What Jobs are available for Land Director in Hong Kong?

Company Background:

Founded in 2015, Fano is a spin-off from the University of Hong Kong specializing in developing speech recognition, speaker diarization, speaker verification, and natural language processing technologies for multilingual environments. Fano has offices in Hong Kong, Singapore, Shenzhen and Guangzhou. From analysis to automation, our language AI solutions empower enterprises to drive operational efficiency in customer service, compliance, and various lines of business.

Fano develops an award-winning AI Interaction Analytics Platform – Callinter. It enables enterprises to enhance their Automatic Quality Management and Sales Compliance processes. By analysing voice calls, emails and live chats, Callinter enables businesses to gain a holistic view of their customer interactions more efficiently and effectively. Callinter applies to sales compliance and risks detection; business insights and sales opportunity discovery, and churn detection. Our solutions have been widely adopted in 40+ banks and FSIs, telecom, utilities, government and public sectors.

For more information about our solutions and organisation, please visit

Position Summary:

As the Business Development Director, you would develop new customers directly with the support from the Solution Consulting team. You are a key player in an energetic team of highly skilled and entrepreneurial professionals, who are ready to disrupt the traditional process of the industry. You should have strong experience in driving complex sales cycles and a successful track record in achieving your targets. You will be rewarded with competitive compensation packages and exceptional growth opportunities.

Key Responsibilities:

• Drive regional sales cycles to meet targets.
• Build and maintain relationships with C-level and operational executives in key accounts.
• Understand client needs and recommend AI solutions to foster long-term partnerships.
• Deliver presentations, demos, proposals, and other sales activities.
• Collaborate with SIs and partners to align solutions with client requirements.
• Stay updated on competitive products and solutions.
• Maintain timely account updates in CRM.

Requirements:

• 7-10 years of enterprise software sales experience, with at least 5+ years selling to large enterprises.
• Proven success in closing multi-year, large enterprise deals.
• Experience in selling B2B SaaS or enterprise solutions (preferred).
• Consistent achievement of sales targets.
• Strong presentation and English writing skills.
• Self-motivated, energetic, and organized.

What we offer:

• Flexible working hours
• Competitive compensation package
• Learning and development opportunities and budget on work-related courses
• Culture of curiosity, responsibility, integrity, tenacity, inclusivity, and creativity
• Transparency, trust, and ownership

Job Overview:
We are seeking a dynamic and results-driven
Business Development Director
to join our growing team in Hong Kong. For Direct Sales, you will be responsible for new business direct sales & partner sales. You will be responsible for the entire sales process, from prospecting and lead generation to closing deals and post-sale support. The Partner sales responsibilities include developing and managing strategic partnerships with key stakeholders, including resellers, system integrators, and other channel partners. Your goal is to drive sales growth from direct sales and by expanding and monetising our partner ecosystem, ensuring the successful adoption of our HRMS solutions across businesses in the region.

Responsibilities:

• Prospecting and Lead Generation:
  Identify and cultivate a pipeline of potential clients through various channels, including cold outreach, networking, and industry events.
• Product Knowledge:
  Develop a deep understanding of our software solutions and effectively communicate their value propositions to potential clients.
• Consultative Selling:
  Collaborate with clients to understand their specific needs and tailor solutions to meet their requirements.
• Sales Cycle Management:
  Manage the entire sales cycle, including initial contact, solution presentation, contract negotiation, and deal closure.
• Client Onboarding:
  Ensure a smooth transition for clients, working closely with our implementation and support teams to meet their needs.
• Client Relationship Management:
  Maintain ongoing relationships with clients to ensure satisfaction, identify upselling opportunities, and secure referrals.
• Sales Reporting:
  Keep accurate records of sales activities and client interactions
• Partner Acquisition & Relationship Management:
  Identify, recruit, and onboard new channel partners to expand the company's market reach in Hong Kong and surrounding regions.
• Sales Enablement:
  Provide training, support, and resources to partners, helping them understand our HRMS solutions and effectively sell to their customer base.
• Sales Strategy & Execution:
  Work closely with partners to develop joint sales strategies, create go-to-market plans, and achieve sales targets.
• Revenue Generation:
  Drive revenue through partner-driven sales activities by managing partner relationships, ensuring successful implementation and customer satisfaction.
• Market Expansion:
  Identify new market opportunities and industry verticals that would benefit from the HRMS platform.
• Collaboration with Internal Teams:
  Work closely with marketing, product, and support teams to ensure partners have the tools and resources needed to succeed.
• Reporting & Analysis:
  Monitor and report on the performance of partner sales, providing regular updates and forecasts to management.

Requirements:

• Experience:
  5+ years of sales experience, with a proven track record in partner or channel sales, ideally in the HRMS, software, or SaaS space. Having HR background / knowledge of the HR industry will be a plus point.
• Skills:
  Strong understanding of HRMS products, services, and technology. Excellent communication, negotiation, and interpersonal skills.
• Multi tasking capability:
  You should have the ability to multi task, prioritise and devote sufficient time for the multiple areas of responsibilities
• Network:
  Existing network of HRMS, IT, or business solution partners in the Hong Kong region is a plus.
• Language:
  Proficiency in English and Cantonese/Mandarin is preferred.
• Education:
  Bachelor's degree in Business, Marketing, or a related field.
• Location:
  Based in Hong Kong with occasional travel to partner offices and customer sites as needed.

Business Development Director / Business Development Director Manager (Base in Macau)

Responsibilities / Requirements:

• As a member of the Company's top management,

a)   participate in the management of existing businesses, with emphasis on business expansion and performance enhancement;

b)   participate in new business development including: identifying new opportunities, devising strategic plans, financial analysis and feasibility studies; and setting up new operations;

• A combined experience in the fields of finance, accounting and business management or business development is preferred as the job requires, in addition to business experience, basic knowledge of accounting and finance.
• Degree holder in finance or related discipline(s),holder of CPA is preferred though not necessary.
• China experience is preferred as the Company's business development focuses on China and thus basic understanding of Chinese business regulations, tax regulations and legal requirements is highly preferred.
• Good interpersonal skills, strong negotiation abilities with clients and government bodies.
• Excellent command of written and spoken English and Chinese,proficiency in Mandarin.
• Those with less experience can apply for Business Development Director Manager.

The Apex Group was established in Bermuda in 2003 and is now one of the world's largest fund administration and middle office solutions providers.

Our business is unique in its ability to reach globally, service locally and provide cross-jurisdictional services. With our clients at the heart of everything we do, our hard-working team has successfully delivered on an unprecedented growth and transformation journey, and we are now represented by over circa 13,000 employees across 112 offices worldwide.Your career with us should reflect your energy and passion.

That's why, at Apex Group, we will do more than simply 'empower' you. We will work to supercharge your unique skills and experience.

Take the lead and we'll give you the support you need to be at the top of your game. And we offer you the freedom to be a positive disrupter and turn big ideas into bold, industry-changing realities.

For our business, for clients, and for you

The Role & Key Responsibilities:

• Drive new client acquisitions and increase revenue in Asia
• Achieve business targets by implementing new business development initiatives.
• Grow the business brand and reputation across the region.
• Develop and manage a strong network of clients and intermediaries.
• Build, manage and progress a pipeline of new business opportunities.
• Collaborate with colleagues globally to achieve business objectives.
• Lead sales process from end to end, including management of deal teams.
• Ensure robust knowledge of Apex's offering and value proposition.
• Champion cross-sell initiatives across services lines and geographies to drive news sales into our existing client base.
• Work closely with and build strong collaborative relationship with sales, marketing, client on-boarding operations and other functions
• Advise on strategic initiatives such as product development.
• Act a key relationship manager to ensure that clients' needs are understood and communicated through the organization.
• Coach, develop and motivate of sales and support professionals to drive for sales performance and achieve sales goals
• Follow internal sales and non-sales process and compliance requirements. Includes management reporting salesforce maintenance, attendance at internal meetings, assistance with onboarding as required, ensure agreed project deliverables are met.

Skills Required:

• 5+ year's relevant experience in financial services.
• 5+ year's business development experience, ideally in Hong Kong.
• A strong existing network of clients and intermediaries.
• Knowledge of financial markets and asset management.
• Strong self-confidence, strategic mind to lead and/or contribute to discussion with all type of stakeholders at various seniority levels.

Disclaimer: Unsolicited CVs sent to Apex (Talent Acquisition Team or Hiring Managers) by recruitment agencies will not be accepted for this position. Apex operates a direct sourcing model and where agency assistance is required, the Talent Acquisition team will engage directly with our exclusive recruitment partners.

Job Description:

• Drive sales cycles to achieve sales targets
• Develop and nurture relationships with customers
• Engage prospects to understand their requirements and recommend suitable solutions
• Perform presentations, demos, proposal development and other sales activities
• Work closely with partners when necessary to align solution designs with client's business requirements
• Keep up to date on relevant competitive products & solutions

Requirements:

• Bachelor's Degree or above
• 3+ years of enterprise software sales experience
• Demonstrated track record in achieving sales targets
• Good presentation & written skills in English and Chinese
• Able to demonstrate good understanding of operational as well as sales closing processes
• Self-motivated, energetic, and organized
• Flexible and able to work under pressure

As the Business Development Director for a global logistics company, this role offers an exciting opportunity to play a key role in driving the company's business to the next level. You will be responsible for identifying and developing e-commerce platform opportunities and driving revenue growth. This position promises to be a highly challenging yet rewarding opportunity for you and your career.

A typical day will include the following:-

• Possess an existing network of clients, particularly with eCommerce platforms
• Formulate and execute strategic plans to meet sales targets
• Establish sales objectives and keep the head of business units informed on progress towards meeting those objectives
• Cultivate and maintain strong, enduring relationships with customers, and collaborate with them to gain insight into their business goals and requirements
• Stay informed about industry-specific trends and developments
• Effectively convey the value propositions of products or services through persuasive presentations and proposals
• Provide reports on factors that could alter the strategic directions of accounts and tactical budgets

To succeed in this key role:

You must have a proven track record of success in sales leadership, strong in business development and key account management skills. We are seeking an individual who is self-motivated, passionate and assertive.

Knowledge, Capabilities, and Experience:

• Minimum of 8 years of experience in logistics industries
• Strong proficiency in written and verbal communication skills
• Proven track record in leading the sales process
• Strong leadership skills and ability to explore new business.

For all interested parties, please contact and send your CV to Wilfred FUNG at for more details.

The Opportunity | About Project Development Director- Fuels

Working within an independent unit of Wah Kwong Maritime Groups' Fuel division, Venture Energy, you will be part of a team responsible for developing marine fuel projects in the Greater China region and marketing these to an international customer base. You will be responsible for Engineering and Technical due diligence, evaluating projects in Mainland China and further afield developing methanol, ammonia, biofuel, and related products, and developing these projects for "investment and offtake" by Venture Energy. You will work with the Investment team – BD, Finance director to complete the Economic analysis as well. Throughout, you will be selling Venture Energy's brand and expertise as an investment partner. You will be required to think and make decisions both at a high level; analytically, in financial or strategic terms, but also work at the operational level; building relationships, solving problems, and executing the plans we develop. Venture Energy is currently at a start-up phase of development. We expect it to grow substantially in the next 2-3 years. In this time, we expect you will take responsibility for components of the business and manage staff within these units. Expect to travel regularly, both in Mainland China, across Asia, and further afield in Europe.

The Job | Your Responsibilities

 Due Diligence (Techno-engineering-economical):

o Lead onshore project development, anchoring the technical feasibility and viability of the projects in Mainland China.

o Detailed due diligence of projects feasibility report, Pre-FEED, FEED , construction and engineering progress all the way to FID , plant completion and commercial operations

o Work with stakeholders to build a program plan and represent Venture Energy through plant development.

o Develop a scorecard and keep it continuously updated for the highest viable projects to lowest viable projects

o Assist in carbon intensity assessment and certification of related assets

Project Development: o Work with your industry network to find new investment/offtake opportunities for Venture Energy.

o Represent Venture Energy in technology and engineering forums to market VE and bring potential partners

trategic Direction:

o Take a leadership role in the development of Venture Energy's onshore and offshore plant development program, identifying opportunities to improve the portfolio.

o Work with downstream colleagues to ensure right level of information is being passed on to customers as projects progress.

inancing:

o Provide technical/engineering related information of the projects at the right level for investors to assist in the raising of capital both from the Group and third parties.

o Provide engineering/technical sign off on projects for VE's equity investments

verything Else: Venture Energy is a growth company operating in a fast-developing new industry. Part of your role is supporting projects that arise, plugging gaps no one exists to. Perhaps that's doing due-diligence on a VC investment, building a comms plan, editing a policy paper, or writing a job description. There are always more jobs than people; you will be responsible for building and shaping the company.

The Candidate | Must Have

15+ Years Experience above an advanced degree from a quality institution. (10 years will be considered for Senior Manager / Assistant Director roles)

irectly relevant process or chemical engineering experience at a reputable organisation involved in the development of energy, chemical, or fuel projects especially in Mainland China

xperience in hydrocarbon or chemical project development, industrial processes, project engineering, or a related field.

xperience investing in and developing plant, fuel, or petrochemical projects in mainland China.

amiliarity with hydrogen, clean fuels (ammonia, methanol, biofuel) and requirements related to these, such as rules related to ISCC, RED, etc.

achelor's degree from a reputable university, preferably from Chemical engineering, Petrochemical, Electrical engineering.

luent in English and Putonghua (both written/spoken)

roficient with Microsoft Office Tools (ppt/xlsx)

nowledge of Cantonese is an advantage but not a hard requirement

The Candidate | Nice to Have

emonstrated intelligence, curiosity, and an interest in building businesses are as important as having worked at a particular company or attended a particular school.

ome international experience, either educational or professional, is useful.

The Challenge | Marine Decarbonisation

90% of the world's trade moves by sea. That's approximately 11 billion tonnes of goods; or about 1.5 tonnes per person each year. Today almost all the ships serving this US$14 trillion industry burn fuel oil, a dirty, high-carbon, fuel. This is not sustainable. The maritime industry is entering a phase of dislocation. EU and IMO rules are forcing shipowners, traders, operators and supply-chain companies to adopt clean fuels for their vessels. By 2050, the shipping industry will be net-zero. Today, almost none of it is. That means over the next 25 years, the market will need to invest up to US$0 billion per year, every year. To decarbonise our industry will need to build plants, re-engineer ships, develop supply-chains, new infrastructure, and totally re-imagine the services our industry needs. There are vast gaps in our supply chain that need to be filled, and quickly. Venture Energy's mandate is to plug those gaps.

The Company | Who we Are

Venture Energy is a leading provider of next generation fuels. We develop plant and infrastructure projects to drive marine decarbonisation across Asia and the world. Our Fuel Division invests in upstream renewable fuel production capacity, offering development, sales, marketing, and logistics services to plant consortia, and a reliable project partner to offtakers, particularly of green methanol and ammonia. Together with our Joint Venture partners we offer clean-fuel export and trading services. Our Power Division develops shore-power, vessel-charging, and battery-swap infrastructure across Greater China and North Asia. Together with our partners, we are developing the world's largest network of shore-power infrastructure to power the energy transition. We are an international organisation with a proud Chinese heritage; our aim is to be local in both markets, offering our international partners unparalleled visibility of and seamless access to the Chinese market, and our Chinse partners an effortless international reach. We move aggressively, think differently, and deliver effectively, but always hold ourselves to the traditions and standards of Wah Kwong Group, a privately owned shipowner headquartered in Hong Kong.

The Group | Our Heritage

Wah Kwong Maritime Transport ('WKMT') is an integrated maritime services company headquartered in Hong Kong. The Group employs almost four thousand staff and has offices in London, Genoa, Shenzhen, and Weihai. Founded in 1952, WKMT has established an industry leading reputation for technical competence and high-quality services. The Company runs maritime assets totalling more than US 3 billion, growing its managed fleet at over 20% CAGR for the last five years to ~100 vessels, including LNG and methanol bunkering vessels. WKMT has recently restructured to enable the continuation of its ambitious growth strategy and is actively investing across the maritime industry and adjacent fields. We are a unique Group with a strong Chinese heritage, but a global mindset. From our headquarters in Hong Kong, we operate with a flexible mentality, employing staff from all over the world. We value integrity, and our reputation for fair dealing.

The Opportunity | About Project Development Director- Fuels

Working within an independent unit of Wah Kwong Maritime Groups' Fuel division, Venture Energy, you will be part of a team responsible for developing marine fuel projects in the Greater China region and marketing these to an international customer base. You will be responsible for Engineering and Technical due diligence, evaluating projects in Mainland China and further afield developing methanol, ammonia, biofuel, and related products, and developing these projects for "investment and offtake" by Venture Energy. You will work with the Investment team – BD, Finance director to complete the Economic analysis as well. Throughout, you will be selling Venture Energy's brand and expertise as an investment partner. You will be required to think and make decisions both at a high level; analytically, in financial or strategic terms, but also work at the operational level; building relationships, solving problems, and executing the plans we develop. Venture Energy is currently at a start-up phase of development. We expect it to grow substantially in the next 2-3 years. In this time, we expect you will take responsibility for components of the business and manage staff within these units. Expect to travel regularly, both in Mainland China, across Asia, and further afield in Europe.

The Job | Your Responsibilities

 Due Diligence (Techno-engineering-economical):

o Lead onshore project development, anchoring the technical feasibility and viability of the projects in Mainland China.

o Detailed due diligence of projects feasibility report, Pre-FEED, FEED , construction and engineering progress all the way to FID , plant completion and commercial operations

o Work with stakeholders to build a program plan and represent Venture Energy through plant development.

o Develop a scorecard and keep it continuously updated for the highest viable projects to lowest viable projects

o Assist in carbon intensity assessment and certification of related assets

Project Development: o Work with your industry network to find new investment/offtake opportunities for Venture Energy.

o Represent Venture Energy in technology and engineering forums to market VE and bring potential partners

trategic Direction:

o Take a leadership role in the development of Venture Energy's onshore and offshore plant development program, identifying opportunities to improve the portfolio.

o Work with downstream colleagues to ensure right level of information is being passed on to customers as projects progress.

inancing:

o Provide technical/engineering related information of the projects at the right level for investors to assist in the raising of capital both from the Group and third parties.

o Provide engineering/technical sign off on projects for VE's equity investments

verything Else: Venture Energy is a growth company operating in a fast-developing new industry. Part of your role is supporting projects that arise, plugging gaps no one exists to. Perhaps that's doing due-diligence on a VC investment, building a comms plan, editing a policy paper, or writing a job description. There are always more jobs than people; you will be responsible for building and shaping the company.

* Frequent travel to Mainland China

The Candidate | Must Have

15+ Years Experience above an advanced degree from a quality institution. (10 years will be considered for Senior Manager / Assistant Director roles)

irectly relevant process or chemical engineering experience at a reputable organisation involved in the development of energy, chemical, or fuel projects especially in Mainland China

xperience in hydrocarbon or chemical project development, industrial processes, project engineering, or a related field.

xperience investing in and developing plant, fuel, or petrochemical projects in mainland China.

amiliarity with hydrogen, clean fuels (ammonia, methanol, biofuel) and requirements related to these, such as rules related to ISCC, RED, etc.

achelor's degree from a reputable university, preferably from Chemical engineering, Petrochemical, Electrical engineering.

luent in English and Putonghua (both written/spoken)

roficient with Microsoft Office Tools (ppt/xlsx)

nowledge of Cantonese is an advantage but not a hard requirement

The Candidate | Nice to Have

emonstrated intelligence, curiosity, and an interest in building businesses are as important as having worked at a particular company or attended a particular school.

ome international experience, either educational or professional, is useful.

The Challenge | Marine Decarbonisation

90% of the world's trade moves by sea. That's approximately 11 billion tonnes of goods; or about 1.5 tonnes per person each year. Today almost all the ships serving this US$14 trillion industry burn fuel oil, a dirty, high-carbon, fuel. This is not sustainable. The maritime industry is entering a phase of dislocation. EU and IMO rules are forcing shipowners, traders, operators and supply-chain companies to adopt clean fuels for their vessels. By 2050, the shipping industry will be net-zero. Today, almost none of it is. That means over the next 25 years, the market will need to invest up to US$0 billion per year, every year. To decarbonise our industry will need to build plants, re-engineer ships, develop supply-chains, new infrastructure, and totally re-imagine the services our industry needs. There are vast gaps in our supply chain that need to be filled, and quickly. Venture Energy's mandate is to plug those gaps.

The Company | Who we Are

Venture Energy is a leading provider of next generation fuels. We develop plant and infrastructure projects to drive marine decarbonisation across Asia and the world. Our Fuel Division invests in upstream renewable fuel production capacity, offering development, sales, marketing, and logistics services to plant consortia, and a reliable project partner to offtakers, particularly of green methanol and ammonia. Together with our Joint Venture partners we offer clean-fuel export and trading services. Our Power Division develops shore-power, vessel-charging, and battery-swap infrastructure across Greater China and North Asia. Together with our partners, we are developing the world's largest network of shore-power infrastructure to power the energy transition. We are an international organisation with a proud Chinese heritage; our aim is to be local in both markets, offering our international partners unparalleled visibility of and seamless access to the Chinese market, and our Chinse partners an effortless international reach. We move aggressively, think differently, and deliver effectively, but always hold ourselves to the traditions and standards of Wah Kwong Group, a privately owned shipowner headquartered in Hong Kong.

The Group | Our Heritage

Wah Kwong Maritime Transport ('WKMT') is an integrated maritime services company headquartered in Hong Kong. The Group employs almost four thousand staff and has offices in London, Genoa, Shenzhen, and Weihai. Founded in 1952, WKMT has established an industry leading reputation for technical competence and high-quality services. The Company runs maritime assets totalling more than US 3 billion, growing its managed fleet at over 20% CAGR for the last five years to ~100 vessels, including LNG and methanol bunkering vessels. WKMT has recently restructured to enable the continuation of its ambitious growth strategy and is actively investing across the maritime industry and adjacent fields. We are a unique Group with a strong Chinese heritage, but a global mindset. From our headquarters in Hong Kong, we operate with a flexible mentality, employing staff from all over the world. We value integrity, and our reputation for fair dealing.

About the role

This is an exciting opportunity to join Soundwill (Hong Kong) Limited as a Business Development Director. Based in the Causeway Bay Wan Chai District, this full-time role will be responsible for driving the strategic growth and development of the company's property projects.

What you'll be doing

1. Conducting feasibility studies, market research and site appraisals to identify potential investment opportunities, including development, redevelopment or repurposing of assets;
2. Preparing detailed development plans, budgets and timelines for new and potential projects;
3. Negotiating and managing contracts with architects, contractors, and other stakeholders;
4. Monitoring project progress, addressing any issues, and ensuring developments are completed on time and within budget;
5. Liaising with local authorities and regulatory bodies to ensure compliance with all relevant laws and regulations;
6. Optimising the performance and value of our existing property portfolio.
7. Coordinate with internal divisions and consultants to draw up a project brief and schematic design. Monitor and critically comment on the submissions from the consultants and their performance to ensure achievement of the project objectives;
8. Monitor the development from inception to completion, report the progress to the Senior, ensuring that the development is in full compliance with statutory and non-statutory requirements;
9. Assist in supervising and coaching the team members in their roles;
10. Originate and close business by developing new sales opportunities and deals;
11. Identify and engage with potential clients, including property agents, developers, and service providers;
12. Establish and nurture strong relationships with key decision-makers and stakeholders within targeted sectors;
13. Stay informed about the latest market trends, competitor activities, and industry developments.
14. Build and maintain a sales and marketing network focused on business development;
15. Initiate and participate in the execution of sales and marketing campaigns to raise awareness and generate new business opportunities.

The Person:

What we're looking for

1. Professional Member of the Royal Institution of Chartered Surveyors (General Practice Division) or of the Hong Kong Institute of Surveyors (GP Division), with 10 years' post-qualification experience or an Architect;
2. Degree holder in Surveying, Real Estate, Land Management, Property Management or related disciplines, with at least 10 years' relevant experience in a similar role within the real estate industry or equivalent;
3. Proven track record of successfully delivering complex development projects from start to finish;
4. Excellent project management and stakeholder management skills;
5. Strong financial acumen and the ability to manage budgets and financial data;
6. Excellent communication and negotiation skills, with the ability to work effectively with cross-functional teams;
7. Thorough understanding of the regulatory and legal environment in the real estate and property development industry.

What we offer

At Soundwill (Hong Kong) Limited, we are committed to providing a supportive and collaborative work environment that fosters professional growth and development. We offer competitive compensation, comprehensive benefits, and opportunities for career advancement.

About us

Soundwill (Hong Kong) Limited is a leading real estate and property development company with a diverse portfolio of retail, commercial, and residential projects across Hong Kong. Our mission is to create high-quality, sustainable developments that enrich the communities in which we operate. We are a dynamic and innovative company that values teamwork, creativity, and a commitment to excellence.

Apply now to be part of this exciting opportunity