree
  
  

• Experience within the finance or fintech sector
  
  

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Marketing, Public Relations, and Writing/Editing

Referrals increase your chances of interviewing at Airwallex by 2x

Kwun Tong District, Hong Kong SAR 4 months ago

Kwun Tong District, Hong Kong SAR 4 months ago

Kwun Tong District, Hong Kong SAR 4 months ago

Islands District, Hong Kong SAR 2 months ago

Kwun Tong District, Hong Kong SAR 4 months ago

Wan Chai District, Hong Kong SAR 1 day ago

Hong Kong, Hong Kong SAR HK$0,000.00-HK 60,000.00 5 days ago

Islands District, Hong Kong SAR 8 months ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

Join to apply for the Manager, Growth Content Marketing, Hong Kong role at Airwallex

1 week ago Be among the first 25 applicants

Join to apply for the Manager, Growth Content Marketing, Hong Kong role at Airwallex

About Airwallex
Airwallex is the only unified payments and financial platform for global businesses. Powered by our unique combination of proprietary infrastructure and software, we empower over 150,000 businesses worldwide – including Brex, Rippling, Navan, Qantas, SHEIN and many more – with fully integrated solutions to manage everything from business accounts, payments, spend management and treasury, to embedded finance at a global scale.

About Airwallex
Airwallex is the only unified payments and financial platform for global businesses. Powered by our unique combination of proprietary infrastructure and software, we empower over 150,000 businesses worldwide – including Brex, Rippling, Navan, Qantas, SHEIN and many more – with fully integrated solutions to manage everything from business accounts, payments, spend management and treasury, to embedded finance at a global scale.
Proudly founded in Melbourne, we have a team of over 1,700 of the brightest and most innovative people in tech across 26 offices around the globe. Valued at US$6.2 billion and backed by world-leading investors including Visa, Airtree, Blackbird, Sequoia, DST Global, Greenoaks, Salesforce Ventures, Lone Pine, and Square Peg, Airwallex is leading the charge in building the global payments and financial platform of the future. If you’re ready to do the most ambitious work of your career, join us.
About The Team
The Marketing team at Airwallex drives brand awareness and customer engagement through innovative and strategic campaigns. We work to communicate the value of our financial solutions, attract new customers, and strengthen relationships with existing ones. By leveraging data-driven insights and creative strategies, we ensure Airwallex stands out in a competitive market. Our team is passionate about telling the Airwallex story and supporting the company's growth and success.
What You’ll Do
As a Growth Content Manager at Airwallex, you’ll be responsible for creating and editing high-quality content that builds brand authority, drives awareness and education around our products, and ultimately boosts organic traffic and conversions. Your primary focus will be leading content production to fuel SEO growth – ensuring everything you produce is optimised for search, aligned with our brand voice, and genuinely engaging for our audiences.
You’ll collaborate closely with the SEO team and cross-functional stakeholders to identify topics, trends, and opportunities that support our business goals. This role requires strong project management and writing skills, a solid understanding of SEO best practices, and the ability to work both independently and collaboratively.
We’re looking for someone who can think strategically and creatively – balancing SEO performance with broader brand storytelling. If you’re a proactive, detail-oriented content marketer with a passion for impactful writing, this could be the perfect opportunity for you.
The role is based in Hong Kong.
Responsibilities

• Develop and execute SEO-driven content strategies that align with business goals and resonate with target audiences across blog posts, landing pages, and other web assets
• Create and edit high-quality, engaging, and relevant content that balances SEO optimisation with a reader-first approach
• Collaborate with cross-functional teams – including design, product marketing, and regional marketers – to ensure content consistency and impact
• Manage the editorial calendar and oversee content production timelines
• Work with a network of freelancers and/or agencies to ensure content quality accurately reflects Airwallex’s value propositions
• Provide editorial feedback and guidance to junior writers and external contributors as needed
• Fact-check all content and ensure accuracy, consistency, correct grammar, and alignment with editorial standards and brand guidelines
• Support the publishing and formatting of content within our Content Management System (CMS)
• Leverage AI tools effectively to enhance content creation and efficiency
• Establish and optimise workflows for content planning, development, and approval
• Identify content gaps and propose ideas to improve quality, engagement, and on-page experience (including UI/UX considerations)
• Partner closely with the SEO team to grow blog traffic in line with quarterly goals
• Ensure all content aligns with the Airwallex brand voice, tone, and editorial style
• Track and report on content performance to measure impact and guide future strategy
  

• Minimum of 5 years’ experience in SEO content management, with a strong track record of driving organic growth
• Native fluency in both written and spoken Traditional Chinese and English for the Hong Kong audience
• Exceptional writing, editing, and grammar skills, with a keen eye for detail
• Experience in B2B content marketing, preferably within the finance or fintech sector, with a strong portfolio showcasing your work
• Deep understanding of the Hong Kong market and cultural nuances to ensure content messages resonate with the local audience
• Hands-on experience using content management systems (CMS) to publish and manage digital content
• Solid understanding of website traffic and engagement metrics, with working knowledge of tools like Google Analytics
• Deep expertise in SEO content best practices, including Google’s E-E-A-T guidelines
• Proven project management experience within content marketing, including the ability to coordinate with multiple global stakeholders
• Strong interpersonal and communication skills, with the ability to collaborate effectively across teams
• Adaptable and growth-minded, with a bias for action and comfort operating in a fast-paced, high-growth startup environment
• Ability to navigate ambiguity, take initiative, and drive projects forward independently
• Bachelor’s degree
  

• Experience within the finance or fintech sector
  

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Marketing, Public Relations, and Writing/Editing

Referrals increase your chances of interviewing at Airwallex by 2x

Kwun Tong District, Hong Kong SAR 4 months ago

Kwun Tong District, Hong Kong SAR 4 months ago

Kwun Tong District, Hong Kong SAR 4 months ago

Islands District, Hong Kong SAR 2 months ago

Kwun Tong District, Hong Kong SAR 4 months ago

Wan Chai District, Hong Kong SAR 1 day ago

Hong Kong, Hong Kong SAR HK$0,000.00-HK 60,000.00 5 days ago

Islands District, Hong Kong SAR 8 months ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.