Manager, Brand Management, Fanta & Schweppes

Quarry Bay, Hong Kong The Coca-Cola Company

Posted 13 days ago

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Job Description

**Please note:** This is not a Remote role and will require the individual to be based in Hong Kong and follow a hybrid work schedule. This is an Individual Contributor role.
We are looking for a business minded marketer with a passion for entrepreneurism to lead a Fanta & Schweppes across Hong Kong and Taiwan. This is a unique opportunity to build a highly profitable, digital driven global brand from the bottom up. Possessing some super-powers will be essential to success. The ideal candidate will be a keen brand strategist but also have strong business acumen, an analytical wizard but also an impactful storyteller, resilient and highly resourceful. The vision is to grow Fanta & Schweppes into one of the most loved consumer brands and become the biggest profit driver for the company. With significant business in mainland Hong Kong and Tai Wan the role will provide true multi-market impact.
**What You'll Do for Us:**
+ Core focus will be to develop and execute Fanta & Schweppes brand growth strategies and business plans to fuel equity and market share growth.
+ This will involve collaboration within the marketing function across the networked organization globally, locally and in other OU for GC&M led campaigns as well as other OU led campaigns.
+ This will also require cross-functional work with Creative, IMX, Frontline Marketing, Customer Commercial and Franchise, Finance, Technical and R&D, bottler marketing and sales teams.
+ You will need to master and own global brand architectures and standards, local human insights and market reality to fuel brand and business, inspire partners and deliver consistent consumer brand experiences.
+ You will need to develop and drive a comprehensive eCommerce and digital business model as the biggest retail channel for Fanta & Schweppes.
+ Keep a finger on the pulse of consumers, customer and market. Constantly measure business performance and marketing effectiveness. Influence the system to action with speed.
+ Import and export winning ideas and work across the global Fanta & Schweppes marketing community.
**Qualifications & Requirements:**
+ Bachelor's degree in Marketing, Business Administration, Communications, or a related field. An advanced degree (MBA or equivalent) is a plus, especially with a focus on brand management, strategy, or digital marketing.
+ Minimum of 7 to 9 years of relevant experience in brand management, marketing, or related commercial roles, ideally within the FMCG, consumer products, or retail industries.
+ Proven track record in leading brand strategy development and execution, ideally within the FMCG or consumer products industry. Experience across both emerging and established brands in the Hong Kong and Taiwan markets is highly valued.
+ Hands-on experience in eCommerce-led business models and digital marketing strategies, with the ability to drive online brand growth and performance.
+ Strong cross-functional collaboration skills, with experience working in complex matrixed environments across multiple geographies and teams (including Creative, IMX, Customer & Commercial, Franchise, Finance, and R&D).
+ Strong business acumen with a data-driven mindset. You can connect insights to action and have a history of influencing key stakeholders with clarity and confidence.
+ Budget planning and financial management capabilities, with an understanding of ROI and performance tracking.
+ Full professional fluency in English is required to collaborate in our globally networked environment. Proficiency in Chinese (Cantonese or Mandarin) is highly preferred for success in Hong Kong and Taiwan markets.
+ A passion for brand building, innovation, and creating consumer value. You bring curiosity, resilience, and a growth mindset in everything you do.
**What can help you to be successful in the role?**
**Growth Behavior:**
+ Growth Mindset: Demonstrates Curiosity. Welcomes failure as a learning opportunity.
+ Smart Risk: Makes bold decisions/recommendations.
+ Externally Focused: Understands the upstream and downstream implications of his/her work.
+ Performance Driven & Accountable: Has high performance standards. Outperforms her/his peers.
+ Fast/Agile: Removes barriers to move faster. Experiments and adapts. Thrives under pressure and fast pace.
+ Empowered: Brings solutions instead of problems. Challenges the status quo. Has the courage to take an unpopular stance.
**Leadership Behavior**
+ Act Like an Owner: Deliver results, creating value for our brands, our System, our customers and key stakeholders.
+ Collaborate with the System, Customers and Key Stakeholders
+ Develops Self and Others: Develop self and support others' development to achieve their full potential.
+ Drive Innovation: Generate new or unique solutions and embrace new ideas that help sustain our business.
**What We Can Do For You**
+ Career growth and development: Leveraging our boundaryless network, we provide access to educational platforms and provide coaching, mentoring and feedback, as a part of our Leadership & Development process.
+ Diverse and inclusive culture: You'll be embraced for who you are and empowered to use your voice to help others find theirs. We want to make our culture inevitable.
+ International Experience: Become part of international projects and work along multicultural teams, through our global network.
**Skills:**
Market Trends; Market Research; Product Development; Sales; Design; Sales Volume; Marketing; Strategic Selling
Annual Incentive Reference Value Percentage:15
Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target.
We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class.
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MARKETING MANAGER - infant & kids garment manufacturer (Kwun Tong)

Kwun Tong, Kowloon JPC Corporation

Posted today

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Join to apply for the MARKETING MANAGER - infant & kids garment manufacturer (Kwun Tong) role at JPC Corporation

1 month ago Be among the first 25 applicants

Join to apply for the MARKETING MANAGER - infant & kids garment manufacturer (Kwun Tong) role at JPC Corporation

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Company Description
Hong Kong - Shenzhen - Guangzhou - Shanghai - Beijing
JPC Texson Ltd, established since 1990, is a Hong Kong and China licensed Employment Consulting firm, specializes in Headhunting and Recruiting Services for companies in Hong Kong and China. We have offices in Hong Kong, Shenzhen, Guangzhou, Shanghai and Beijing.
Job Description
THE COMPANY :

  • Garment manufacturer
  • Headquarters : Hong Kong
  • Main products : infant garment and kids garment
  • Factories : Vietnam & China
  • Main market : US, European and Canadian market
  • We are looking for MARKETING MANAGER - with details as follows :
The Job
  • Bachelor's degree preferably in Marketing, Business Administration, Textiles/Clothing or a related field.
  • 5+ years managerial level in sales, marketing, or merchandising, preferably in the infant and kids' garment industry.
  • Excellent communication skills in English and Mandarin.
  • Report to the General Manager
  • Client Relationship Management: Build and maintain relationships with key clients in the US and Europe. Provide strategic marketing plans tailor-made for key customers.
  • Sales Strategy: Develop and execute sales strategies to achieve company sales targets and growth objectives in the US and European markets.
  • Market Research: Conduct market research to stay updated on industry trends, competitor activities, and customer preferences in the US and Europe.
  • Merchandising: Work closely with clients to understand their merchandising needs and provide tailored solutions for infant and kids' garments.
  • Marketing Campaigns: Plan and implement marketing campaigns to promote infant and kids' garments in the US and Europe.
  • Team Leadership: Lead, train, and motivate the sales and marketing team to achieve Team KPI
  • Performance Monitoring: Monitor sales performance, analyze sales data, and identify areas for improvement in the US and European markets.
  • Collaboration: Work closely with other departments, such as design and production, to ensure alignment with overall business goals.
  • Work based in HK office with trips to Vietnam
  • 5 days work
  • Annual leave : 14 days
  • 13 months salary guaranteed
  • Performance bonus
  • Medical insurance
TO APPLY For This Job Or Similar Jobs
Please attach your CV with salary expected to
JPC Recruiting Services was established in 1990.
We provide free job hunting services to job seekers.
To speed up our process, please do NOT send us download links.
Personal data provided by job applicants will be used for recruitment purpose only.
Your privacy is guaranteed. We will never give out, lease, or sell your personal information. Seniority level
  • Seniority level Mid-Senior level
Employment type
  • Employment type Full-time
Job function
  • Job function Marketing, Business Development, and Purchasing
  • Industries Textile Manufacturing and Retail Apparel and Fashion

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SALES & MARKETING MANAGER - infant & kids garment manufacturer (Kwun Tong/5 days)

Kwun Tong, Kowloon JPC Corporation

Posted 2 days ago

Job Viewed

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Job Description

Join to apply for the SALES & MARKETING MANAGER - infant & kids garment manufacturer (Kwun Tong/5 days) role at JPC Corporation

1 day ago Be among the first 25 applicants

Join to apply for the SALES & MARKETING MANAGER - infant & kids garment manufacturer (Kwun Tong/5 days) role at JPC Corporation

Company Description
Hong Kong - Shenzhen - Guangzhou - Shanghai - Beijing
JPC Texson Ltd, established since 1990, is a Hong Kong and China licensed Employment Consulting firm, specializes in Headhunting and Recruiting Services for companies in Hong Kong and China. We have offices in Hong Kong, Shenzhen, Guangzhou, Shanghai and Beijing.
Job Description
THE COMPANY :

  • Garment manufacturer
  • Headquarters : Hong Kong
  • Main products : infant garment and kids garment
  • Factories : Vietnam & China
  • Main market : US, European and Canadian market
  • We are looking for SALES & MARKETING MANAGER - with details as follows :
The Job
  • Bachelor's degree preferably in Marketing, Business Administration, Textiles/Clothing or a related field.
  • 5+ years managerial level in sales, marketing, or merchandising, preferably in the infant and kids' garment industry.
  • Excellent communication skills in English and Mandarin.
  • Report to the General Manager
  • Client Relationship Management: Build and maintain relationships with key clients in the US and Europe. Provide strategic marketing plans tailor-made for key customers.
  • Sales Strategy: Develop and execute sales strategies to achieve company sales targets and growth objectives in the US and European markets.
  • Market Research: Conduct market research to stay updated on industry trends, competitor activities, and customer preferences in the US and Europe.
  • Merchandising: Work closely with clients to understand their merchandising needs and provide tailored solutions for infant and kids' garments.
  • Marketing Campaigns: Plan and implement marketing campaigns to promote infant and kids' garments in the US and Europe.
  • Team Leadership: Lead, train, and motivate the sales and marketing team to achieve Team KPI
  • Performance Monitoring: Monitor sales performance, analyze sales data, and identify areas for improvement in the US and European markets.
  • Collaboration: Work closely with other departments, such as design and production, to ensure alignment with overall business goals.
  • Work based in HK office with trips to Vietnam
  • 5 days work
  • Annual leave : 14 days
  • 13 months salary guaranteed
  • Performance bonus
  • Medical insurance
TO APPLY For This Job Or Similar Jobs
Please attach your CV with salary expected to
JPC Recruiting Services was established in 1990.
We provide free job hunting services to job seekers.
To speed up our process, please do NOT send us download links.
Personal data provided by job applicants will be used for recruitment purpose only.
Your privacy is guaranteed. We will never give out, lease, or sell your personal information. Seniority level
  • Seniority level Mid-Senior level
Employment type
  • Employment type Full-time
Job function
  • Job function Marketing and Business Development
  • Industries Textile Manufacturing and Retail Apparel and Fashion

Referrals increase your chances of interviewing at JPC Corporation by 2x

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Assistant Manager - Marketing Communications - Hyatt Regency Hong Kong, Tsim Sha Tsui

Tsim Sha Tsui Hyatt

Posted 1 day ago

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Job Description

Join to apply for the Assistant Manager - Marketing Communications - Hyatt Regency Hong Kong, Tsim Sha Tsui role at Hyatt

Join to apply for the Assistant Manager - Marketing Communications - Hyatt Regency Hong Kong, Tsim Sha Tsui role at Hyatt

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  • Assist in planning and implementing the hotel’s marketing communications strategies.
  • Assist the hotel’s digital marketing and e-commerce development, such as social media marketing, online display advertising, email marketing, e-commerce platforms, online review platforms, search engine marketing and website content marketing.
  • Assist in ensuring the marketing communications activities are aligned with the corporate marketing strategies, and the hotel actions have been implemented where appropriate.
What You Will Do
  • Assist in planning and implementing the hotel’s marketing communications strategies.
  • Assist the hotel’s digital marketing and e-commerce development, such as social media marketing, online display advertising, email marketing, e-commerce platforms, online review platforms, search engine marketing and website content marketing.
  • Assist in ensuring the marketing communications activities are aligned with the corporate marketing strategies, and the hotel actions have been implemented where appropriate.
What You Should Have
  • Ideally with a relevant degree or diploma
  • A minimum 2-year working experience in the area of marketing communications is required
  • Strong relationship with media and KOLs will be a definite advantage
  • Good command of spoken and written English and Chinese
  • Good problem solving, communications and interpersonal skills
  • Creativity, inspiration and initiative is preferable
  • Independent, flexible, attentive to details and able to meet deadlines
  • Candidate with less experience will be considered as Marketing Communications Officer
Seniority level
  • Seniority level Entry level
Employment type
  • Employment type Full-time
Job function
  • Job function Marketing and Sales
  • Industries Hospitality

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Manager, Brand Management, Fanta & Schweppes Marketing Officer (Loyalty Programme Team)

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Sha Tin District, Hong Kong SAR 1 week ago

Assistant Vice President, Brand Marketing Senior Brand Manager / Brand Manager, Brand Marketing

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