What Jobs are available for Marketing Planning in Hong Kong?

Please note: This is not a Remote role and will require the individual to be based in Hong Kong and follow a hybrid work schedule. This is an Individual Contributor role.

We are looking for a business minded marketer with a passion for entrepreneurism to lead a Fanta & Schweppes across Hong Kong and Taiwan. This is a unique opportunity to build a highly profitable, digital driven global brand from the bottom up. Possessing some super-powers will be essential to success. The ideal candidate will be a keen brand strategist but also have strong business acumen, an analytical wizard but also an impactful storyteller, resilient and highly resourceful. The vision is to grow Fanta & Schweppes into one of the most loved consumer brands and become the biggest profit driver for the company. With significant business in mainland Hong Kong and Tai Wan the role will provide true multi-market impact.

What You'll Do for Us:

• Core focus will be to develop and execute Fanta & Schweppes brand growth strategies and business plans to fuel equity and market share growth.
• This will involve collaboration within the marketing function across the networked organization globally, locally and in other OU for GC&M led campaigns as well as other OU led campaigns.
• This will also require cross-functional work with Creative, IMX, Frontline Marketing, Customer Commercial and Franchise, Finance, Technical and R&D, bottler marketing and sales teams.
• You will need to master and own global brand architectures and standards, local human insights and market reality to fuel brand and business, inspire partners and deliver consistent consumer brand experiences.
• You will need to develop and drive a comprehensive eCommerce and digital business model as the biggest retail channel for Fanta & Schweppes.
• Keep a finger on the pulse of consumers, customer and market. Constantly measure business performance and marketing effectiveness. Influence the system to action with speed.
• Import and export winning ideas and work across the global Fanta & Schweppes marketing community.

Qualifications & Requirements:

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field. An advanced degree (MBA or equivalent) is a plus, especially with a focus on brand management, strategy, or digital marketing.
• Minimum of 7 to 9 years of relevant experience in brand management, marketing, or related commercial roles, ideally within the FMCG, consumer products, or retail industries.
• Proven track record in leading brand strategy development and execution, ideally within the FMCG or consumer products industry. Experience across both emerging and established brands in the Hong Kong and Taiwan markets is highly valued.
• Hands-on experience in eCommerce-led business models and digital marketing strategies, with the ability to drive online brand growth and performance.
• Strong cross-functional collaboration skills, with experience working in complex matrixed environments across multiple geographies and teams (including Creative, IMX, Customer & Commercial, Franchise, Finance, and R&D).
• Strong business acumen with a data-driven mindset. You can connect insights to action and have a history of influencing key stakeholders with clarity and confidence.
• Budget planning and financial management capabilities, with an understanding of ROI and performance tracking.
• Full professional fluency in English is required to collaborate in our globally networked environment. Proficiency in Chinese (Cantonese or Mandarin) is highly preferred for success in Hong Kong and Taiwan markets.
• A passion for brand building, innovation, and creating consumer value. You bring curiosity, resilience, and a growth mindset in everything you do.

What can help you to be successful in the role?

Growth Behavior:

• Growth Mindset: Demonstrates Curiosity. Welcomes failure as a learning opportunity.
• Smart Risk: Makes bold decisions/recommendations.
• Externally Focused: Understands the upstream and downstream implications of his/her work.
• Performance Driven & Accountable: Has high performance standards. Outperforms her/his peers.
• Fast/Agile: Removes barriers to move faster. Experiments and adapts. Thrives under pressure and fast pace.
• Empowered: Brings solutions instead of problems. Challenges the status quo. Has the courage to take an unpopular stance.

Leadership Behavior

• Act Like an Owner: Deliver results, creating value for our brands, our System, our customers and key stakeholders.
• Collaborate with the System, Customers and Key Stakeholders
• Develops Self and Others: Develop self and support others' development to achieve their full potential.
• Drive Innovation: Generate new or unique solutions and embrace new ideas that help sustain our business.

What We Can Do For You

• Career growth and development: Leveraging our boundaryless network, we provide access to educational platforms and provide coaching, mentoring and feedback, as a part of our Leadership & Development process.
• Diverse and inclusive culture: You'll be embraced for who you are and empowered to use your voice to help others find theirs. We want to make our culture inevitable.
• International Experience: Become part of international projects and work along multicultural teams, through our global network.

Skills

Market Trends; Market Research; Product Development; Sales; Design; Sales Volume; Marketing; Strategic Selling

Annual Incentive Reference Value Percentage:15

Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target.

Who we are

lululemon is an innovative performance apparel company for yoga, running, training, and other athletic pursuits. Setting the bar in technical fabrics and functional design, we create transformational products and experiences that support people in moving, growing, connecting, and being well. We owe our success to our innovative product, emphasis on stores, commitment to our people, and the incredible connections we make in every community we're in. As a company, we focus on creating positive change to build a healthier, thriving future. In particular, that includes creating an equitable, inclusive and growth-focused environment for our people.

About This Team

The APAC Brand Management team leads lululemon's brand strategy and expression across the region, ensuring the global brand vision comes to life with clarity and consistency across markets, and resonates with local guests. This team works cross-functionally to drive integration, focus and cultural impact.

The Senior Manager, Brand Management sits within the APAC regional brand team, reporting to the regional Senior Director, Brand. A custodian of the brand, this individual will lead brand and product campaigns, from strategy development through to execution; translating the global brand vision into locally relevant initiatives that drive brand awareness, consideration and business growth across APAC. They will partner closely with global and market brand teams, as well as cross-functional brand and business partners to shape our long-term brand strategy and seasonal articulation, to drive relevance with guests across APAC.

This role requires a high level of collaboration and cross-functional engagement; bringing thought-leadership and functional expertise to multiple stakeholders and team members.

A day in the life

Strategic Leadership

• Own the seasonal brand calendaring process across APAC in partnership with Senior Director, Brand, Senior Manager, Brand Operations, Product and market teams
• Support the AOP process, providing strategic direction and investment guidelines to market and functional teams to guide budget allocations
• Lead integrated brand campaigns across the region; both global adaptations and regionally-led initiatives, grounded in consumer insights to drive local relevance, and guest engagement
• Act as a strategic thought partner for in-market teams and regional functions, offering guidance and direction to deliver a consistent brand POV across all markets
• Partner with and influence global brand partners to drive APAC priorities, representing market needs and nuances
• Enroll APAC brand and business teams on global brand updates and strategic frameworks, driving understanding and adoption in market
• Monitor, analyze and share quarterly brand measurement results in partnership with global Insights team; developing hypotheses and actionable plans.

Team Leadership & Development

• Lead, mentor, and grow a high-performing regional brand team to execute the seasonal brand calendar
• Provide clear direction, development feedback, and performance coaching to direct reports
• Support the Brand Director to oversee resourcing, recruitment and project allocation across the team

Integrated Campaign Execution

• Oversee campaign GTM process and key milestones with Regional and Market teams, in partnership with Brand & Creative Operations
• Champion a consistent brand expression across diverse markets whilst allowing for local nuance and adaptation
• Develop and implement frameworks, playbooks and creative concepts to drive consistency and best practice across markets
• Set and track campaign KPIs, taking actionable learnings to inform future work
• Partner with regional marketing (Community, Creative, RBE, PR, Social, Media), Product and Digital teams to execute seasonal brand campaigns, in support of brand strategy and objectives
• Ensure timely post-campaign recaps and reporting to leadership teams

Qualifications

• years in an integrated brand marketing role, including experience managing and developing a team
• Proven ability to lead brand strategy and campaign execution, ideally across APAC markets
• Experience working with global brands, translating global brand strategy into locally relevant initiatives
• Strong understanding of and interest in consumer and marketplace trends and insights
• Confident, collaborative, and able to simplify complex situations
• Comfortable working with ambiguity, with strong drive to improve ways of working and drive clarity for teams
• Excellent project management and communication skills
• Experience working in a matrixed organization

Must Haves

• Acknowledges the presence of choice in every moment and takes personal responsibility for their life.
• Possesses an entrepreneurial spirit and continuously innovates to achieve great results.
• Communicates with honesty and kindness, and creates the space for others to do the same.
• Leads with courage, knowing the possibility of greatness is bigger than the fear of failure.
• Fosters connection by putting people first and building trusting relationships.
• Integrates fun and joy as a way of being and working, aka doesn't take themselves too seriously.

Beyond The Paycheck (Benefits & Perks)

At lululemon, we care for and invest in the whole person – body, mind, spirit. Our total rewards program is designed to support you in achieving your goals and focus on the things you love. In addition to competitive base pay and a team-based bonus program, we also offer paid time off, generous employee discounts, fitness/yoga classes, parenthood top up program and personal and professional development programs.

Note: availability of these benefits and perks may be subject to your location & employment type and may have certain eligibility requirements. The Company reserves the right to alter these benefits and perks in whole or in part at any time without advance notice.

• We are a member of a Hong Kong listed group with diversified operations across Asia. Our core business includes brand management and distribution of premium beauty brands, as well as strategic investments in real estate.
• To support our continued growth, we are seeking a highly capable and detail-oriented Finance Manager to join our Finance team.

• Reporting directly to the Group Financial Controller
• Work in Finance Team of 8 members
• Leading monthly, quarterly, and year-end financial consolidations
• Preparing financial statements, reports, and accounting schedules
• Coordinating with external auditors for interim and annual audits
• Assisting in the preparation of interim and annual group results
• Developing financial forecasts and budgets, including group-level consolidation
• Conducting operational analyses and preparing management reports
• Liaising with bankers, auditors, and group entities
• Managing tax filings and compliance

• Member of HKICPA, ACCA, or equivalent professional body
• Minimum 4–5 years of experience in financial consolidation, preferably within listed companies, multinational corporations, or large audit firms
• Strong technical expertise in consolidation across multiple subsidiaries and a solid understanding of IFRS
• Familiarity with month-end closing procedures and internal control frameworks
• Proficiency in both English and Chinese
• Competent in Microsoft Office applications

• 5 days work
• No travel required
• Annual leave : 14 days (1st yr) to 20 days (max)
• Medical insurance
• Personal accident insurance provided

Please attach your CV with salary expected to

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About the Job

We are looking for a dynamic and detail-oriented Assistant Manager in Brand Management and Communications in Group level.  To lead and execute integrated brand and communication strategies that elevate the brand image, also drive brand consistency across all touchpoints.

Key Responsibilities:

• Develop global strategies and integrated consumer campaigns that drive brand awareness, category top of mind and commercial objectives from a diverse source of markets across Hong Kong, Mainland China and international regions.
• Lead, guide and support all implementation in relation to brand guideline, brand platform, position and etc.
• Work closely with agencies and deliver Group level communication content and strategy. (Branding, Digital, Social KOLs, PR, Event and Advertising)
• Analyse market trends and brand strategies to steer effective communication tactics that speak to diverse consumers and build the connection that cultivate higher brand affinity.
• Collaborate with global partnership agency to identity brand opportunities to strengthen the Chow Tai Fook Brand.
• Act as a brand guardian and strictly enforce brand guidelines - ensuring consistency and cohesiveness across all internal and external platforms.
• Lead and guide a comprehensive brand asset library and ensure all related materials align with the brand's operating matrix.

Requirements:

• University Degree in Marketing, Advertising, Communications or a related discipline.
• 6-8 years of relevant experience in branding and marketing communications from luxury retail companies is preferred.
• Resourceful, able to work independently and under pressure, and have exceptional interpersonal skills.
• Strong leadership skills and able to communicate with internal and external parties effectively.
• Experience gained from Mainland China market is highly preferred.
• Excellent verbal and written communication skills in English & Chinese.
• Candidates from Branding, PR, Digital and Communications agency are welcomed to apply.

We offer excellent career opportunities, attractive remuneration package & benefits to the right candidate.  Interested parties please apply by clicking "Apply" with a full resume.

All information collected will be used for recruitment purposes only.

Your New Role:

• Create and edit videos independently, including behind-the-scenes content and reels
• Develop engaging social media content and contribute visual and compelling copy ideas for evergreen posts on platforms like Facebook, Instagram, and YouTube
• Oversee management of multiple social media channels, including Instagram, Facebook, and YouTube
• Set up and maintain an audio/video library in accordance with company standards
• Provide basic administrative support to the department
• Assist with various ad-hoc projects as needed

What makes you succeed:

• Diploma or above in Journalism, Marketing, Communication, Media, or a related field with 3-5 years of experience in a social media role
• Demonstrated creativity, proactivity, attention to detail, responsibility, and the ability to work effectively under tight deadlines
• Proficiency in video editing using Premiere or Final Cut Pro
• Experience with Adobe After Effects and Photoshop is an advantage
• Skilled in MS Office (Excel, Word, PowerPoint) and Chinese word processing
• Proficiency in both written and spoken English and Chinese; Mandarin is a plus
• Immediate availability is preferred

Role Overview:

Our client is looking for a detail-oriented Brand Operation Officer to manage and streamline our brand operations. In this role, you will work closely with Brand Managers to oversee production projects from design brief initiation through to quality assurance and timely product delivery.

Key Responsibilities:

• Collaborate with Brand Managers on portfolio management, including licensing agreements and approvals.
• Oversee the order process, managing documentation and coordinating sample shipments while collecting brand feedback.
• Liaise between the design team and Brand Managers to ensure project alignment and timely execution.
• Initiate design briefs and coordinate with Product Development for timely sample delivery.
• Ensure all products receive necessary approvals.
• Assist with planning and administration in collaboration with the finance team.
• Monitor royalty collections and invoice payments, ensuring prompt settlements to brands.

Qualifications:

• Bachelor's degree in Business Management/Marketing/PR or a related field.
• 1-3 years of relevant experience in brand operations or product management.
• Excellent verbal and written communication skills in English and Cantonese.
• Experience in the cosmetics/ luxury goods sectors is a plus.

Your Responsibilities:

● Develop and implement online and offline marketing strategies across websites, CRM, social media, eCommerce, and exhibitions (local and worldwide).

● Plan and manage digital marketing campaigns including SEO, SEM, Display, Programmatic, and Social Media.

● Manage and monitor marketing costs to achieve company growth targets and maximize ROI in different markets.

● Increase website and social media traffic, driving customer engagement, lead generation, and conversion.

● Analyse performance metrics using Google Analytics, dashboards, and business tools, and provide actionable insights.

● Build and maintain lasting relationships with clients and partners to ensure satisfaction and loyalty.

● Onboard new customers, and guide them in adopting our solutions successfully.

● Act as the primary point of contact for customer inquiries, ensuring timely and effective communication.

● Proactively identify customer needs, provide solutions, and explore upsell/cross-sell opportunities.

● Collect customer feedback and collaborate with internal teams (sales, product, technical) to improve offerings and customer experience.

● Proven track record of achieving sales targets and driving revenue growth.

● Handle ad hoc assignments and other duties as required.

Key Requirements:

● Degree or Diploma Holder in Digital Marketing, E-Commerce, Business, or other related discipline.

● Minimum 3–5 years of experience in SEO, SEM, Google Analytics, and digital campaign management.

● Hands-on experience with Facebook, Instagram, YouTube, Twitter, and other social media channels.

● Proficiency in Google Ads, Facebook Ads Manager, and email marketing platforms.

● Experience in customer success, account management, or client servicing is a strong advantage.

● Excellent copywriting and content creation skills (visual and written).

● Strong communication, presentation, and relationship management skills.

● Be an excellent team player, self-motivated, proactive, creative, and detail-minded.

● Good command of both written & spoken English & Chinese.

● Immediate availability is preferred.

● Candidates with less experience will be considered for the post of Digital Marketing & Service Operations Officer.

Interested parties, please send your full resume with current salary, expected salary and available date by clicking "Apply Now".  To know more about us, please visit our website at  

All information received will be kept in strict confidence and only for employment-related purposes.  The personal data collected will be used to assess your suitability to assume the position's job duties for which you have applied and to determine preliminary remuneration and benefits package to be discussed with you subject to selection for the position. It is our policy to retain the personal data of unsuccessful applicants for future recruitment purposes for a period of 6 months.

· Help to initiate, develop and implement assigned digital marketing campaigns in different social media platforms such as Facebook, Wechat, Instagram, and company website to increase company brand image

· Assist in planning and implementing company promotion campaigns, developing of marketing collaterals, including draft, edit and proofread of marketing materials

· Work closely with in-house marketing team to produce compelling ads creatives and deliver initiatives on time and within budget.

· Support and coordinate with other teammates.

Job Type: Internship

Contract length: 3 months

Pay: $ $60.00 per hour

Work Location: In person

Company Description
Hong Kong - Shenzhen - Guangzhou - Shanghai - Beijing

JPC Texson Ltd, established since 1990, is a Hong Kong and China licensed Employment Consulting firm, specializes in Headhunting and Recruiting Services for companies in Hong Kong and China. We have offices in Hong Kong, Shenzhen, Guangzhou, Shanghai and Beijing.

Job Description
Position: Digital Marketing & Business Development Manager - Freight Forwarding

• Location: Sheung Wan
• Focus: Freight forwarding business
• Role : Digital marketing driven business development
• Reporting Line: Directly to the CEO

Company Overview

• Established Hong Kong-based shipping and logistics firm with over 40 years of industry experience
• Specializes in container feeder services, freight forwarding, and comprehensive logistics solutions

Role Summary

• Seeking a results-oriented Digital Marketing & Business Development Manager to drive growth in the freight forwarding division
• This is an individual contributor role with no team management responsibilities
• Primary focus is on generating qualified sales leads through social media and digital marketing platforms
• Responsible for identifying new business opportunities and building relationships with overseas agents and international clients

Key Responsibilities

• Develop and implement business development strategies to achieve sales targets and expand market share
• Generate qualified sales leads through targeted digital marketing and social media campaigns
• Manage and optimize company presence across digital platforms to enhance brand visibility
• Identify and pursue new business opportunities through online prospecting, networking, and outreach
• Build and maintain strong relationships with overseas agents and international clients
• Collaborate with internal teams to ensure seamless service delivery and client satisfaction
• Conduct market research and competitive analysis to identify trends and growth opportunities
• Prepare and present business proposals and performance reports to clients and senior management

Ideal Candidate Profile

• Minimum 5 years of experience in business development within freight forwarding or logistics
• Proven expertise in digital marketing and social media management for lead generation
• Strong experience in managing relationships with overseas agents and international clients
• Excellent communication, negotiation, and interpersonal skills
• Ability to work independently and manage multiple priorities in a fast-paced environment
• Proficient in CRM systems, Microsoft Office applications, and social media platforms
• Fluent in written and spoken English, Mandarin, and Cantonese
• Bachelor's degree in Business Administration, Logistics, or a related field preferred
• Willingness to travel internationally as required

Terms And Benefits

• Five-day work week: Monday to Friday, 9:00 AM - 6:00 PM
• 12 days of annual leave
• Birthday leave
• Medical insurance
• Supportive work environment with a focus on work-life balance

TO APPLY For This Job Or Similar Jobs
Please attach your CV with salary expected to
JPC Recruiting Services was established in 1990.

We provide free job hunting services to job seekers.

To speed up our process, please do NOT send us download links.

Personal data provided by job applicants will be used for recruitment purpose only.

Your privacy is guaranteed. We will never give out, lease, or sell your personal information.