12 Marketing Promotion jobs in Hong Kong

Join to apply for the Marketing Promotion Specialist (Consumer Finance Department) role at Industrial and Commercial Bank of China

2 days ago Be among the first 25 applicants

Join to apply for the Marketing Promotion Specialist (Consumer Finance Department) role at Industrial and Commercial Bank of China

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Industrial and Commercial Bank of China (Asia) Limited (“ICBC (Asia)”) is the flagship of overseas business of Industrial and Commercial Bank of China Limited (“ICBC”) – currently the largest commercial bank in China, and it is one of the domestic systemically important banks (D-SIBs) in Hong Kong. Currently, ICBC (Asia) has 52 retail outlets (including 27 “Elite Club” Wealth Management Centres) in Hong Kong. It is engaged in commercial banking, investment banking and other financial services, including those of securities, insurance and funds, with a focus on commercial and retail banking as well as global market business. Chinese Mercantile Bank and ICBC Asset Management (Global) Company Limited, two wholly-owned subsidiaries of ICBC (Asia), specialize in Renminbi services in mainland China and ICBC’s global asset management business respectively.
Responsibilities：

• 制定並執行信用卡及卡貸產品的整體行銷策略，涵蓋線上線下管道推廣，提升品牌曝光及市場份額。
  

• 策劃並落地行銷活動（如節日促銷、聯名活動、用戶增長計畫），監測活動效果並優化投放策略。
  

• 負責數字行銷推廣，包括社交媒體運營、搜索引擎行銷（SEM）、資訊流廣告等，提升用戶轉化率。
  

• 分析市場趨勢及競品動態，挖掘用戶需求，優化產品賣點與推廣話術。
  

• 協同產品、技術、客服團隊，推動行銷功能上線（如線上申卡流程優化、自助服務功能推廣）。
  

• 管理外部合作資源（如媒體、管道商、KOL），拓展異業合作機會，提升獲客效率。
  

• 監控推廣數據（ROI、點擊率、轉化率等），定期輸出分析報告，提出改進建議。
  

• 本科及以上學歷，市場行銷、廣告傳媒、商業管理或相關專業優先。
  

• 精通數字行銷工具（如Google Analytics、SEO/SEM、社交媒體平臺），具備活動策劃及數據分析能力。
  

• 創意豐富，對熱點敏感，能獨立完成行銷方案設計及跨部門協作落地。
  

• 出色的溝通能力與執行力，抗壓性強，能在快節奏環境中高效完成目標。
  

• 中英文流利，普通話標準，具備優秀的內容撰寫與提案能力。
  

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Finance, Public Relations, and Sales
• Industries Banking

Referrals increase your chances of interviewing at Industrial and Commercial Bank of China by 2x

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Join to apply for the Senior Officer, Marketing and Promotion (HNW segment) role at AXA Hong Kong and Macau

2 days ago Be among the first 25 applicants

Join to apply for the Senior Officer, Marketing and Promotion (HNW segment) role at AXA Hong Kong and Macau

• Assist in the development and execution of strategic plans aimed at penetrating and expanding market share in the HNW segments.
• Collaborate with external partners and internal stakeholders to co-create premium services and experiences that cater to HNW clients.
• Brand Positioning & Marketing Execution
• Help implement the ultra-premium brand narrative and marketing strategies that emphasise personalisation and exclusivity for HNW clients.
• Assist in executing high-impact marketing initiatives across elite channels, including private events and strategic partnerships.
• Support the implementation of HNW clients’ communications (including maintaining the dedicated website and marketing collaterals)
• Customer Management and Experience Support
• Collaborate with Operations and Distribution teams to enhance the premium servicing model.
• Assist in the development of a Customer Management Framework to improve engagement and satisfaction among HNW clients.
  
  

• Support in Business Growth
• Assist in the development and execution of strategic plans aimed at penetrating and expanding market share in the HNW segments.
• Collaborate with external partners and internal stakeholders to co-create premium services and experiences that cater to HNW clients.
• Brand Positioning & Marketing Execution
• Help implement the ultra-premium brand narrative and marketing strategies that emphasise personalisation and exclusivity for HNW clients.
• Assist in executing high-impact marketing initiatives across elite channels, including private events and strategic partnerships.
• Support the implementation of HNW clients’ communications (including maintaining the dedicated website and marketing collaterals)
• Customer Management and Experience Support
• Collaborate with Operations and Distribution teams to enhance the premium servicing model.
• Assist in the development of a Customer Management Framework to improve engagement and satisfaction among HNW clients.
  
  

• Education: Bachelor’s degree in marketing, Business, or a related field; MBA preferred.
• Experience: 3+ years of experience in marketing or client management roles within HNW markets, insurance, financial institutions, or luxury brands.
• Proven ability to support client segmentation and marketing initiatives.
• Familiarity with global HNW trends and client management best practices.
• Strong analytical and communication skills with a focus on customer experience.
• Demonstrated capacity for teamwork and collaboration in a dynamic environment.
  
  

• Seniority level Not Applicable

• Employment type Full-time

• Job function Marketing and Sales
• Industries Insurance

Referrals increase your chances of interviewing at AXA Hong Kong and Macau by 2x

Islands District, Hong Kong SAR 2 weeks ago

Wan Chai District, Hong Kong SAR 7 months ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

Join to apply for the Senior Officer, Marketing and Promotion (HNW segment) role at AXA Hong Kong and Macau

2 days ago Be among the first 25 applicants

Join to apply for the Senior Officer, Marketing and Promotion (HNW segment) role at AXA Hong Kong and Macau

• Assist in the development and execution of strategic plans aimed at penetrating and expanding market share in the HNW segments.
• Collaborate with external partners and internal stakeholders to co-create premium services and experiences that cater to HNW clients.
• Brand Positioning & Marketing Execution
• Help implement the ultra-premium brand narrative and marketing strategies that emphasise personalisation and exclusivity for HNW clients.
• Assist in executing high-impact marketing initiatives across elite channels, including private events and strategic partnerships.
• Support the implementation of HNW clients’ communications (including maintaining the dedicated website and marketing collaterals)
• Customer Management and Experience Support
• Collaborate with Operations and Distribution teams to enhance the premium servicing model.
• Assist in the development of a Customer Management Framework to improve engagement and satisfaction among HNW clients.
  

• Support in Business Growth
• Assist in the development and execution of strategic plans aimed at penetrating and expanding market share in the HNW segments.
• Collaborate with external partners and internal stakeholders to co-create premium services and experiences that cater to HNW clients.
• Brand Positioning & Marketing Execution
• Help implement the ultra-premium brand narrative and marketing strategies that emphasise personalisation and exclusivity for HNW clients.
• Assist in executing high-impact marketing initiatives across elite channels, including private events and strategic partnerships.
• Support the implementation of HNW clients’ communications (including maintaining the dedicated website and marketing collaterals)
• Customer Management and Experience Support
• Collaborate with Operations and Distribution teams to enhance the premium servicing model.
• Assist in the development of a Customer Management Framework to improve engagement and satisfaction among HNW clients.
  

• Education: Bachelor’s degree in marketing, Business, or a related field; MBA preferred.
• Experience: 3+ years of experience in marketing or client management roles within HNW markets, insurance, financial institutions, or luxury brands.
• Proven ability to support client segmentation and marketing initiatives.
• Familiarity with global HNW trends and client management best practices.
• Strong analytical and communication skills with a focus on customer experience.
• Demonstrated capacity for teamwork and collaboration in a dynamic environment.
  

• Seniority level Not Applicable

• Employment type Full-time

• Job function Marketing and Sales
• Industries Insurance

Referrals increase your chances of interviewing at AXA Hong Kong and Macau by 2x

Islands District, Hong Kong SAR 2 weeks ago

Wan Chai District, Hong Kong SAR 7 months ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

Join to apply for the Racecourse Marketing Officer (Event Planning and Promotion) role at The Hong Kong Jockey Club .

The job holder is responsible for contributing to business return from the designated customer group by growing wagering turnover, customer base, and wagering experience. This includes driving customer activation, increasing participation, stimulating wagering intent, driving product familiarization, and cultivating racing interest through effective direct marketing and CRM programmes.

• Support the Line Manager in implementing customer wagering strategies aligned with the Club's objectives to increase overall customer satisfaction across different touchpoints.
• Assist in developing and implementing effective CRM programs and organizing racecourse events to foster customers' sports wagering interests.
• Analyze customer feedback and data to provide insights, formulate evaluation reports, and develop targeted customer campaigns.
• Assist in preparing business proposals, reports, and budget plans.
• Execute marketing operational plans, including procurement, marketing materials production, data analysis, vendor coordination, and communication.
• Oversee event logistics in collaboration with agencies, production houses, and internal teams to ensure smooth operations (may require working on weekends).
• Perform administrative duties such as invoicing, data entry, market research, and meeting preparations.
• Ensure compliance with the Responsible Gambling Policy and legal wagering requirements to maintain the integrity of the Club's business.
• Undertake other duties as assigned by the Line Manager.

• Bachelor's degree in Marketing or related discipline (preferable).
• At least 4 years of relevant experience in Marketing or Event Management.
• Creative, attentive, independent, with a team spirit.
• Ability to manage multiple projects simultaneously.
• Excellent interpersonal and communication skills in both English and Chinese (written and spoken).
• Proficiency in MS Office applications.
• Knowledge of Horse Racing is an advantage.

The appointment level will depend on qualifications and experience.

Please send your resume, expected salary, and job reference by clicking the Apply Now button. We are an equal opportunity employer. Personal data will be used in accordance with the Club's privacy notice, available upon request.

Join to apply for the Racecourse Marketing Officer (Event Planning and Promotion) role at The Hong Kong Jockey Club .

The job holder is responsible for contributing to business return from the designated customer group by growing wagering turnover, customer base, and wagering experience. This includes driving customer activation, increasing participation, stimulating wagering intent, driving product familiarization, and cultivating racing interest through effective direct marketing and CRM programmes.

• Support the Line Manager in implementing customer wagering strategies aligned with the Club's objectives to increase overall customer satisfaction across different touchpoints.
• Assist in developing and implementing effective CRM programs and organizing racecourse events to foster customers' sports wagering interests.
• Analyze customer feedback and data to provide insights, formulate evaluation reports, and develop targeted customer campaigns.
• Assist in preparing business proposals, reports, and budget plans.
• Execute marketing operational plans, including procurement, marketing materials production, data analysis, vendor coordination, and communication.
• Oversee event logistics in collaboration with agencies, production houses, and internal teams to ensure smooth operations (may require working on weekends).
• Perform administrative duties such as invoicing, data entry, market research, and meeting preparations.
• Ensure compliance with the Responsible Gambling Policy and legal wagering requirements to maintain the integrity of the Club's business.
• Undertake other duties as assigned by the Line Manager.

• Bachelor's degree in Marketing or related discipline (preferable).
• At least 4 years of relevant experience in Marketing or Event Management.
• Creative, attentive, independent, with a team spirit.
• Ability to manage multiple projects simultaneously.
• Excellent interpersonal and communication skills in both English and Chinese (written and spoken).
• Proficiency in MS Office applications.
• Knowledge of Horse Racing is an advantage.

The appointment level will depend on qualifications and experience.

Please send your resume, expected salary, and job reference by clicking the Apply Now button. We are an equal opportunity employer. Personal data will be used in accordance with the Club's privacy notice, available upon request.

Join to apply for the Assistant Manager, Service Promotion (Design and Marketing Services) role at Hong Kong Trade Development Council

2 days ago Be among the first 25 applicants

Join to apply for the Assistant Manager, Service Promotion (Design and Marketing Services) role at Hong Kong Trade Development Council

Get AI-powered advice on this job and more exclusive features.

)

The appointee will be responsible for organising HKTDC’s sales and marketing programs and activities for promoting the advertising, design and marketing services industries.

(Ref. No.: 3/18AM/SP3/HKTDC )

The appointee will be responsible for organising HKTDC’s sales and marketing programs and activities for promoting the advertising, design and marketing services industries.

Responsibilities:

• Oversee and execute promotional activities for different projects
• Recruit quality Hong Kong and overseas exhibitors/service providers to join local/overseas events
• Handle and supervise the logistical issues such as venue setup and information preparation, etc.
• Recruit quality Hong Kong and overseas visitors to HKTDC design related events
• Liaise and coordinate with HKTDC mainland and overseas Branch Offices, external parties such as industry institutions, associations and media, etc.
• Understand the business matching requirement of participants and assist in lining up business matching appointments when necessary
• Provide on-site support and other administrative support as and when necessary
  
  

• A recognised university degree with 5 years’ working experience, preferably with sizable organisations, in any of the following areas: sales and marketing; exhibition/event organisation or public/corporate relations etc.
• Mature with superior skills in sales, marketing and communication
• Self-motivated and outgoing with good project planning ability
• A strong team player with excellent organizational and interpersonal skills
• Innovative, flexible and be able to deliver under time and resource pressure
• Excellent command of written and spoken English and Chinese, including Putonghua;
• Strong inclination and understanding of Hong Kong economy, trade and business arena
  
  

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Marketing and Sales
• Industries International Trade and Development

Referrals increase your chances of interviewing at Hong Kong Trade Development Council by 2x

New Territories, Hong Kong SAR 1 week ago

Wan Chai District, Hong Kong SAR 3 weeks ago

Shenzhen, Guangdong, China CN¥20,000.00-CN¥0,000.00 1 year ago

Hong Kong, Hong Kong SAR HK$26,000.00-HK$38,000.00 1 week ago

Shenzhen, Guangdong, China CN 5,000.00-CN 5,000.00 1 year ago

Shenzhen, Guangdong, China CN 2,000.00-CN 8,000.00 1 year ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

Join to apply for the Project Executive, Service Promotion (Design and Marketing Services) role at Hong Kong Trade Development Council .

The Hong Kong Trade Development Council (HKTDC), the statutory organization promoting Hong Kong’s external trade, seeks a dynamic, high-caliber, and experienced professional to join our Service Promotion Department.

Ref. No.: 3/03SPJE/SP3/HKTDC

Responsibilities:

• Assist Project Managers in planning and executing local and overseas trade promotional events related to service industries.
• Provide logistic support for trade promotional projects, including liaising with external vendors, internal departments, and branch offices.
• Recruit participants for trade promotional projects.
• Maintain good relations with relevant industry and trade associations.
• Handle enquiries from event participants and undertake on-site duties.

Requirements:

• University graduate with 2-3 years’ experience, preferably in sales, marketing, project management, or event organizing.
• Proactive, self-initiated, attentive to details.
• Mature, creative, with team spirit.
• Meticulous and detail-minded.
• Willing to work long hours to meet tight deadlines.
• Strong command of spoken and written English and Chinese; fluent in Putonghua.
• Proficiency in MS Office applications and Chinese word-processing.
• Customer-oriented with good communication and interpersonal skills.

Remuneration and Benefits: Salary will be commensurate with qualifications and experience. A competitive package including annual leave, medical, and dental benefits will be offered.

Application Procedure:

Interested candidates should complete the application form on our website. If you do not hear from us within eight weeks after the closing date, your application may be considered unsuccessful. All personal data will be handled confidentially and destroyed six months after the recruitment process concludes.

Join to apply for the Assistant Manager, Service Promotion (Design and Marketing Services) role at Hong Kong Trade Development Council

2 days ago Be among the first 25 applicants

Join to apply for the Assistant Manager, Service Promotion (Design and Marketing Services) role at Hong Kong Trade Development Council

Get AI-powered advice on this job and more exclusive features.

)
The appointee will be responsible for organising HKTDC’s sales and marketing programs and activities for promoting the advertising, design and marketing services industries.

(Ref. No.: 3/18AM/SP3/HKTDC )
The appointee will be responsible for organising HKTDC’s sales and marketing programs and activities for promoting the advertising, design and marketing services industries.
Responsibilities:

• Oversee and execute promotional activities for different projects
• Recruit quality Hong Kong and overseas exhibitors/service providers to join local/overseas events
• Handle and supervise the logistical issues such as venue setup and information preparation, etc.
• Recruit quality Hong Kong and overseas visitors to HKTDC design related events
• Liaise and coordinate with HKTDC mainland and overseas Branch Offices, external parties such as industry institutions, associations and media, etc.
• Understand the business matching requirement of participants and assist in lining up business matching appointments when necessary
• Provide on-site support and other administrative support as and when necessary
  

• A recognised university degree with 5 years’ working experience, preferably with sizable organisations, in any of the following areas: sales and marketing; exhibition/event organisation or public/corporate relations etc.
• Mature with superior skills in sales, marketing and communication
• Self-motivated and outgoing with good project planning ability
• A strong team player with excellent organizational and interpersonal skills
• Innovative, flexible and be able to deliver under time and resource pressure
• Excellent command of written and spoken English and Chinese, including Putonghua;
• Strong inclination and understanding of Hong Kong economy, trade and business arena
  

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Marketing and Sales
• Industries International Trade and Development

Referrals increase your chances of interviewing at Hong Kong Trade Development Council by 2x

New Territories, Hong Kong SAR 1 week ago

Wan Chai District, Hong Kong SAR 3 weeks ago

Shenzhen, Guangdong, China CN¥20,000.00-CN¥0,000.00 1 year ago

Hong Kong, Hong Kong SAR HK$26,000.00-HK$38,000.00 1 week ago

Shenzhen, Guangdong, China CN 5,000.00-CN 5,000.00 1 year ago

Shenzhen, Guangdong, China CN 2,000.00-CN 8,000.00 1 year ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

Join to apply for the Project Executive, Service Promotion (Design and Marketing Services) role at Hong Kong Trade Development Council .

The Hong Kong Trade Development Council (HKTDC), the statutory organization promoting Hong Kong’s external trade, seeks a dynamic, high-caliber, and experienced professional to join our Service Promotion Department.

Ref. No.: 3/03SPJE/SP3/HKTDC

Responsibilities:

• Assist Project Managers in planning and executing local and overseas trade promotional events related to service industries.
• Provide logistic support for trade promotional projects, including liaising with external vendors, internal departments, and branch offices.
• Recruit participants for trade promotional projects.
• Maintain good relations with relevant industry and trade associations.
• Handle enquiries from event participants and undertake on-site duties.

Requirements:

• University graduate with 2-3 years’ experience, preferably in sales, marketing, project management, or event organizing.
• Proactive, self-initiated, attentive to details.
• Mature, creative, with team spirit.
• Meticulous and detail-minded.
• Willing to work long hours to meet tight deadlines.
• Strong command of spoken and written English and Chinese; fluent in Putonghua.
• Proficiency in MS Office applications and Chinese word-processing.
• Customer-oriented with good communication and interpersonal skills.

Remuneration and Benefits: Salary will be commensurate with qualifications and experience. A competitive package including annual leave, medical, and dental benefits will be offered.

Application Procedure:

Interested candidates should complete the application form on our website. If you do not hear from us within eight weeks after the closing date, your application may be considered unsuccessful. All personal data will be handled confidentially and destroyed six months after the recruitment process concludes.