97 Marketing Performance jobs in Hong Kong

SHOPLINE Wan Chai District, Hong Kong SAR

SHOPLINE Wan Chai District, Hong Kong SAR

Direct message the job poster from SHOPLINE

SHOPLINE is Asia’s largest smart commerce platform, on a mission to empower merchants to succeed everywhere. Our platform powers over 600,000 merchants worldwide to easily build online stores and deliver seamless omni-channel shopping experiences. We are now expanding globally and innovating new features to help merchants thrive.

Responsibilities:

• Lead the development and execution of comprehensive and effective lead acquisition strategies across multiple channels, including paid search, display advertising, social media, EDM, and affiliate marketing.
• Oversee market research and competitive analysis to identify new industry trends, opportunities, and innovative marketing channels.
• Develop creative and content strategies for compelling ad copies, landing pages, and marketing assets that align with brand objectives.
• Monitor key performance indicators (e.g., cost per lead, customer acquisition cost) and prepare detailed reports for senior management.
• Analyze campaign metrics to gain insights and use those insights to improve ROI, conversions, and overall effectiveness. Continuously refine campaigns based on data, ensure coordination between marketing and sales, and explore new channels to expand reach. Stay updated on industry trends and adopt innovative strategies to enhance performance.
• Implement and oversee technical SEO strategies, including website optimization, keyword research, backlink development, and on-page SEO, to boost organic visibility.
• Leverage Salesforce for lead tracking, report generation, and campaign attribution to ensure precise measurement of marketing efforts.
• Manage archived leads and lapsed merchants, reactivating leads through multi-channel engagement such as EDM and webinars.
• Assist with OA submissions and collaborate with the Finance department on reporting.
• Work closely with the Operations team to support Zapier automation setup and management.

Who We Are Looking For:

• Bachelor’s degree or above in Marketing, Business, or related field.
• Minimum of 5+ years of proven experience in B2B growth marketing, with a strong track record in performance marketing.
• Agency experience is a plus.
• Excellent analytical skills, with a robust understanding of metrics and data-driven decision making.
• Extensive knowledge of Google Ads, Facebook Ads, Google Analytics, and other relevant tools.
• Strong SEO technical skills, including website optimization, keyword research, backlink strategies, and on-page SEO.
• Familiarity with Salesforce or other CRM tools for lead tracking and attribution.
• Deep understanding of growth marketing strategies and user acquisition tactics.
• Strong leadership qualities with the ability to motivate and guide a marketing team.
• Results-oriented, proactive problem solver with the ability to navigate obstacles effectively.
• Self-motivated and capable of working independently and efficiently in a fast-paced environment.

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Marketing and Analyst
• Industries IT Services and IT Consulting and Retail

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Islands District, Hong Kong SAR 8 months ago

Islands District, Hong Kong SAR 8 months ago

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At Lalamove, we believe in the power of community. Millions of drivers and customers use our technology every day to connect with one another and move things that matter. Delivery is what we do best, and we ensure it is always fast and simple. Since 2013, we have tackled the logistics industry head-on to find innovative solutions for the world's delivery needs. We are committed to making Lalamove synonymous with delivery and aim to impact as many local communities as possible. We have scaled our efforts across Asia and now plan to expand our best-in-class technology globally. Join us in this mission!

• Identify short-term and long-term strategic and resource needs to acquire new users and driver leads, supporting consistent business growth through both paid and organic channels.
• Support the digital marketing team with product requests related to new features and tracking enhancements.
• Supervise the team to support and oversee the implementation of digital marketing and acquisition strategies, including:
• Develop full-funnel media strategies and oversee digital performance marketing in assigned markets.
• Coordinate with local marketing teams to align on user and driver acquisition strategies, both online and offline.
• Plan, monitor, and optimize acquisition efforts across channels such as paid social (Meta, TikTok), search, digital channels (UAC), programmatic, and offline media.
• Lead and supervise performance media operations to meet weekly, monthly, and quarterly targets for user and driver acquisition.
• Assist local city marketing teams to enhance their digital marketing capabilities and campaign performance.
• Build efficient marketing funnels for drivers and users, deploying cross-channel campaigns.
• Explore and evaluate new channels and technologies to improve acquisition performance.

• Collaborate with product and tech teams to launch new features that enhance user onboarding and improve tracking and optimization.
• Troubleshoot data and tracking issues to ensure accurate end-to-end measurement.

• 8+ years of experience in marketing, with strong expertise in performance marketing and managing large-scale digital campaigns.
• Experience in paid media/digital agencies with hands-on platform optimization and performance tracking skills.
• Deep understanding of digital marketing technologies and channel ecosystems.
• Proficiency in AdTech and measurement tools such as Adwords, Facebook Business Manager, Google Analytics, AppsFlyer, Tableau, Supermetrics.
• Knowledge of programmatic advertising partners.
• Experience working in an app-based company is a plus.

Note: Lalamove respects your privacy. Please review our Candidate Privacy Notice .

At Lalamove, we believe in the power of community. Millions of drivers and customers use our technology every day to connect with one another and move things that matter. Delivery is what we do best, and we ensure it is always fast and simple. Since 2013, we have tackled the logistics industry head-on to find innovative solutions for the world's delivery needs. We are committed to making Lalamove synonymous with delivery and aim to impact as many local communities as possible. We have scaled our efforts across Asia and now plan to expand our best-in-class technology globally. Join us in this mission!

• Identify short-term and long-term strategic and resource needs to acquire new users and driver leads, supporting consistent business growth through both paid and organic channels.
• Support the digital marketing team with product requests related to new features and tracking enhancements.
• Supervise the team to support and oversee the implementation of digital marketing and acquisition strategies, including:
• Develop full-funnel media strategies and oversee digital performance marketing in assigned markets.
• Coordinate with local marketing teams to align on user and driver acquisition strategies, both online and offline.
• Plan, monitor, and optimize acquisition efforts across channels such as paid social (Meta, TikTok), search, digital channels (UAC), programmatic, and offline media.
• Lead and supervise performance media operations to meet weekly, monthly, and quarterly targets for user and driver acquisition.
• Assist local city marketing teams to enhance their digital marketing capabilities and campaign performance.
• Build efficient marketing funnels for drivers and users, deploying cross-channel campaigns.
• Explore and evaluate new channels and technologies to improve acquisition performance.

• Collaborate with product and tech teams to launch new features that enhance user onboarding and improve tracking and optimization.
• Troubleshoot data and tracking issues to ensure accurate end-to-end measurement.

• 8+ years of experience in marketing, with strong expertise in performance marketing and managing large-scale digital campaigns.
• Experience in paid media/digital agencies with hands-on platform optimization and performance tracking skills.
• Deep understanding of digital marketing technologies and channel ecosystems.
• Proficiency in AdTech and measurement tools such as Adwords, Facebook Business Manager, Google Analytics, AppsFlyer, Tableau, Supermetrics.
• Knowledge of programmatic advertising partners.
• Experience working in an app-based company is a plus.

Note: Lalamove respects your privacy. Please review our Candidate Privacy Notice.

2 days ago Be among the first 25 applicants

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Direct message the job poster from Doo Group

Doo Group is a global financial services group with FinTech as its core. With our 10 major business lines, spanning Brokerage, Wealth Management, Property, Payment & Exchange, FinTech, Financial Education, Health Care, Consulting, Cloud, and Digital Marketing, Doo Group has seamlessly provided clients with comprehensive products and services across the world. Through a one-stop approach, Doo Group remains committed to helping our clients achieve an ideal financial life while moving towards a better future together!

Looking for a New Challenge? Join Us as We Expand Globally!

As we continue our global business expansion, we’re on the lookout for talented individuals who are motivated to support our strategic goals and initiatives. Join a team that values innovation and growth.

This role is perfect for a talented Performance Analyst who is passionate about working at the intersection of data, technology, and marketing. You will play a critical role in optimizing our marketing efforts by leveraging data analytics, automation, and business intelligence to measure performance, refine the user journey, and drive strategic decisions.

DOO you have what it takes?

What you’ll be working on:

• MarTech & AI Leadership: Lead the use of marketing technology and AI-driven tools to optimize marketing workflows and enhance campaign performance.
• Marketing Data Management: Take ownership of marketing data collection, data activation, reporting and analytics, transforming complex data into actionable insights for stakeholders.
• Performance and Campaign Optimization: Continuously monitor marketing campaigns and key performance indicators (KPIs) to identify opportunities for improvement. Apply expertise in media ad execution to enhance campaign performance and maximize ROI.
• Cross-Functional Collaboration: Work closely with the marketing, product, data and engineering teams to align on strategic objectives. Partner to implement technical solutions for data integration and automation.

What we’re looking for:

• A Bachelor’s degree in a quantitative or related field (e.g., Marketing, Business Analytics, Data Science, Computer Science).
• 3-5 years of experience in an analytical or data-driven marketing role; a background in the financial services or fintech sector is a plus.
• Proficiency with data analysis and BI tools, including Google Analytics, Power BI, and Excel.
• Experience with SQL and BigQuery for data manipulation and reporting.
• Strong understanding of media ad execution and optimization techniques.
• Knowledge of data privacy laws is beneficial.
• Excellent communication skills, with the ability to present complex data in a clear and concise manner.
• Highly analytical, detail-oriented, and results-driven, with strong problem-solving abilities.

What we offer:

• Rewarding career development with regional exposure
• Performance bonus
• Medical insurance
• Daily snacks
• Friendly and open work environment with a young, energetic team

Life as DOOers

At Doo Group, we embrace a culture where continuous growth, collaboration, and creativity are at the heart of everything we do. As a DOO, you'll collaborate with top professionals from around the globe, dive into exciting projects, and play a pivotal role in shaping the future of finance.

Unlock your potential with Doo Group. Apply now and step into a role where your impact is celebrated!

• Seniority level Executive

• Employment type Full-time

• Job function Marketing, Analyst, and Advertising
• Industries Financial Services, Information Services, and Insurance

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Islands District, Hong Kong SAR 8 months ago

Central & Western District, Hong Kong SAR 6 months ago

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Join to apply for the Senior Officer, Digital Performance Marketing (Fintech) role at KOS International Limited

3 days ago Be among the first 25 applicants

Join to apply for the Senior Officer, Digital Performance Marketing (Fintech) role at KOS International Limited

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Direct message the job poster from KOS International Limited

Senior Officer, Digital Performance Marketing (Fintech - In house position)

• Digital performance marketing and affiliate marketing strategy
• Experience on financial product marketing highly preferred
• Start-up fintech company (Location: HK East)

About the company

Our client is a HK based fast-growing start-up fintech firm promoting financial product business. To cope with their business expansion, they are now looking for a Senior Officer for their Digital Performance Marketing team.

About the role

Reporting to the Digital Marketing Manager, you are responsible for driving digital sales strategies by performing digital performance marketing and affiliate marketing on financial products and customer digital journey. You have to assist in driving digital sales targets on various online and paid media channels (including website, Meta Ads, Google Ads, social media, SEO, SEM and mobile app etc.). You will conduct performance analysis by using various digital marketing tools (such as AB testing, Google Analytics and other digital tools) to track digital conversion rate, open rate, click through rate, customer digital behaviour and other marketing performance in achieving digital sales and acquisition. You are also required to manage the performance of social media platforms and participating in e-Commerce projects to explore new business opportunities effectively.

The successful applicant:

To qualify, the successful individual must possess:

• Degree holder, preferably in E-commerce, Digital Marketing or other related disciplines.
• Minimum 2-3 years of relevant working experience in digital performance marketing on social media channels (meta and google platforms required).
• Solid digital marketing performance analysis experience preferably in insurance, banking or financial products.
• Proven track record in driving digital acquisition with background in Digital Ad campaigns is a must.
• Sound knowledge in conducting A/B testing, SEM, Google Tag Manager, Google Analytics, Double Click Campaign Manager, Double Click Search etc.
• Strong business sense, good analytical mind and able to work independently.
• Proficient in both spoken and written English and Chinese (Cantonese and Mandarin).
• Immediately available is highly preferred.

Click "Apply Now " to apply for this position or call Emily Leung at +852 3180 4913 f or a confidential discussion. All information collected will be kept in strict confidence and will be used for recruitment purpose only.

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Marketing

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Get notified about new Marketing Officer jobs in Hong Kong, Hong Kong SAR .

Southern District, Hong Kong SAR 5 days ago

Central & Western District, Hong Kong SAR 5 days ago

New Territories, Hong Kong SAR 3 weeks ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

Join to apply for the Senior Officer, Digital Performance Marketing (Fintech) role at KOS International Limited

3 days ago Be among the first 25 applicants

Join to apply for the Senior Officer, Digital Performance Marketing (Fintech) role at KOS International Limited

Get AI-powered advice on this job and more exclusive features.

Direct message the job poster from KOS International Limited

Senior Officer, Digital Performance Marketing (Fintech - In house position)

• Digital performance marketing and affiliate marketing strategy
• Experience on financial product marketing highly preferred
• Start-up fintech company (Location: HK East)

About the company

Our client is a HK based fast-growing start-up fintech firm promoting financial product business. To cope with their business expansion, they are now looking for a Senior Officer for their Digital Performance Marketing team.

About the role

Reporting to the Digital Marketing Manager, you are responsible for driving digital sales strategies by performing digital performance marketing and affiliate marketing on financial products and customer digital journey. You have to assist in driving digital sales targets on various online and paid media channels (including website, Meta Ads, Google Ads, social media, SEO, SEM and mobile app etc.). You will conduct performance analysis by using various digital marketing tools (such as AB testing, Google Analytics and other digital tools) to track digital conversion rate, open rate, click through rate, customer digital behaviour and other marketing performance in achieving digital sales and acquisition. You are also required to manage the performance of social media platforms and participating in e-Commerce projects to explore new business opportunities effectively.

The successful applicant:

To qualify, the successful individual must possess:

• Degree holder, preferably in E-commerce, Digital Marketing or other related disciplines.
• Minimum 2-3 years of relevant working experience in digital performance marketing on social media channels (meta and google platforms required).
• Solid digital marketing performance analysis experience preferably in insurance, banking or financial products.
• Proven track record in driving digital acquisition with background in Digital Ad campaigns is a must.
• Sound knowledge in conducting A/B testing, SEM, Google Tag Manager, Google Analytics, Double Click Campaign Manager, Double Click Search etc.
• Strong business sense, good analytical mind and able to work independently.
• Proficient in both spoken and written English and Chinese (Cantonese and Mandarin).
• Immediately available is highly preferred.

Click "Apply Now " to apply for this position or call Emily Leung at +852 3180 4913 f or a confidential discussion. All information collected will be kept in strict confidence and will be used for recruitment purpose only.

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Marketing

Referrals increase your chances of interviewing at KOS International Limited by 2x

Get notified about new Marketing Officer jobs in Hong Kong, Hong Kong SAR .

Southern District, Hong Kong SAR 5 days ago

Central & Western District, Hong Kong SAR 5 days ago

New Territories, Hong Kong SAR 3 weeks ago

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Join to apply for the Accenture Song – Performance Marketing Specialist role at Accenture .

Accenture is a global professional services company with leading capabilities in digital, cloud, and security. We combine unmatched experience and specialized skills across more than 40 industries, offering Strategy and Consulting, Interactive, Technology, and Operations services—all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 506,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners, and communities.

The company has been operating in Greater China for over 30 years, with more than 17,000 people servicing clients across the region, including offices in Beijing, Shanghai, Dalian, Chengdu, Guangzhou, Shenzhen, Hong Kong, and Taipei. As a trusted partner for digital transformation, Accenture helps Chinese enterprises and the government embrace digitization and enhance global competitiveness. For more information, visit and .

As a key service under Accenture, Accenture Song focuses on Experience. We connect human and business insights with technology to define and deliver new realities. We help clients design, build, communicate, and run experiences that improve people's lives. Learn more at .

• Design and manage marketing campaigns, utilizing programmatic marketing techniques to optimize performance.
• Manage multiple channels including organic marketing, SEO/SEM, email marketing, and social media.
• Define data requirements and use insights for campaign optimization.
• Conduct multivariate experiments and A/B testing with clear outcomes.
• Analyze customer behavior to optimize campaigns across channels.
• Continuously optimize campaigns using an agile approach.
• Drive campaigns independently with minimal supervision.
• Establish effective collaboration with cross-functional teams.
• Calculate and simulate the impact of digital leads and channel ROI.

• At least 2 years of experience in designing and managing marketing campaigns, with deep industry and client-facing expertise.
• Strong understanding of how digital channels work together to create cohesive marketing programs.
• Experience managing digital campaigns for large, complex clients, with proficiency in measurement and operations.
• Ability to leverage insights for campaign and strategy optimization.
• Excellent client-facing skills with proven outcomes.
• Proficiency in Cantonese and English.

Seniority level: Entry level

Employment type: Full-time

Job function: Advertising, Art/Creative, and Marketing

Industries: Business Consulting and Services

Join to apply for the Accenture Song – Performance Marketing Specialist role at Accenture .

Accenture is a global professional services company with leading capabilities in digital, cloud, and security. We combine unmatched experience and specialized skills across more than 40 industries, offering Strategy and Consulting, Interactive, Technology, and Operations services—all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 506,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners, and communities.

The company has been operating in Greater China for over 30 years, with more than 17,000 people servicing clients across the region, including offices in Beijing, Shanghai, Dalian, Chengdu, Guangzhou, Shenzhen, Hong Kong, and Taipei. As a trusted partner for digital transformation, Accenture helps Chinese enterprises and the government embrace digitization and enhance global competitiveness. For more information, visit and

As a key service under Accenture, Accenture Song focuses on Experience. We connect human and business insights with technology to define and deliver new realities. We help clients design, build, communicate, and run experiences that improve people's lives. Learn more at

• Design and manage marketing campaigns, utilizing programmatic marketing techniques to optimize performance.
• Manage multiple channels including organic marketing, SEO/SEM, email marketing, and social media.
• Define data requirements and use insights for campaign optimization.
• Conduct multivariate experiments and A/B testing with clear outcomes.
• Analyze customer behavior to optimize campaigns across channels.
• Continuously optimize campaigns using an agile approach.
• Drive campaigns independently with minimal supervision.
• Establish effective collaboration with cross-functional teams.
• Calculate and simulate the impact of digital leads and channel ROI.

• At least 2 years of experience in designing and managing marketing campaigns, with deep industry and client-facing expertise.
• Strong understanding of how digital channels work together to create cohesive marketing programs.
• Experience managing digital campaigns for large, complex clients, with proficiency in measurement and operations.
• Ability to leverage insights for campaign and strategy optimization.
• Excellent client-facing skills with proven outcomes.
• Proficiency in Cantonese and English.

Seniority level: Entry level

Employment type: Full-time

Job function: Advertising, Art/Creative, and Marketing

Industries: Business Consulting and Services

Join to apply for the Digital Marketing Specialist role at Mercedes-Benz Hong Kong

Join to apply for the Digital Marketing Specialist role at Mercedes-Benz Hong Kong

• Collaborate closely with the global digital team, serving as the local webmaster responsible for implementing new features and functionalities on the official Mercedes-Benz website.
• Coordinate with external agencies to ensure the continuous maintenance of content and functionality across all official Mercedes-Benz websites and social media accounts.
• Develop and execute digital campaigns that align with local marketing strategies and CRM initiatives to enhance brand visibility and engagement.
• Conduct vigilant monitoring and timely updates of content on the brand's website and social media accounts to ensure the accurate representation of product information and brand messaging.
• Collaborate with cross-functional teams to compile comprehensive integrated campaign performance reports to offer valuable insights and actionable recommendations for future marketing campaign optimization.
• Perform ad-hoc market research and analysis of competitors' activities to stay informed about industry trends and identify marketing opportunities.

Requirements

• University graduate with a major in marketing, business, multimedia design, or related discipline.
• Minimum of 2 years working experience. Prior experience in in-house marketing, media, creative, or web design agency is highly desirable.
• Basic knowledge or experience with Adobe AEM, SEO/SEM, Google Ads, Meta Ads, social media management tools (e.g., Sprinklr), and analytics tools (e.g., Google Analytics 4, Ahrefs).
• Strong analytical skills and attention to detail.
• Excellent teamwork and project management abilities.
• Effective communication skills with a proficient command of spoken and written English and Chinese.
• Passion for automobiles.

We are an equal opportunity employer. The information provided will be treated in strict confidence and only be used for recruitment related purposes. The Company may refer suitable applicants to other vacancies within the Group. All personal data of unsuccessful applicants will be destroyed within 12 months on completion of the recruitment exercise.

All information provided by applicants will be used for recruitment purposes only and will be used strictly in accordance with our personal data policies, a copy of which will be provided upon request and correction concerning the personal data will be made upon request.

• Seniority level Associate

• Employment type Full-time

• Job function Art/Creative, Design, and Marketing
• Industries Motor Vehicle Manufacturing

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Wan Chai District, Hong Kong SAR 3 weeks ago

Eastern District, Hong Kong SAR 3 days ago

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