28 Trade Marketing jobs in Hong Kong

Join to apply for the Trade Marketing Manager role at Haleon

1 day ago Be among the first 25 applicants

Join to apply for the Trade Marketing Manager role at Haleon

Hello, we’re Haleon, a new world-leading consumer healthcare company. Together, we’re improving everyday health for billions of people by growing and innovating our global portfolio of category-leading brands – including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin and Centrum – through a unique combination of deep human understanding and trusted science.
Key Responsibilities
This position will be responsible for developing trade marketing objectives, strategies and actions in respective category/range of consumer healthcare products in the marketplace. This role will also take lead to drive category development and promotions, optimize the profitability, grow market share and revenue in both short and long term, with key responsibilities summarized as follows:

• Plan and implement the trade activation programs for campaigns/new product launches guided by the brand, trade marketing and channel strategies aligned with brand and sales team for the respective category/products, and subsequent evaluation.
• Closely monitor the market/channel dynamics and performance, conduct analysis, and recommend actions or mitigation plan as appropriate.
• Control and optimize trade marketing expenditure within approved budget.
• Understand the overall purchase path, shopper insights and self-care needs, and support solutions to sales team for category management and shopper activations.
• Drive cross function collaboration such as sales, marketing, regulatory, supply chain team etc. to drive through the process to ensure integrated execution, such as promo pack development.
• Manage and drive the good quality of vendor deliverables for BTL activities.
• Ensure that internal/external compliance requirements are met for all strategies and activities developed, including but not limited to HK regulations, Code of Conduct, Anti-Bribery and Corruption, Competition Law and Data Privacy.
• Promptly report adverse events received from all interactions with customers or consumers such as field visits, sales meetings or calls, sales events.
• Provide support of Haleon’s E-commerce development, including promotion activities arrangement, sales analysis, Haleon’s product presence/flagship stores at retailers’ e-shop, PLP and PDP, ad spend recommendation etc.
• Support ad-hoc projects and act as champion for team’s initiatives.
  

• Bachelor’s Degree of Marketing, Business Administration, or related field.
• 5+ years trade marketing experience within FMCG industry, preferably from personal care/ OTC/ wellness related, with proven track record of achievements.
• Experienced in new product launch and driving large scale campaign at trade level. Good understanding of key account and drug store practices.
• Strong strategic and analytical thinking with number sense.
• Strong people influencing skills across the organization, from cross team stakeholders such as sales and marketing team, to senior management.
• Proven team player and strong at driving collaboration and team alignment.
• Strong communication and active listening skills.
  

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Marketing and Sales
• Industries Consumer Services

Referrals increase your chances of interviewing at Haleon by 2x

Get notified about new Trade Marketing Manager jobs in Hong Kong, Hong Kong SAR .

Wan Chai District, Hong Kong SAR 6 months ago

Wan Chai District, Hong Kong SAR 3 weeks ago

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Join to apply for the Trade Marketing Executive/ Senior Trade Marketing Executive - Beverage Division role at Telford International Co. Ltd.

1 day ago Be among the first 25 applicants

Join to apply for the Trade Marketing Executive/ Senior Trade Marketing Executive - Beverage Division role at Telford International Co. Ltd.

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Telford International was established in 1982 to meet the growing demand for beverage products in Hong Kong. Our group offers over 100 brands of natural, healthy, and functional beverages, as well as international spirits and wines, with a unique mix of in-house and third-party brands, including Tao Ti, Meko, Ovaltine, Asahi, Remy Martin, and more. To provide more quality products to the Hong Kong market, we are looking to hire more talents from various fields to support the expansion of our business.

匯泉國際成立於1982年，以滿足香港對飲料產品日益增長的需求。我們的集團提供超過100個品牌的天然、健康和功能性飲料，以及國際烈酒和葡萄酒，涵蓋自有品牌和第三方品牌，包括道地、Meko、阿華田、Asahi、Rémy Martin 等。 為了向香港市場提供更多優質產品，我們正在尋找各領域的人才，以支持業務擴展。

Telford International was established in 1982 to meet the growing demand for beverage products in Hong Kong. Our group offers over 100 brands of natural, healthy, and functional beverages, as well as international spirits and wines, with a unique mix of in-house and third-party brands, including Tao Ti, Meko, Ovaltine, Asahi, Remy Martin, and more. To provide more quality products to the Hong Kong market, we are looking to hire more talents from various fields to support the expansion of our business.

Job Responsibilities

• Take initiative to develop and implement trade marketing programs for key customers
• Assist in monitoring and evaluation of trade promotion result and follow up plan
• Provide coordination and administrative support to team and handle ad-hoc tasks as assigned.
  
  

• Degree in Marketing, Business Management or related discipline
• Minimum 3-4 years or above working experience preferably in FMCG or beverage industry
• Have a strong business sense, analytical skills, proven ability to take initiative and willing to work under pressure
• Self-motivated, fast learner with good multi-tasking skills to meet tight deadlines, excellent communication and inter-personal skill
• Immediate availability is preferred
  
  

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Public Relations, Sales, and Marketing
• Industries International Trade and Development

Referrals increase your chances of interviewing at Telford International Co. Ltd. by 2x

New Territories, Hong Kong SAR 1 week ago

Central & Western District, Hong Kong SAR 1 week ago

Sha Tin District, Hong Kong SAR 3 weeks ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

Join to apply for the Trade Marketing Executive/ Senior Trade Marketing Executive - Beverage Division role at Telford International Co. Ltd.

1 day ago Be among the first 25 applicants

Join to apply for the Trade Marketing Executive/ Senior Trade Marketing Executive - Beverage Division role at Telford International Co. Ltd.

Get AI-powered advice on this job and more exclusive features.

Telford International was established in 1982 to meet the growing demand for beverage products in Hong Kong. Our group offers over 100 brands of natural, healthy, and functional beverages, as well as international spirits and wines, with a unique mix of in-house and third-party brands, including Tao Ti, Meko, Ovaltine, Asahi, Remy Martin, and more. To provide more quality products to the Hong Kong market, we are looking to hire more talents from various fields to support the expansion of our business.
匯泉國際成立於1982年，以滿足香港對飲料產品日益增長的需求。我們的集團提供超過100個品牌的天然、健康和功能性飲料，以及國際烈酒和葡萄酒，涵蓋自有品牌和第三方品牌，包括道地、Meko、阿華田、Asahi、Rémy Martin 等。 為了向香港市場提供更多優質產品，我們正在尋找各領域的人才，以支持業務擴展。
Telford International was established in 1982 to meet the growing demand for beverage products in Hong Kong. Our group offers over 100 brands of natural, healthy, and functional beverages, as well as international spirits and wines, with a unique mix of in-house and third-party brands, including Tao Ti, Meko, Ovaltine, Asahi, Remy Martin, and more. To provide more quality products to the Hong Kong market, we are looking to hire more talents from various fields to support the expansion of our business.
Job Responsibilities

• Take initiative to develop and implement trade marketing programs for key customers
• Assist in monitoring and evaluation of trade promotion result and follow up plan
• Provide coordination and administrative support to team and handle ad-hoc tasks as assigned.
  

• Degree in Marketing, Business Management or related discipline
• Minimum 3-4 years or above working experience preferably in FMCG or beverage industry
• Have a strong business sense, analytical skills, proven ability to take initiative and willing to work under pressure
• Self-motivated, fast learner with good multi-tasking skills to meet tight deadlines, excellent communication and inter-personal skill
• Immediate availability is preferred
  

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Public Relations, Sales, and Marketing
• Industries International Trade and Development

Referrals increase your chances of interviewing at Telford International Co. Ltd. by 2x

New Territories, Hong Kong SAR 1 week ago

Central & Western District, Hong Kong SAR 1 week ago

Sha Tin District, Hong Kong SAR 3 weeks ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

Join to apply for the Assistant Trade Marketing Manager (FMCG) role at ConnectedGroup

3 days ago Be among the first 25 applicants

Join to apply for the Assistant Trade Marketing Manager (FMCG) role at ConnectedGroup

Get AI-powered advice on this job and more exclusive features.

Direct message the job poster from ConnectedGroup

Join a market leader in FMCG! Our client is looking for an Assistant Trade Marketing Manager to bridge Sales & Marketing and drive trade excellence. Ready to make an impact?

About the Company

A leading FMCG company with strong branding and a diverse product portfolio. To support their continuous business growth, they are seeking a high-calibre Assistant Trade Marketing Manager to bridge Sales & Marketing, execute effective channel strategies, and drive trade excellence.

• Develop and implement trade marketing plans tailored to channel characteristics to maximize sales performance.
• Collaborate with Sales teams to align marketing initiatives with business objectives, covering pricing, promotions, and new growth opportunities.
• Monitor market trends, consumer behaviour, and competitor activities to identify insights and recommend strategies.
• Manage trade promotion fund and listing fees to ensure cost-effectiveness and ROI.
• Partner with Marketing, Supply Chain, and cross-functional teams to synergize ATL, BTL, and trade activities while ensuring stock availability.
• Take a lead role in cross-departmental projects, including annual budget planning, SKU rationalization, and process digitalization.
• Ensure high display compliance and minimize distribution gaps and out-of-stock situations at the trade level.
• Handle ad hoc projects as assigned.
• Bachelor's degree in marketing, Business or related discipline.
• Minimum 6 years of relevant experience in trade marketing, key account management, or retail sales management (FMCG preferred).
• Strong strategic mindset, analytical skills, and commercial acumen.
• Excellent communication and presentation skills with proven ability to influence stakeholders.
• Good time management, result-oriented, and able to work in a fast-paced environment.
• Proficient in both spoken and written Cantonese and English

What's on Offer :

• Join a reputable FMCG company with strong brand recognition.
• Dynamic exposure working across Sales, Marketing, and Trade channels.
• Opportunities to take lead in impactful cross-functional projects.

Interested individuals can click apply now and send updated resume (in WORD format) to Winky Cheung at for further information.

For a more comprehensive list of current opportunities, please visit

#StayConnected
#ConnectedGroup

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Marketing and Sales
• Industries Beverage Manufacturing, Dairy Product Manufacturing, and Food and Beverage Manufacturing

Referrals increase your chances of interviewing at ConnectedGroup by 2x

New Territories, Hong Kong SAR 6 days ago

Southern District, Hong Kong SAR 5 days ago

Southern District, Hong Kong SAR 1 week ago

Wan Chai District, Hong Kong SAR 1 month ago

Southern District, Hong Kong SAR 5 days ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

Join to apply for the Trade Marketing Specialist (7-Eleven) role at DFI Retail Group

1 day ago Be among the first 25 applicants

Join to apply for the Trade Marketing Specialist (7-Eleven) role at DFI Retail Group

Is this your next challenge in Marketing Team?

The challenge is to:

• Develop and execute signature marketing collectible programs to enhance brand loyalty
• Work with different external stakeholders – including media agencies creative and production house, for media planning, product and promotional materials development
• Design and implement content development (eDM, Digital, Social and other channels) to arouse program awareness
• Support in providing data for measuring program effectiveness
• Executing localized store promotions, including new/ revamped/ specific store group initiatives

Do you have experience in marketing?

• Bachelor’s degree in Marketing/ Business Administration or related disciplines
• Minimum 1 year of experience in marketing, experienced in FMCG or retail industry is an absolute advantage
• Self- motivated, multi-tasking and attention to details
• Proactive, able to work independently in a dynamic and fast-paced environment
• Good command of both written and spoken English and Chinese
• Immediate available is highly preferred

• Seniority level Entry level

• Employment type Full-time

• Job function Marketing and Production
• Industries Retail

Referrals increase your chances of interviewing at DFI Retail Group by 2x

Islands District, Hong Kong SAR 1 week ago

Islands District, Hong Kong SAR 9 months ago

Eastern District, Hong Kong SAR 6 days ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

Join to apply for the Assistant Trade Marketing Manager (FMCG) role at ConnectedGroup

3 days ago Be among the first 25 applicants

Join to apply for the Assistant Trade Marketing Manager (FMCG) role at ConnectedGroup

Get AI-powered advice on this job and more exclusive features.

Direct message the job poster from ConnectedGroup

Join a market leader in FMCG! Our client is looking for an Assistant Trade Marketing Manager to bridge Sales & Marketing and drive trade excellence. Ready to make an impact?

About the Company

A leading FMCG company with strong branding and a diverse product portfolio. To support their continuous business growth, they are seeking a high-calibre Assistant Trade Marketing Manager to bridge Sales & Marketing, execute effective channel strategies, and drive trade excellence.

• Develop and implement trade marketing plans tailored to channel characteristics to maximize sales performance.
• Collaborate with Sales teams to align marketing initiatives with business objectives, covering pricing, promotions, and new growth opportunities.
• Monitor market trends, consumer behaviour, and competitor activities to identify insights and recommend strategies.
• Manage trade promotion fund and listing fees to ensure cost-effectiveness and ROI.
• Partner with Marketing, Supply Chain, and cross-functional teams to synergize ATL, BTL, and trade activities while ensuring stock availability.
• Take a lead role in cross-departmental projects, including annual budget planning, SKU rationalization, and process digitalization.
• Ensure high display compliance and minimize distribution gaps and out-of-stock situations at the trade level.
• Handle ad hoc projects as assigned.
• Bachelor's degree in marketing, Business or related discipline.
• Minimum 6 years of relevant experience in trade marketing, key account management, or retail sales management (FMCG preferred).
• Strong strategic mindset, analytical skills, and commercial acumen.
• Excellent communication and presentation skills with proven ability to influence stakeholders.
• Good time management, result-oriented, and able to work in a fast-paced environment.
• Proficient in both spoken and written Cantonese and English

What's on Offer :

• Join a reputable FMCG company with strong brand recognition.
• Dynamic exposure working across Sales, Marketing, and Trade channels.
• Opportunities to take lead in impactful cross-functional projects.

Interested individuals can click apply now and send updated resume (in WORD format) to Winky Cheung at for further information.

For a more comprehensive list of current opportunities, please visit

#StayConnected
#ConnectedGroup

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Marketing and Sales
• Industries Beverage Manufacturing, Dairy Product Manufacturing, and Food and Beverage Manufacturing

Referrals increase your chances of interviewing at ConnectedGroup by 2x

New Territories, Hong Kong SAR 6 days ago

Southern District, Hong Kong SAR 5 days ago

Southern District, Hong Kong SAR 1 week ago

Wan Chai District, Hong Kong SAR 1 month ago

Southern District, Hong Kong SAR 5 days ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

Join to apply for the Trade Marketing Specialist (7-Eleven) role at DFI Retail Group

1 day ago Be among the first 25 applicants

Join to apply for the Trade Marketing Specialist (7-Eleven) role at DFI Retail Group

Is this your next challenge in Marketing Team?

The challenge is to:

• Develop and execute signature marketing collectible programs to enhance brand loyalty
• Work with different external stakeholders – including media agencies creative and production house, for media planning, product and promotional materials development
• Design and implement content development (eDM, Digital, Social and other channels) to arouse program awareness
• Support in providing data for measuring program effectiveness
• Executing localized store promotions, including new/ revamped/ specific store group initiatives

Do you have experience in marketing?

• Bachelor’s degree in Marketing/ Business Administration or related disciplines
• Minimum 1 year of experience in marketing, experienced in FMCG or retail industry is an absolute advantage
• Self- motivated, multi-tasking and attention to details
• Proactive, able to work independently in a dynamic and fast-paced environment
• Good command of both written and spoken English and Chinese
• Immediate available is highly preferred

• Seniority level Entry level

• Employment type Full-time

• Job function Marketing and Production
• Industries Retail

Referrals increase your chances of interviewing at DFI Retail Group by 2x

Islands District, Hong Kong SAR 1 week ago

Islands District, Hong Kong SAR 9 months ago

Eastern District, Hong Kong SAR 6 days ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

Join to apply for the Manager, Trade Marketing (Content Development Focus) role at Hong Kong Tourism Board

1 day ago Be among the first 25 applicants

Join to apply for the Manager, Trade Marketing (Content Development Focus) role at Hong Kong Tourism Board

At the Hong Kong Tourism Board, we are passionate about showcasing our city as a must-visit destination. Renowned for its iconic skyline, culinary wonders, and rich cultural tapestry where East meets West, Hong Kong is a bustling metropolis that offers extraordinary experiences to a diverse array of travelers. As we seize new opportunities to enhance our city's global appeal, we remain committed to promoting Hong Kong's unique charm and vibrancy, reinforcing its reputation as a world-class destination. We invite passionate talents to join our dynamic and fun team in achieving this vision.

HOW YOU WILL CONTRIBUTE AND LEARN?

• Take the lead to drive the development of effective and powerful marketing collateral and trade promotion materials such as the quarterly ‘PartnerNet News’ to strengthen HKTB’s relationship with various trade partners in support of its market specific objectives.
• Render editorial support to the Division by providing a range of services including proofreading, editing, copywriting, original content creation and content vetting.
• Support the ongoing development and operation of PartnerNet, HKTB’s B2B trade portal as a one-stop platform to provide trade partners with up-to-date information on Hong Kong as a preferred travel destination,and create business opportunities for them.
• Support the revamp of Hong Kong Specialist online training programme to drive usage and facilitate overseas offices to better engage their trade partners via this platform.
• Define, plan and develop new features and interactive content on these B2B websites to ensure content is up-to-dated and new services can be channelled to relevant business partners.
• Develop strategies and plan to support the implementation of HKTB large-scale trade shows and promotional events, such as the annual ‘Tourism Overview’, in support of its defined brand essence, and co-ordinate with sub-units of Business Development, overseas offices and external vendors to ensure all users requirements, budget and production schedule are met.
• Assist in preparing and standardising internal and external communication materials such as circulars, reports, e-News, presentations, etc.
• Ensure all procurement and production procedures are cost effective and on par with HKTB’s policies.
• Undertake any other duties/ ad-hoc projects as assigned by supervisors.

WHO ARE WE LOOKING FOR?

• University degree holder preferably in the disciplines of Journalism/ Public Relations/ Communications/ English Language/ Translation
• A minimum of 8 years of robust experience in marketing communications, content development, website management, and event management. Proficiency in video production is a plus.
• A high-calibre professional with exceptional copywriting, copyediting and editing skills with the ability to tailor copy style to fit in different occasions.
• Have a proactive, creative and analytical mindset that inspires others and drives the development of high-quality and innovative collateral
• Excellent command in both written and spoken English and Chinese including Mandarin
• Attentive to details with strong project management skills
• Able to work independently and under pressure

If you are passionate about our mission and believe you are the one we are looking for, please send us your resume with present and expected salary by clicking "Apply". We are looking forward to hearing from you.

Only shortlisted applicants will be contacted. Personal data provided by job applicants will be kept in strict confidence and used only for recruitment and employment-related purpose in accordance with our personal data policies. By submitting your job application, you acknowledge that you have read, understood and accepted the HKTB’s Personal Information Collection Statement Pertaining to Job Application at .

We are an equal opportunities employer.

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Marketing and Business Development
• Industries Travel Arrangements

Referrals increase your chances of interviewing at Hong Kong Tourism Board by 2x

Get notified about new Copywriter jobs in Hong Kong, Hong Kong SAR .

Central & Western District, Hong Kong SAR 2 weeks ago

Wan Chai District, Hong Kong SAR 3 weeks ago

Southern District, Hong Kong SAR 2 weeks ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

Join to apply for the Manager, Trade Marketing (Content Development Focus) role at Hong Kong Tourism Board

1 day ago Be among the first 25 applicants

Join to apply for the Manager, Trade Marketing (Content Development Focus) role at Hong Kong Tourism Board

At the Hong Kong Tourism Board, we are passionate about showcasing our city as a must-visit destination. Renowned for its iconic skyline, culinary wonders, and rich cultural tapestry where East meets West, Hong Kong is a bustling metropolis that offers extraordinary experiences to a diverse array of travelers. As we seize new opportunities to enhance our city's global appeal, we remain committed to promoting Hong Kong's unique charm and vibrancy, reinforcing its reputation as a world-class destination. We invite passionate talents to join our dynamic and fun team in achieving this vision.

HOW YOU WILL CONTRIBUTE AND LEARN?

• Take the lead to drive the development of effective and powerful marketing collateral and trade promotion materials such as the quarterly ‘PartnerNet News’ to strengthen HKTB’s relationship with various trade partners in support of its market specific objectives.
• Render editorial support to the Division by providing a range of services including proofreading, editing, copywriting, original content creation and content vetting.
• Support the ongoing development and operation of PartnerNet, HKTB’s B2B trade portal as a one-stop platform to provide trade partners with up-to-date information on Hong Kong as a preferred travel destination,and create business opportunities for them.
• Support the revamp of Hong Kong Specialist online training programme to drive usage and facilitate overseas offices to better engage their trade partners via this platform.
• Define, plan and develop new features and interactive content on these B2B websites to ensure content is up-to-dated and new services can be channelled to relevant business partners.
• Develop strategies and plan to support the implementation of HKTB large-scale trade shows and promotional events, such as the annual ‘Tourism Overview’, in support of its defined brand essence, and co-ordinate with sub-units of Business Development, overseas offices and external vendors to ensure all users requirements, budget and production schedule are met.
• Assist in preparing and standardising internal and external communication materials such as circulars, reports, e-News, presentations, etc.
• Ensure all procurement and production procedures are cost effective and on par with HKTB’s policies.
• Undertake any other duties/ ad-hoc projects as assigned by supervisors.

WHO ARE WE LOOKING FOR?

• University degree holder preferably in the disciplines of Journalism/ Public Relations/ Communications/ English Language/ Translation
• A minimum of 8 years of robust experience in marketing communications, content development, website management, and event management. Proficiency in video production is a plus.
• A high-calibre professional with exceptional copywriting, copyediting and editing skills with the ability to tailor copy style to fit in different occasions.
• Have a proactive, creative and analytical mindset that inspires others and drives the development of high-quality and innovative collateral
• Excellent command in both written and spoken English and Chinese including Mandarin
• Attentive to details with strong project management skills
• Able to work independently and under pressure

If you are passionate about our mission and believe you are the one we are looking for, please send us your resume with present and expected salary by clicking "Apply". We are looking forward to hearing from you.

Only shortlisted applicants will be contacted. Personal data provided by job applicants will be kept in strict confidence and used only for recruitment and employment-related purpose in accordance with our personal data policies. By submitting your job application, you acknowledge that you have read, understood and accepted the HKTB’s Personal Information Collection Statement Pertaining to Job Application at

We are an equal opportunities employer.

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Marketing and Business Development
• Industries Travel Arrangements

Referrals increase your chances of interviewing at Hong Kong Tourism Board by 2x

Get notified about new Copywriter jobs in Hong Kong, Hong Kong SAR .

Central & Western District, Hong Kong SAR 2 weeks ago

Wan Chai District, Hong Kong SAR 3 weeks ago

Southern District, Hong Kong SAR 2 weeks ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.