10 Strategic Marketing jobs in Hong Kong

Join to apply for the Brand Marketing & Strategic Alliances, Principal (Senior Manager) role at AIA Hong Kong and Macau

At AIA, we are committed to creating a healthier, more sustainable future for everyone. Our goal is to help a billion people live Healthier, Longer, Better Lives by 2030. As part of our marketing, distribution & partnership team, you will play a vital role in advancing this movement, inspiring meaningful connections with customers, partners, and stakeholders, and delivering purpose-led brand messaging across all channels. Your work will contribute to helping more people live healthier, longer, better lives.

About The Role

Reporting to the Director of Brand Marketing and Strategic Alliances, you will lead and implement brand marketing and strategic alliance initiatives to support business priorities. This role involves collaborating with various business functions and external partners to maximize benefits through engagement and initiatives. You will also support company-wide initiatives for AIA Hong Kong and Macau, and AIA Group when needed.

Roles And Responsibilities

• Lead the creation and execution of brand and sponsorship campaigns, including content development and activations
• Plan and manage publicity strategies and advertising campaigns
• Collaborate with internal teams, agencies, and partners to deliver engagement initiatives efficiently
• Support celebrity engagements and partnership activities
• Ensure brand guidelines are upheld and brand consistency across communications
• Coordinate with cross-functional teams for consistent messaging
• Manage project timelines, deliverables, and stakeholder communications
• Track campaign performance, prepare reports, and manage budgets
• Handle ad-hoc projects and administrative tasks as required

Minimum Job Requirements

• Bachelor’s degree or above
• 10+ years of experience in brand marketing or related roles
• Creative with attention to brand aesthetics
• Ability to manage multiple priorities in a fast-paced environment
• Strong interpersonal and communication skills
• Analytical and problem-solving skills
• Proficiency in Excel and PowerPoint
• Fluent in English and Chinese
• Digital and social media savvy

Others

• Relevant licenses required if involved in regulated activities

Build a career with us as we help our customers and community live healthier, longer, better lives. Please ensure all application information is accurate and up-to-date.

Join us at Hyphen Connect as a Crypto Analyst (Market & Technical Research) and contribute to our ecosystem projects.

The Crypto Analyst will conduct in-depth market and technical research to provide insights into crypto markets, blockchain technologies, and Web3-related innovations. You will collaborate with cross-functional teams, including engineers and product managers, to drive research initiatives and develop cutting-edge solutions in the Web3 space.

• Monitor and analyze crypto market trends, including price movements, trading volumes, risk, and market sentiment; provide recommendations to mitigate risks and optimize investments or strategic decisions.
• Identify emerging projects, tokens, and blockchain protocols with high growth potential.
• Conduct research on Web3 markets, technologies, blockchain protocols, and dApps.
• Design experiments, simulations, and analyses to explore and evaluate innovative solutions.
• Develop and implement algorithms, models, and methodologies to address technical challenges in blockchain.
• Contribute to open-source projects and engage with the blockchain research community.
• Provide thought leadership and technical content for the blockchain community.
• Stay updated on advancements, academic papers, and industry trends in blockchain and Web3.

• Bachelor’s degree in Computer Science, Engineering, or related field focusing on Web3, ZK, or distributed systems.
• 2+ years of experience in financial analysis, market research, or technical analysis within the crypto/Web3 industry.
• Proven track record of conducting research in crypto or blockchain space.
• Proficiency in programming languages like Solidity, Rust, or Go.
• Experience with blockchain platforms such as Ethereum, Polkadot, or Cosmos.
• Knowledge of crypto exchanges, wallets, and custody solutions.
• Strong analytical and critical thinking skills.
• Excellent written and verbal communication skills.
• Ability to work independently in a fast-paced environment.

• Seniority level: Entry level
• Employment type: Full-time
• Job function: Marketing and Sales
• Industry: Staffing and Recruiting

Join us at Hyphen Connect as a Crypto Analyst (Market & Technical Research) and contribute to our ecosystem projects.

The Crypto Analyst will conduct in-depth market and technical research to provide insights into crypto markets, blockchain technologies, and Web3-related innovations. You will collaborate with cross-functional teams, including engineers and product managers, to drive research initiatives and develop cutting-edge solutions in the Web3 space.

• Monitor and analyze crypto market trends, including price movements, trading volumes, risk, and market sentiment; provide recommendations to mitigate risks and optimize investments or strategic decisions.
• Identify emerging projects, tokens, and blockchain protocols with high growth potential.
• Conduct research on Web3 markets, technologies, blockchain protocols, and dApps.
• Design experiments, simulations, and analyses to explore and evaluate innovative solutions.
• Develop and implement algorithms, models, and methodologies to address technical challenges in blockchain.
• Contribute to open-source projects and engage with the blockchain research community.
• Provide thought leadership and technical content for the blockchain community.
• Stay updated on advancements, academic papers, and industry trends in blockchain and Web3.

• Bachelor’s degree in Computer Science, Engineering, or related field focusing on Web3, ZK, or distributed systems.
• 2+ years of experience in financial analysis, market research, or technical analysis within the crypto/Web3 industry.
• Proven track record of conducting research in crypto or blockchain space.
• Proficiency in programming languages like Solidity, Rust, or Go.
• Experience with blockchain platforms such as Ethereum, Polkadot, or Cosmos.
• Knowledge of crypto exchanges, wallets, and custody solutions.
• Strong analytical and critical thinking skills.
• Excellent written and verbal communication skills.
• Ability to work independently in a fast-paced environment.

• Seniority level: Entry level
• Employment type: Full-time
• Job function: Marketing and Sales
• Industry: Staffing and Recruiting

Join to apply for the Asset Management - Emerging Market Corporate Bond, Research Analyst - Associate role at JPMorganChase

Join to apply for the Asset Management - Emerging Market Corporate Bond, Research Analyst - Associate role at JPMorganChase

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Job Description

Our team puts clients first, so we are looking for candidates that share our fiduciary mindset. We are seeking a team-oriented self-starter who displays initiative and a positive attitude, a high level of integrity, drive and motivation. Research analysts are responsible for producing research insights within their teams and as a result contribute to superior returns by working closely with Portfolio Managers and other members of the investment team.

Job Description

Our team puts clients first, so we are looking for candidates that share our fiduciary mindset. We are seeking a team-oriented self-starter who displays initiative and a positive attitude, a high level of integrity, drive and motivation. Research analysts are responsible for producing research insights within their teams and as a result contribute to superior returns by working closely with Portfolio Managers and other members of the investment team.

As an Associate in the Emerging Market Corporate Bond Team, you will be responsible for producing high quality, insightful and impactful credit research on Emerging Market corporate bond issuers across multiple sectors. The analysis will include both fundamental and relative value analysis across issuers, maturities, and currencies. You should have strong written and verbal skills and be able to communicate your views to portfolio managers and analysts, across Hong Kong, Shanghai, London and New York.

Job responsibilities

• Build bottom-up fundamental research and relative value analysis on a group of corporate credits across multiple sectors under assigned coverage.
• Perform fundamental sector analysis and be conversant in factors driving performance of the industry and constituents.
• Develop relative value opinions on covered credits and be able to present views in discussions with portfolio managers.
• Recommend relative value ranking for each sector and issuer covered.
• Publish concise and well-structured research notes on issuers under coverage on regular basis.
• Coordinate credit and relative value views, including relative value across currencies, with counterparts and portfolio managers in London, Hong Kong, Shanghai and New York.
• Interact with company managements, sell side analysts (debt & equity), and rating agency analysts.
• Attend industry conferences and other investor meetings as appropriate.
  
  

• 5 years+ of Emerging Market corporate research experience, on the buy-side with a proven track record or with a top-tier sell-side institution.
• Strong fundamental credit analysis and financial modelling skills.
• Solid understanding of relative value analysis and factors influencing credit spread performance.
• Understanding of key ESG drivers for the sectors covered.
• BA/BS/MBA or equivalent.
• Strong communication (written and verbal) in English.
• Strong analytical and quantitative skills.
• Team player.
• Excel, Word, Power Point and Bloomberg.
  
  

• Experience covering / investing in multiple corporate sectors in Asia across investment grade and high yield issuers.
• Strong communication (written and verbal) in Chinese.
• CFA or progress towards achieving.
  
  

• Seniority level Not Applicable

• Employment type Full-time

• Job function Finance and Sales

Referrals increase your chances of interviewing at JPMorganChase by 2x

Get notified about new Asset Management Specialist jobs in Hong Kong SAR .

Central & Western District, Hong Kong SAR 1 week ago

Kwun Tong District, Hong Kong SAR 8 months ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

Join to apply for the Asset Management - Emerging Market Corporate Bond, Research Analyst - Associate role at JPMorganChase

Join to apply for the Asset Management - Emerging Market Corporate Bond, Research Analyst - Associate role at JPMorganChase

Get AI-powered advice on this job and more exclusive features.

Job Description
Our team puts clients first, so we are looking for candidates that share our fiduciary mindset. We are seeking a team-oriented self-starter who displays initiative and a positive attitude, a high level of integrity, drive and motivation. Research analysts are responsible for producing research insights within their teams and as a result contribute to superior returns by working closely with Portfolio Managers and other members of the investment team.

Job Description
Our team puts clients first, so we are looking for candidates that share our fiduciary mindset. We are seeking a team-oriented self-starter who displays initiative and a positive attitude, a high level of integrity, drive and motivation. Research analysts are responsible for producing research insights within their teams and as a result contribute to superior returns by working closely with Portfolio Managers and other members of the investment team.
As an Associate in the Emerging Market Corporate Bond Team, you will be responsible for producing high quality, insightful and impactful credit research on Emerging Market corporate bond issuers across multiple sectors. The analysis will include both fundamental and relative value analysis across issuers, maturities, and currencies. You should have strong written and verbal skills and be able to communicate your views to portfolio managers and analysts, across Hong Kong, Shanghai, London and New York.
Job responsibilities

• Build bottom-up fundamental research and relative value analysis on a group of corporate credits across multiple sectors under assigned coverage.
• Perform fundamental sector analysis and be conversant in factors driving performance of the industry and constituents.
• Develop relative value opinions on covered credits and be able to present views in discussions with portfolio managers.
• Recommend relative value ranking for each sector and issuer covered.
• Publish concise and well-structured research notes on issuers under coverage on regular basis.
• Coordinate credit and relative value views, including relative value across currencies, with counterparts and portfolio managers in London, Hong Kong, Shanghai and New York.
• Interact with company managements, sell side analysts (debt & equity), and rating agency analysts.
• Attend industry conferences and other investor meetings as appropriate.
  

• 5 years+ of Emerging Market corporate research experience, on the buy-side with a proven track record or with a top-tier sell-side institution.
• Strong fundamental credit analysis and financial modelling skills.
• Solid understanding of relative value analysis and factors influencing credit spread performance.
• Understanding of key ESG drivers for the sectors covered.
• BA/BS/MBA or equivalent.
• Strong communication (written and verbal) in English.
• Strong analytical and quantitative skills.
• Team player.
• Excel, Word, Power Point and Bloomberg.
  

• Experience covering / investing in multiple corporate sectors in Asia across investment grade and high yield issuers.
• Strong communication (written and verbal) in Chinese.
• CFA or progress towards achieving.
  

• Seniority level Not Applicable

• Employment type Full-time

• Job function Finance and Sales

Referrals increase your chances of interviewing at JPMorganChase by 2x

Get notified about new Asset Management Specialist jobs in Hong Kong SAR .

Central & Western District, Hong Kong SAR 1 week ago

Kwun Tong District, Hong Kong SAR 8 months ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

Get AI-powered advice on this job and more exclusive features.

We are looking for a dynamic and detail-oriented Assistant Manager in Brand Management and Communications in Group level. To lead and execute integrated brand and communication strategies that elevate the brand image, also drive brand consistency across all touchpoints.

Key Responsibilities:

• Develop global strategies and integrated consumer campaigns that drive brand awareness, category top of mind and commercial objectives from a diverse source of markets across Hong Kong, Mainland China and international regions.
• Lead, guide and support all implementation in relation to brand guideline, brand platform, position and etc.
• Work closely with agencies and deliver Group level communication content and strategy. (Branding, Digital, Social KOLs, PR, Event and Advertising)
• Analyse market trends and brand strategies to steer effective communication tactics that speak to diverse consumers and build the connection that cultivate higher brand affinity.
• Collaborate with global partnership agency to identity brand opportunities to strengthen the Chow Tai Fook Brand.
• Act as a brand guardian and strictly enforce brand guidelines - ensuring consistency and cohesiveness across all internal and external platforms.
• Lead and guide a comprehensive brand asset library and ensure all related materials align with the brand’s operating matrix.

Requirements:

• University Degree in Marketing, Advertising, Communications or a related discipline.
• 6-8 years of relevant experience in branding and marketing communications from multinational retail companies.
• Resourceful, able to work independently and under pressure, and have exceptional interpersonal skills.
• Strong leadership skills and able to communicate with internal and external parties effectively.
• Experience gained from Mainland China market is highly preferred.
• Excellent verbal and written communication skills in English & Chinese.
• Candidates from Branding, PR, Digital and Communications agency are welcomed to apply.
• Candidates with more experience will be considered as Manager.

We offer excellent career opportunities, attractive remuneration package & benefits to the right candidate. Interested parties please apply by clicking "Apply" with a full resume.

All information collected will be used for recruitment purposes only.

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Marketing, Advertising, and Project Management
• Industries Retail Luxury Goods and Jewelry and Retail

Referrals increase your chances of interviewing at Chow Tai Fook Jewellery Group by 2x

Wan Chai District, Hong Kong SAR 4 days ago

Wan Chai District, Hong Kong SAR 1 week ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

Get AI-powered advice on this job and more exclusive features.

We are looking for a dynamic and detail-oriented Assistant Manager in Brand Management and Communications in Group level. To lead and execute integrated brand and communication strategies that elevate the brand image, also drive brand consistency across all touchpoints.

Key Responsibilities:

• Develop global strategies and integrated consumer campaigns that drive brand awareness, category top of mind and commercial objectives from a diverse source of markets across Hong Kong, Mainland China and international regions.
• Lead, guide and support all implementation in relation to brand guideline, brand platform, position and etc.
• Work closely with agencies and deliver Group level communication content and strategy. (Branding, Digital, Social KOLs, PR, Event and Advertising)
• Analyse market trends and brand strategies to steer effective communication tactics that speak to diverse consumers and build the connection that cultivate higher brand affinity.
• Collaborate with global partnership agency to identity brand opportunities to strengthen the Chow Tai Fook Brand.
• Act as a brand guardian and strictly enforce brand guidelines - ensuring consistency and cohesiveness across all internal and external platforms.
• Lead and guide a comprehensive brand asset library and ensure all related materials align with the brand’s operating matrix.

Requirements:

• University Degree in Marketing, Advertising, Communications or a related discipline.
• 6-8 years of relevant experience in branding and marketing communications from multinational retail companies.
• Resourceful, able to work independently and under pressure, and have exceptional interpersonal skills.
• Strong leadership skills and able to communicate with internal and external parties effectively.
• Experience gained from Mainland China market is highly preferred.
• Excellent verbal and written communication skills in English & Chinese.
• Candidates from Branding, PR, Digital and Communications agency are welcomed to apply.
• Candidates with more experience will be considered as Manager.

We offer excellent career opportunities, attractive remuneration package & benefits to the right candidate. Interested parties please apply by clicking "Apply" with a full resume.

All information collected will be used for recruitment purposes only.

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Marketing, Advertising, and Project Management
• Industries Retail Luxury Goods and Jewelry and Retail

Referrals increase your chances of interviewing at Chow Tai Fook Jewellery Group by 2x

Wan Chai District, Hong Kong SAR 4 days ago

Wan Chai District, Hong Kong SAR 1 week ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

Join to apply for the Marketing Officer for Brand Strategy & Programmes – Financial Sector role at Plotio Financial Group Limited .

We are a fast-growing financial institution established in 1983, with diverse business interests including real estate, property management, bullion trade, and environmental services. As we expand, we invite high-caliber professionals to join our team and help shape our future.

We are seeking a Marketing Officer for Brand Strategy & Programmes to develop and execute brand strategies, manage PR initiatives, oversee content marketing, and coordinate events to enhance our brand presence globally.

• Develop and manage brand positioning and communication strategies.
• Ensure brand consistency across all channels.
• Create and oversee content marketing, including press releases and thought leadership materials.
• Manage media relations, including outreach and crisis communication.
• Organize events and sponsorships to increase brand visibility.
• Collaborate with internal teams and external agencies to ensure strategic alignment and high-quality delivery.

• Minimum 3 years of brand management experience, with at least 1 year in financial services (experience with CFDs/FX is a plus).
• Proven media relationships and successful PR campaign experience.
• Exceptional writing skills in English and Chinese (samples required).
• Knowledge of Hong Kong’s financial regulations and compliance standards.
• Strong stakeholder management and presentation skills.
• Fluent in English, Cantonese, and Mandarin.

• Medical scheme and life insurance.
• A dynamic, energetic work environment.
• Opportunities for professional growth and participation in company events.
• Work-life balance with bank holidays and performance bonuses.

• Seniority level: Mid-Senior level
• Employment type: Full-time
• Job function: Public Relations and Marketing

Join to apply for the Marketing Officer for Brand Strategy & Programmes – Financial Sector role at Plotio Financial Group Limited .

We are a fast-growing financial institution established in 1983, with diverse business interests including real estate, property management, bullion trade, and environmental services. As we expand, we invite high-caliber professionals to join our team and help shape our future.

We are seeking a Marketing Officer for Brand Strategy & Programmes to develop and execute brand strategies, manage PR initiatives, oversee content marketing, and coordinate events to enhance our brand presence globally.

• Develop and manage brand positioning and communication strategies.
• Ensure brand consistency across all channels.
• Create and oversee content marketing, including press releases and thought leadership materials.
• Manage media relations, including outreach and crisis communication.
• Organize events and sponsorships to increase brand visibility.
• Collaborate with internal teams and external agencies to ensure strategic alignment and high-quality delivery.

• Minimum 3 years of brand management experience, with at least 1 year in financial services (experience with CFDs/FX is a plus).
• Proven media relationships and successful PR campaign experience.
• Exceptional writing skills in English and Chinese (samples required).
• Knowledge of Hong Kong’s financial regulations and compliance standards.
• Strong stakeholder management and presentation skills.
• Fluent in English, Cantonese, and Mandarin.

• Medical scheme and life insurance.
• A dynamic, energetic work environment.
• Opportunities for professional growth and participation in company events.
• Work-life balance with bank holidays and performance bonuses.

• Seniority level: Mid-Senior level
• Employment type: Full-time
• Job function: Public Relations and Marketing